TANISHQ INTRODUCTION Tanishq has expanded its portfolio with the launch of sub-brand Mia‚ a line of jewellery targeted at working women. The line comprises two distinct designs directions – one in the modern and another in the ethno contemporary space. Mia is meant for women on the go‚ who are engaged in various professions and have a well-established accessory ensemble‚ unfortunately excluding jewellery. Fine jewellery that working women buy is mostly for traditional occasions‚ and do not have
Premium Strategic management Design Wage
International Strategy ■ Create value by transferring valuable core competencies to foreign markets that competitors lack ■ Centralize product development functions at home ■ Establish manufacturing and marketing functions in local country but head office exercises tight control over it ■ Limit customization of product offering and market strategy – Strategy effective if firm faces weak pressures for local responsive and cost reductions Multidomestic Strategy ■
Premium Marketing Porter generic strategies Management
Lee Hsien Loong was sworn in as Singapore’s third Prime Minister on 12 August 2004. Mr Lee was first elected Member of Parliament (MP) in 1984 as a candidate of the People ’s Action Party (PAP) and has been re-elected six times‚ most recently in 2011 as an MP for the Ang Mo Kio Group Representation Constituency. He was elected to the Central Executive Committee of the PAP in 1986‚ and became its Secretary-General in 2004. Mr Lee was appointed Minister of State in the Ministry of Trade and Industry
Premium Singapore Lee Hsien Loong Goh Chok Tong
1. What is a pest control management program? Integrated pest management (IPM)‚ also known as Integrated Pest Control (IPC) is a broad-based approach that integrates a range of practices for economic control of pests. IPM aims to suppress pest populations below the economic injury level (EIL). The Food and Agriculture Organisation of the UN defines IPM as "the careful consideration of all available pest control techniques and subsequent integration of appropriate measures that discourage the development
Premium Pest control
PEST Analysis Using the PEST analysis to assess the macro environment of the newspaper industry shows that the technology and recession are two of the major factors that have been affecting the newspaper industry as well as the socio cultural side. Technology The Internet‚ a powerful and advance technology‚ has changed the model of mass communication. The Internet has had a major impact on the external environment of the newspaper industry and has been gradually substituting the prints. It has
Premium Newspaper Advertising Internet
Strategic Management Module Handbook Instructor: Adil Tahir Paracha Faculty of Business Administration Department of Management INTRODUCTION This course will introduce students To develop a framework of analysis to enable students to identify central issues and problem in complex‚ comprehensive case; To suggest alternative course of action; and present well supported recommendations for future action To develop conceptual skills so that students are able to integrate
Premium Strategic management
COMPETITION IN THE GLOBAL MASS-FASHION MARKET FASHION COMPANY MANAGEMENT LEVEL 4 FASHION MARKETING & COMMUNICATION General Overview General Overview H&M Hennes & Mauritz AB is a Swedish global retail-clothing company‚ known for its fast-fashion. 2‚500 stores are spread across 44 markets. Germany is H&M’s largest market‚ followed by the US‚ France and the UK. H&M has more than 20 country offices that are responsible for the various departments in each sales country.
Premium Brazil Marketing
Descriptive One of the most amazing pieces of artwork located at the New Orleans Museum of Art is the sketch for “The Pest House of Jaffa”. This piece of artwork was done by the French history and neoclassical painter Antoine-Jean Gros in 1804. The painting is an oil painting on canvas and has the approximate dimensions of 12 x 24 inches. By the order of Napoleon Bonaparte the painting was commissioned by Vivant Denon. Antoine-Jean Gros completed this sketch in preparation for the final
Premium World War II World War I Death
Political Factors: The political factors includes the government policies as KFC being a foreign company‚ but they have to obey the policies of the Government laid by the government of Pakistan‚ the country where the business activities are being carried out. KFC has handled this situation very tactfully and has obeyed the policies of the Government as prescribe by the government in order to run this kind of business. The other major factor is the pricing policies. KFC maintain & design its price
Premium Middle class Islam Social classes
BRAND AND BRAND POSITIONING INDONESIAN BRANDS 2 II TABLE OF CONTENTS Introduction Approach 1 Brand.......................................................................................................................................................... 5 2 Brand positioning ................................................................................................................................. 6 3 The Brand Steering Wheel..........................................
Premium Brand Brand management Marketing