A Project report On A study to understand market acceptability of Pepsi Atom In partial fulfilment of the requirements of Master of Management Studies Conducted by University of Mumbai “A study to understand market acceptability of Pepsi Atom” under the guidance of Prof. Rajesh Vyas in partial fulfillment of the requirement of Masters of Management Studies by University of Mumbai for the academic year 2012 – 2014. _______________ Prof. Rajesh Vyas Project Guide
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Fast food‚ race/ethnicity‚ and income: A geographic analysis • Jason P. Block‚ MD‚ MPH Affiliations o Tulane University School of Medicine‚ Department of Internal Medicine (Block‚ DeSalvo)‚ New Orleans‚ Louisiana‚ USA o Address correspondence to: Karen DeSalvo‚ MD‚ MPH‚ MSc‚ Department of Internal Medicine‚ Tulane University School of Medicine‚ 1430 Tulane Avenue‚ SL 16‚ New Orleans LA 70112 ‚ • Richard A. Scribner‚ MD‚ MPH Affiliations o Louisiana State University Health Sciences
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Executive Summary The soft drink industry in India has two major players‚ Pepsi and Coke. Besides these there are some local players at different market‚ operating with different market share. But they are not a big threat to the market share of either Pepsi or Coke. However as of now the two big names in cola industry are only two top U.S. players Pepsi and Coke and the fight for acquiring the market is always going between these two players and the Cola industry has along seen a COLD WAR
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----------------------------------------------------------------------------- 5 - 6 * Introduction of Company SWOT ANALYSIS of IKEA ------------------------------------------------------------------- 7 - 8 EXTERNAL ANALYSIS (GENERAL ENVIRONMENT - PESTEL) ----------------- 9 - 10 * Explanation of General Environment * Political Forces * Economic Conditions * Socio-cultural Conditions * Technological Changes * Environment Factors * Legal Factors EXTERNAL ANALYSIS (COMPETITIVE ENVIRONMENT) ------------------------- 11 - 13 * Intensity
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PART A: PESTEL analysis on the external business environment of Malaysia based whisky industry. Political factors • According to International Trade and Industry Minister Datuk Mustapa Mohamed (2010)‚ there will be no tariff reduction on the export of alcohol from Malaysia. This will become a threat to the whisky industry in Malaysia as the price of the whisky will remain high in global market and thus they will lose the competitive advantage on it. The demand of their products will drop as the
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! ! ! ! ! ! PROPOSAL E X PA N S I O N BARBADOS by ! David Straka & Daniel Viglaš ! ! ! ! ! ! ! Table of Contents ! Executive Summary! 3! PESTEL Analysis of Barbados! 4! Porter’s Five Forces! 11! IFAS! 13! EFAS! 14! TOWS! 16! SFAS! 17! Application! 18! Entrance Strategy! 19! Logistics & Distribution! 20! 4P Fundamental Research! 21! Product! 25! Price ! 26! Place! 26! Promotion!
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Page 2 Macro Environment Page 2 Competitive Forces in the Tourism Industry Page 4 Conclusion Page 6 References Page 6 Introduction: This paper will be dynamically examining the tourism industry during the 2000s. It will begin by using the PESTEL framework to analyse the macro environment and determine which factors drive the competitive forces within the industry. Following this‚ Porter’s Five Forces model will be used to analyse the actual competitive forces at work within the industry and
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Discuss whether PESTEL analysis is too broad a framework to be of any real benefit to an organisation. Word count: Total: 1103 PESTEL analysis. There are a lot of different factors that might influence to an
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EXECUTIVE SUMMARY .........………………………………………………………3 1.0 INTRODUCTION 2.1 The History of McDonalds ………………………...…………….……4 2.2 Industry Overview ………………………………………………….....4 2.3 The challenges…………………………………………………...….…5-6 2.0 PESTEL Analysis 3.4 Political ………………………………………………....………...…. 7 3.5 Economical ……………………………………………………….…...7 3.6 Social………………………………………………………….....…….8 3.7 Technological……………………………………………….……..…..8 3.8 Environmental……………………………………………
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ability to practice and develop written and oral communication skills. W ith those in mind you will be assessed on: your ability to find and use relevant references and data; the extent to which you use and apply logical‚ insightful and convincing analysis to the topic the structure and effectiveness of arguments deployed and their presentatio n; the correct sourcing of material and the quality of referencing in your bibliography. The University’s general marking scheme sets the parameters for
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