SWOT ANALYSIS (BREADTALK) Strength * Well-known brand with strong brand equity -The BreadTalk brand has evolved to become one of the most recognisable local brands in Singapore. In 2002‚ the group won the “Singapore Promising Brand Award 2002” awarded by ASME and SPH and was also voted Singapore’s Most Popular Brand in a joint poll by the ASME and SPH. * Strategic retail locations‚ capturing strong market interest and creating brand awareness -The group’s outlets can be found in accessible
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SWOT Analysis The SWOT analysis is an extremely useful tool for understanding and decision-making for all sorts of situations in business and organizations. SWOT is an acronym for Strengths‚ Weaknesses‚ Opportunities‚ Threats. The SWOT analysis headings provide a good framework for reviewing strategy‚ position and direction of a company or business proposition‚ or any idea. Completing a SWOT analysis is very simple. SWOT analysis also works well in brainstorming meetings. Use SWOT analysis for
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PESTEL Analysis (Environmental Trends Analysis) Political‚ Economic‚ Social‚ Technological‚ Environmental‚ Legal To analyze the external environment and generate ideas where are the opportunities and threats. -Economic (government spending) -Social (health) -Legal (new regulations‚ good or bad) What is SWOT Analysis? SWOT allows you to look at the interactions between the INTERNAL factors of Strengths and Weaknesses and EXTERNAL factors of Opportunities and Threats to develop action plans
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3.0 SWOT Analysis 3.1 Strengths (Kerin et al‚ 2009‚ p.46) stated that SWOT analysis is describing an organization’s appraisal of its internal Strengths and Weaknesses and its external Opportunities and Threats. Padini is committed in providing customers with updated fashion wear which are coping with the ever-changing market trend. (Please refer to appendix 1) The Strengths of Padini are that they are very aggressive in term of their advertising strategy. Besides that‚ they have promotional
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has even basic knowledge about cameras and imaging technology. In particular‚ their lineup of DSLR cameras is recognized as one of the best in the world for digital photography. Yet‚ as in any technology-based industry‚ Nikon has its challenges to deal with. The following PESTEL analysis is an outline of the factors that impact these challenges. Political Japan’s political environment is very stable and has been for a long time. The country had encountered some hard times during the 1990’s but
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5.0 SWOT Analysis SWOT analysis has been completed as per Aldi in Australia contextual analysis to recognize the inner Strengths & Weaknesses that would affect the Aldi supermarkets furthermore to examine the Opportunities & Threats in the outer environment that would affect Aldi. 5.1 Strengths • The simple culture and the extraordinary hierarchical operational framework. • Higher control over their items as they have their own particular items & brands. • Less items at a moderately low cost than
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ADOPTION OF ICT IN THE TOURISM AND HOSPITALITY INDUSTRY Abstract Information Communication Technologies (ICTs) have revolutionised the travel industry in the last decade. eTourism reflects the digitalisation of all processes and value chains in the tourism‚ travel‚ hospitality and catering industries. It emerges as a term describing the entire range of applications of ICTs on tourism and the implications for the tourism value chain. Major opportunities and challenges have emerged and need to be
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Weakness | Page 7 – 8 | Opportunity | Page 9 – 10 | Threat | Page 10 – 12 | New Products | Page 12 – 13 | Conclusion | Page 14 | Recommendations | Page 15 - | References | | | | EXECUTIVE SUMMARY In the first page‚ SWOT analysis of Nissan will be explained more clearly. Strengths including strong financial performance‚ innovative culture‚ growing brand reputation‚ incentive from US market‚ and good service. Weaknesses including product recalls‚ Renault‚ increase time to
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management has decided to do a SWOT Analysis of the following areas-: (1) Customers‚ (2) Suppliers‚ (3) Competitors and (4) Intermediaries. (a) What does the term SWOT Analysis mean? (4 marks) (b) Identify and outline the impact on the company’s operations of the TWO trends in EACH of the four areas identified above. (21 marks) (a) In order to develop a marketing plan or strategy which can identify preferred and likely directions‚ the firm can conduct a SWOT Analysis which is a general and quick
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Industry & Competitive Analysis of Tourism Industry in Bangladesh for BPC (Bangladesh Parjatan Corporation) The Bangladesh Parjatan Corporation (BPC) (বাংলাদেশ পর্যটন করপোরেশন) is a statutory board under the Ministry of Civil Aviation & Tourism of Bangladesh‚ established in 1973‚ tasked to promote the tourism industry of the country. It is the National Tourism Organization of the country. Here in this paper I will be focusing on the tourism industry of Bangladesh as overall and will
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