QuickTime™ and a TIFF (Uncompressed) decompressor are needed to see this picture. Bangkok Automotive (A) Contributed by: Edward Rubesch‚ PhD Thammasat Business School‚ Thammasat University‚ Thailand. Created Feb 2008 © NEN Page 1 of 18 Introduction Ruby Edwards paused and sat back in her chair. She had been running a number of scenarios on her spreadsheet as she tried to predict future opportunities for her company in the face of a challenging economic and marketing environment
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PESTEL ANALYSIS The PESTEL framework categorises environmental influences into six main types: political‚ economic‚ social‚ technological‚ environmental and legal. Thus PESTEL provides a comprehensive list of influences on the possible success or failure of particular strategies. (G. Johnson‚ R. Whittington‚ K. Scholes (2011): 50). Political Relating to the protection of the environment Kraft Foods Inc. is subject to various federal and state laws in the United States‚ taking into account that
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INTRODUCTION TO AUTOMOBILE INDUSTRY The automotive industry designs‚ develops‚ manufactures‚ markets‚ and sells motor vehicles‚ towed vehicles‚ motorcycles and mopeds as defined in ISO 3833‚ and is one of the world’s most important economic sectors by revenue. Automobiles changed the world during the 20thcentury‚ particularly in the United States and other industrialized nations. From the growth of suburb to the development of elaborate road and highway systems‚ the so called horseless carriage has forever altered the modern landscape
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Hydrocarbons (HC) Polynuclear aromatic hydrocarbons (PAHs) 2005 Air Toxic Emissions from On-road Mobile Sources (Tox-weighted) Affects of Automobile Pollution 1. In India about 15-20 million people are asthmatic because of emission of automobile pollution. 2. N02 is a highly toxic gas and attacks the lungs causing lung cancer and emphysema. 3. Automobile pollutants interferes the development and functioning of the nervous system. 4. Some diseases such as bronchitis‚ plurosis occur by long-term
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PESTEL ANALYSIS- POLITICAL- • Liberal policies of the Indian government make it easier for foreign retailers to compete with Indian retailers thus increasing the competition. Indian government has given signs of dropping its traditionally protectionist stance and opening up its retail market to greater overseas investment. In 2007 it eased restrictions on foreign investment‚ allowing overseas retailers to own 51% of outlets as long as they sell only single-brand goods. • Government
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3. Market Analysis A. The European Industry Description * Industry Size‚ Status and Growth The automotive industry is a healthy and fundamental industry with a bright future. The EU’s automotive industry produces a third of the world’s passenger cars‚ producing 780 billion euros of turnover per year‚ with value added of over 140 billion euros. It imports far more than it exports with a total of 42.8 billion net profit of exports (2007). The EU’s car industry also provides 12.1 million of the
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MARKETING PLAN For McDonald’s By: Ali Shaafy‚ Zomin Yazeed & Azima Ahmed Situational Analysis PESTEL Analysis: Political Factor: Generally‚ McDonalds are affected by government policy on the regulations of Fast Food Company such as health and hygiene policy. Government realized health problem have been a big concern for everyone‚ people are having diseases such as cardiovascular and cholesterol because they are eating too much fast food. Furthermore‚ hygiene policy also is a big concern
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ABU DHABI POLICE Name Institution Outline 1. Type of business 2. Mission and Goals 3. Customer Value Proposition 4. Customers of Abu Dhabi Police 5. Value adding 6. PESTDL Model Macro-Environment Political factors Economic factors Social factors Technological factors Demographic factors Legal factors 7. Roles and functions of the HRM Type of Business Abu Dhabi Police is a bureaucratic organization set with the aim of
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Dimensions Components Impact on the strategy Weak to strong 1 2 3 4 5 Political 1. Relationship with public authority 2. European construction Economic 1. Construction of new economic spaces 2. Globalization Societal 1. Lifestyle Technological 1. Life cycle of technologies and innovations 2. Renewal of products and new use Environmental 1. Long term risks 2. Social responsibility Legal 1. Regulation/deregulation Political: To protect consumers but also to protect
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Brochure More information from http://www.researchandmarkets.com/reports/1202569/ PEST ANALYSIS - Automotive Sector in Germany Description: PEST analysis of any industry sector investigates the important factors that are affecting the industry and influencing the companies operating in that sector. PEST is an acronym for political‚ economic‚ social and technological analysis. Political factors include government policies relating to the industry‚ tax policies‚ laws and regulations‚ trade restrictions
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