at The Burj Al Arab Hotel‚ Dubai Introduction Hugh Taylor from Edwardian Hotels stated that ‘Marketing is not an elusive art‚ it is more a science of identifying customer needs and wants and presenting a package that answers these needs’ (1993‚ pp.16). I am going to be investigating the core concepts and principles of this ‘science’ and how it applies to the Burj Al Arab Hotel in Dubai. The Burj Al Arab‚ also known to some as The Burj‚ is the landmark hotel of Dubai with a height of three hundred
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effectiveness of some selected independent small and medium-sized hotels (SMHs) located in Dubai‚ United Arab Emirates‚ from the perspective of Omani e-consumers by using non-random sampling method. From 400 questionnaire addressed to respondents in 27 organizations in Muscat the capital city of Oman‚ 173 are valid. Findings of this study assist SMHs management in Dubai with the reallocation of their resources and efforts in order to support e-business
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• Social Factor: such as cultural differences and lack of understanding can be very crucial for our proposed Afro-Caribbean Restaurant business because countries cultures may differ from one another‚ therefore‚ we should take into account several food designs‚ communication‚ business promotion‚ and even our delivery services. We should have competent employees that will meet the social requirement of the customers we have in our diverse business premises. • Technology: is a very important factor
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SWOT‚ PESTLE and Porter’s 5 forces analysis of Pepsi Co Please Read This Carefully First!!! The intended purpose of Our research papers is that they are used as models to assist in the preparation of Your own research papers. We neither endorse nor tolerate any form of plagiarism‚ whole or partial‚ and will not engage in any activity that facilitates cheating. Papers For You or its affiliates will NEVER sell a model paper to ANY student giving us ANY reason to believe that (s)he will submit our
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[pic] PGCIM Unit 1 Assignment Kelly Moore December 2009 Should Rimi Baltic expand into the United Kingdom as a Discount Grocer? Word Count: 2473 Introduction: Rimi Baltic is the 2nd largest retailer in the Baltic States at 20.6% grocery share‚ behind VP Market who lead the market with 22.6% share (1). As a subsidiary of ICA Baltic AB (13.9% of sales)‚ Rimi Baltic focussed its growth in Lithuania and Latvia‚ allowing period of underperforming in Estonia
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Macro environment influences – PESTEL Analysis The external environment is influenced by certain factors that in turn affect the overall industry and the company as a unit. Hence the PESTEL Analysis of Sweden is used in detail according to Figure 01 in the Appendix. Political – Legal environment IKEA has throughout the years‚ received the utmost support from its own country’s government officials. The company has always complied with observing the laws and regulations of its home country. Now
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Introduction This paper shall involve and include a discussion and analysis of the macro environment of business using the extended PESTLE tool and an analysis of the micro environment in which the business operates by use of the Porters Five Forces Model as a tool. From the analysis of the micro environment of the business‚ one trend and one crisis will be identified and there will include a short strategy in which the business can address each of these issues. In this case‚ the situation surrounding
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Canadian Journal on Chemical Engineering & Technology Vol. 3 No. 3‚ April 2012 A Study of Water Quality Near to a Coral Reef Site in the Region of Dubai‚ United Arab Emirates Rami El Khatib‚ Adnan Falah‚ Golaleh Tavakoli‚ Christine D ’cruz and Jasmine Pereira Abstract — The water quality near to a coral reef site in Jebel Ali‚ Dubai‚ United Arab Emirates (UAE) was studied. Many Physico-Chemical parameters for water samples taken at two different depths (0.5 m and 1.0 m) parallel to a
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Best Environmental Practices of MARKS & SPENCER A Case Study 2009 Best Environmental Practices of Marks & Spencer: A Case Study www.greeningretail.ca 1 Greening Retail Best Environmental Practices of Leading Retailers from Around the World 2009 Prepared by Dr. Leigh Sparks Email: Leigh.Sparks@stir.ac.uk Web: www.irs.stir.ac.uk Greening Retail Best Environmental Practices of Leading Retailers Around the World Through the Greening Retail program‚ 15 leading retailers were interviewed
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Unmanned Aerial Vehicle of BITS‚ Pilani-Dubai Campus for the International Aerial Robotics Competition 2011 Saurabh Ladha‚ Deepan Kishore Kumar‚ Robin Singh ‚Pavitra Bhalla‚ Anant Mittal‚ Aditya Jain‚ Anshul Upreti‚ Prof. Dr. R.K.Mittal‚ Dr Anand Kumar Birla Institute of Technology and Science‚ Pilani-Dubai Campus‚ Dubai‚ UAE ABSTRACT The Intelligent Flying Object for Reconnaissance (IFOR) is an autonomous aerial vehicle that has been developed by BITS Pilani Dubai Campus students. The vehicle is capable
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