PESTEL analysis Political/Legal Environment Over the past several years‚ there has seen a plethora of patent lawsuits within the smartphone industry. In the highlycompetitive environment‚ manufacturers of handsets have been aggressive in protecting their intellectual properties by suingcompetitors by claiming infringements on patents. For example‚ in March 2010‚ Apple sued HTC for allegedly infringing on20 Apple patents (Weil‚ 2010). Apple also sued Nokia in 2010 for similar patent infringements("Patent
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Slavery in the Chocolate Industry Chocolate is a product of the cacao bean which grows primarily in the tropical climates of West Africa and Latin America. The cacao bean is more commonly referred to as cocoa‚ so that is the term we will use throughout. Two West African countries‚ Ghana and the Ivory Coast‚ supply 75% of the world’s cocoa market.[1] The cocoa they grow and harvest is sold to a variety of chocolate companies‚ including some of the largest in the world. In recent years‚ a handful
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The Prohibition; A Lead to the Chocolate Industry: It is post World War I and a new sense of joy filled the atmosphere. The war was finally over and a feeling of change was around everyone. The citizens have a new feeling of ravishment and society has changed. People are tapping their feet and humming to the tune of Jazz music‚ women find pride in the confidence they wear with their short hair and skirts‚ while other activist women are finding more pride in their right to vote . Men go to speakeasies
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Group member: Li Ruixuan‚ Chen Yi‚ Ai Huanyu‚ Jin Peiyao‚ Wu Jindi. Research method: This case talks about Slavery in the chocolate industry. They treat children as slavery‚ and force them to do hard work. The reason by various factors‚ we can discuss form systemic‚ corporate and individual ethical issues. Such as systemic‚ economic systems should be taken into consideration. Cocoa bean prices had declined‚ between 1996 and 2000‚ the price control by the global market but farmers had no control
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EXTERNAL ENVIRONMENT ANALYSIS: - In the overall growth of the company external environment plays very crucial role. In this external environment there are several forces which affects company’s decision making policies very deeply and political‚ economic‚ social‚ technological‚ environmental and legal are those main forces (according to the pestel model). So we will analyse how these forces affects working and decision making of Maruti Suzuki. POLITICAL FACTORS: - As Maruti Suzuki is an automobile
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GLOBAL Innovation on healthy-oriented chocolate confectionery UK: New formats rather than product innovation Development in packaging: smaller packaging‚ sharing bags‚ multi – purposes single bag Flavour extension Economic Economic growth up to 2013: Weakest in Western Europe Rapid in Asia Pacific and Latin America Salary rate: Emerging countries: rapid economic growth high growth in income UK: low wage/salary rate International chocolate confectionery demand started rising since
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Geert Hofstede defined that culture is "collective programming of the mind distinguishing the members of one group or category of people from another". (HOFSTEDE‚ 2012a) Human culture derives from people’s background‚ education‚ gender and so on. Therefore‚ different people have various cultures. Culture can influence employees’ relationship in workplaces. (HOFSTEDE‚ 2012b) Geert Hofstede studied this question for more than six years‚ and found six groups of national cultural dimensions. The first
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as well to provide you the comfort of buying and sending flowers online. At Petals you can buy flowers online and use our online delivery services for a huge range of products ranging from fresh flowers and artificial flowers to cakes & chocolates to combo gifts and sweets etc. Our reliable and cost effective flower delivery service will makes us the leader in sending and buying flowers online. Send flower online in New Delhi and and show your loved ones that you really care for them!
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References: 5Anonymous (1921). Report on elimination of waste in industry‚ Mechanical Engineering‚ September‚ pp 579-583 8 Adrian‚ James J 11Batra‚ Rajeev and Olli T. Athola (1990)‚ “Measuring the Hedonic and Utilitarian Sources of Consumer Attitudes‚” Marketing Letters‚ 2 (2)‚ 159-70. 12Bicheno‚ J. 2008‚ The Lean Toolbox
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Situation analysis and marketing planning. The importance of the internal and external environment and their effect on the development and implementation of marketing planning is crucial and should be highly considered by any organisation wishing to be profitable in the increasingly competitive international marketing arena. Multinational companies that desire to prosper‚ should develop a coherent international marketing plan having‚ as a starting point‚the analysis of the environment. Based on
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