launched her sari designs in UAE (2007) and USA (2009).Her rapport with the weaving communities earned for her a “Lifetime Achievement Award” from Coimbatore Erode Weaving community in 2009.On September 2011‚ Beena Kannan Designed Saris walk the “Swarovski Elements 2011″ Ramp. She is an outstanding woman‚ with immense Business capabilities. She is also a wife and a mother of three and a community loving person. Interestingly Beena discovered her passion for saree design after completing her graduation
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Service – Loyalty Program It is important to create a program that is manageable and support the goals of 7-11. The Loyalty Program of 7-Eleven Hong Kong was “Stamp Collection”. The latest function was Sanrio 50th Crystal Charm Collection. (Swarovski) Step 1: 7-11 will examine who are your customers‚ they know there customers were want convenience service and most of them normally were young to middle age. These customers are easy to change their mind because of the trend and interest
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Planning through Performancesm Brief PESTEL Analysis Key Points: The PESTEL analysis is a framework for assessing the general or macro environment in which an organization operates. Each dimension of the framework—Political‚ Economic‚ Social-Demographic‚ Technological‚ Environmental and Legal-Regulatory—is designed to provide insight into specific issues affecting organizational performance. To maintain its usefulness as an analytical tool‚ the PESTEL analysis should be updated and reviewed
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Betty’s Crystal a store that sells collectible glass figurines‚ Betty gets some of her merchandise from estate sales and auditions‚ while a majority of the store’s crystal figurines merchandise comes from merchants Baccarat‚ Lalique‚ Orrefors‚ and Swarovski. Metamore is located around several major metropolitan areas; weekend travelers can get to Betty’s Crystal in less than one day. The tourist attraction and weekend visitor’s gives Betty has her best sales during the summer and spring months‚ however
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The show consisted of sheer floor-mid length‚ sequence straight silhouette gowns and pants suits. Laced with floral patterns and embroidered with Swarovski crystals. He created artwork that came to life. The show ended with a beautiful lace sheer bridal gown. The wedding gown was royal‚ luminous and is defiantly fit for a queen. This man is a genius. He knows how to make a woman look beautiful
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to Ryanair. Many models are available in the analysis of economic entities. The question is: Which model is better suited to a certain situation? In analysing the macro-environment of Ryanair‚ the business model of choice would be the PESTEL model. The PESTEL model consists of six categories namely: political‚ economic‚ social-cultural‚ technological‚ environmental‚ and legal. These categories consider the external environment the firm under analysis‚ addressing the macro-environment of Ryanair
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the external environment (part 1) What’s going on out there now and in the future? Environmental influences in the broadest sense Macro/general environment: PESTEL Environmental influences related to the dynamics of the industry under question Competitive environment: Porter’s Five Forces (Porter‚ 1980) Example PESTEL The automobile industry Political – Climate change agenda – Fuel prices – Expansion of EU Economic – – – – Changes in disposable income Exchange rates
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and Technological forces. These are known as PEST factors. 1 2 PESTEL analysis of the macro-environment There are many factors in the macro-environment that will effect the decisions of the managers of any organisation. Tax changes‚ new laws‚ trade barriers‚ demographic change and government policy changes are all examples of macro change. To help analyse these factors managers can categorise them using the PESTEL model. This classification distinguishes between:
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Besides that‚ PESTEL analysis will also be taken into account not only as a remarkable tool to analyze business environment but also as a supportive technique to utilize SWOT analysis. Moreover‚ this essay will shortly touch upon the Tows matrix as a sophisticated upgrade
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4.2 UNDERSTAND MARKET TARGETING Market targeting is a process of identifying groups of consumers who are highly likely to purchase a specific good or service. Businesses of all sizes engage are some form of this marketing essential as part of their efforts to secure and maintain customers. 4.3.1 DEFINE MARKET TARGETING Target Marketing – the process of evaluating each market segment’s attractiveness and selecting one or more segments to enter. After evaluating different
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