Case 15: Allure Cruise Line: Challenges of strategic growth and organizational effectiveness (Part 4) Read the following case from your textbook: (open the other attachment for the article) Analysis: Write a case analysis in about 4 to 5 pages or more. Answer all the case questions in the text. Offer analysis and evidence to support your conclusions. Be objective in interpreting evidence. Don’t present one-sided arguments. Include and answer the points not favorable to your position. Write
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Celebrity Cruises was founded in 1989 by the Chandris Group‚ a Greek company originally in the shipping business. In 1997‚ the company merged with Royal Caribbean International to become part of Royal Caribbean Cruises Ltd. The parent company was determined to keep the two brand’s marketing and operations separate in order for each to target their own market segments. Royal Caribbean Cruises Ltd. operates not only Royal Caribbean Cruises but also Celebrity Cruises‚ Azamara Club Cruises‚ Pullmantur
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1.0 Tourism Industry in Sabah The tourism industry‚ especially in Sabah‚ has been booming despite the natural disaster tsunami and bird flu. Tourists have been flocking to Sabah due to its unique eco-related places that had generated a lot of interests among foreign visitors. Kota klias is one of the many interesting sites in Sabah and in recent years the area has been gaining popularity among foreign tourists due to the presence of the unique and proboscis monkey. 2.0 THE TOURISM INDUSTRY
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Phone number: 01239708950 Tourism in Vietnam Tourism is promoted by the governments of many developing countries because it offers the potential for creating jobs‚ thus generating income for the country and revenue for the gorvement. With its well-preserved cultural diversity and intact natural habitats‚ Vietnam has become a popular tourist destination among outdoor enthusiasts. There are several types of tourism available in Vietnam. We will analyze Vietnamese tourism and the impact of it to the
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PESTEL Political- The theatre is subsidized by the public purse in the form of local authorities and the arts council (Arts council‚ 2010). However‚ funding is under continual pressure after cuts made to the arts budget by the coalition government (Mintel‚ 2012). This has been evident since 2008 where the arts council of England stopped funding of the theatre meaning it is only supported by Winchester City Council‚ Hampshire city council‚ sponsors and friends of Theatre Royal Winchester (Burn
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Table of content 1. Introduction 1 2. Importance of environmental analysis 1 3. Procedure 1 4. Findings 2 1. PESTEL analysis for environmental scanning 2 2. Political factors 2 3. Economical factors 3 4. Socio-cultural factors 4 5. Technological factors 4 6. Environmental factors 5 7. Legal factors 5 8. Porter’s five forces model for environmental scanning 6 9. Threat of entry 6 10. Threat of substitutes 7 11. The power of buyers 7 12. The power
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Win a Norwegian Fjords trip from Casino Cruise! Have you been dreaming of the most beautiful experience - a mega-exciting Norwegian cruise to see the authentic nature of the breath-taking Norwegian Fjords? With Casino Cruise‚ you have an opportunity to win an all-inclusive one week trip for two people aboard Holland America Line’s magnificent Koningsdam cruise ship. How to enter the Draw for this Dream Cruise? Promotion runs from 16th April until 30th June 2016. It’s very easy to participate –
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Negative Economic Impacts of Tourism There are many hidden costs to tourism‚ which can have unfavorable economic effects on the host community. Often rich countries are better able to profit from tourism than poor ones. Whereas the least developed countries have the most urgent need for income‚ employment and general rise of the standard of living by means of tourism‚ they are least able to realize these benefits. Among the reasons for this are large-scale transfer of tourism revenues out of the host
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WHY IS IT IMPORTANT THAT THE CRUISE SHIP COME TO MY DESTINATION? A cruise ship or cruise liner is a passenger ship used for pleasure voyages‚ where the voyage itself and the ship’s amenities are all a part of the experience‚ as well as the different destinations along the way. It is however important that the cruise ships come to my destination because it will provide a boost to our economy in that it will provide the government with more money to help my country to buy goods and provide services
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HOëRSKOOL “Life is not a problem to be solved‚ but a reality to be experienced” NAME: KGWATALALA THABANG SUBJECT: TOURISM STUDENT NO: 1152 GRADE: 11(KEY 6) TOPIC: CONFERENCE TOURISM YEAR: 2014 1.1 Introduction Gauteng is one of the nine provinces of South Africa. It was formed from part of the old Transvaal Province after South Africa’s first all-race elections on 27 April 1994. It was initially named Pretoria-Witwatersrand-Vereeniging (PWV) and was renamed "Gauteng"
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