Unit 10: Market Research in Business In this assignment I will continue working alongside the local entrepreneur to discovering whether or not there is a market available in order for them to open up an internet cafe. I will be creating a research plan which sets out to investigate whether or not the entrepreneur should set up the business. The research plan will have to consist of objectives and these objectives must be S.M.A.R.T‚ the research objectives will also have to be based on what I would
Premium Marketing Research Primary research
What is PESTLE Analysis? Originally known as PEST Analysis‚ this is a macro environmental framework used to understand the impact of the external factors on the organization and is used as strategic analytical technique. PEST stands for "Political‚ Economic‚ Social‚ and Technological” factors. Francis Aguilar is referred to as the originator of this tool. He talked about ETPS – Economic‚ Technological‚ Political‚ and Social– as the four important factors for Scanning the Business Environment
Premium Law Strategic management SWOT analysis
Job Marketplace The job marketplace in Dubai is one unlike anywhere in the world. This is due to a number of reasons that generally stem from two factors‚ the readily available supply of cheap labour‚ and a rapidly developing economy (Dubai‚ 2009). Whilst most people might believe that Dubai’s economy is largely dependent on oil‚ many don’t realise that oil currently only comprises approximately 10% of the emirates economy. In the last fifteen years Dubai has made significant investments around
Premium Management Dubai Burj Al Arab
its sourcing and its treatment of its employee. Here I have use the case study of FirstGroup and some web site to have clear idea about the company. The operation of FirstGroup Plc is make good strategy to control the external influence factors. PESTLE Analysis is an analyzing of the external influence factor of the business environment. It show the big picture of the company in which area they are working. These are ingredients which are over and over again outside the control or influence of a
Premium Bus SWOT analysis Public transport
Dubai based Emirate airlines‚ is among the most successful airlines in the world. This is the largest airline from the Middle East that had played a vital role in shaping up the Emirate state from a‚ oil rich Emirate to a global tourism destination. After UAE independence in 1974‚ Dubai along with other Emirates were served by Gulf Air. In 1985 when Gulf Air reduced its flights to and from Dubai‚ the ruling elite at Dubai realized‚ to have an exclusive airline for Dubai ‚ hence Emirate
Premium United Arab Emirates Airline Costs
goods into Dubai‚ an Importer should have a valid Trade License issued from any of the License Issuing Authority in U.A.E. and should be registered with Dubai Customs. The Importer has the option to carry out import procedures online on Dubai Trade or manually through Ports & Customs Documentation Centers. The procedure mentioned below describes the paperless import process through Dubai Trade. To access Dubai Trade portal electronic services the customer must register himself with Dubai Trade. The
Premium International trade
World’s Largest Retakaful Company in Joint Venture with Khazanah Nasional Bhd and Dubai Banking Group Singapore‚ 7 May 2008 – ACR Capital Holdings Pte Ltd (ACR) – Singapore‟s home-grown reinsurance firm focusing exclusively on the Pan Asian market – today announced an agreement with Malaysian national investment company Khazanah Nasional Bhd‚ and Dubai Banking Group‚ the global Shari‟ah-compliant investment company of Dubai Group‚ to set up a retakaful company. The announcement followed a meeting between
Premium Abdullah Ahmad Badawi Mohammed bin Rashid Al Maktoum
Sheikh Mohammad bin Rashid Al Maktoum His Highness General Sheikh Mohammad bin Rashid Al Maktoum‚ Dubai crown prince and defense minister‚ has wise beliefs‚ ambitious plans and luminous visions. Some reasons for his special personality are his personal awards‚ his help for the poor and his improvement plans. Sheikh Mohammad bin Rashid Al Maktoum believes that horses played an important role in the history of the Arab world. He was trained to ride horses by Sheikh Rashid‚ may his soul rest in
Premium Mohammed bin Rashid Al Maktoum United Arab Emirates
John Lewis using PESTLE and evaluate the strengths and limitations of using PESTLE as a strategic diagnostic tool. To discuss the market system and apply a range of market theories to John Lewis and to understand the organisational environment. There are many factors in the macro environment that will affect the decisions that John Lewis make‚ as well as any other company. The macro environment includes tax changes‚ new laws‚ demographic and government policy changes. PESTLE stands for Political
Premium Minimum wage Global warming Wage
change in the interior designs on the demand of Armani hotels. Also‚ the final height of Burj Khalifa is 100 meters higher than the initial height set. Moreover‚ Emaar‚ the owner of Burj Khalifa‚ was affected by the downturn in real estate market in Dubai. Other than the price of property slump‚ the prices of raw materials for construction such as iron‚ aluminium‚ cement and commodities rise due to the downturn of global economy in 2008. The entire development cost is around 20 billion dollars‚ out
Premium Taipei 101 Taipei 101