COUNTRY ANALYSIS REPORT United Kingdom In-depth PESTLE Insights Publication Date: May 2010 OVERVIEW Catalyst This profile analyzes the political‚ economic‚ social‚ technological‚ legal and environmental structure in the United Kingdom. Each of the PESTLE factors is explored on four parameters: current strengths‚ current challenges‚ future prospects and future risks. Summary Key findings Strong democratic system‚ but the threat from terrorism continues to be high The UK adheres to a
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BMW Overview This paper explores the strategies and environmental influences (both Internal and External) of a German car giant BMW‚ Bayerische Motoren Werke‚ which has established itself in the niche luxury car market. It has Headquarter in Munich‚ Germany‚ with presence all over the world. The luxury car includes both traditional luxury cars and functional luxury cars. BMW is one of the most successful car companies in Europe and worldwide. Despite experiencing the overall sales slump particularly
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Le Nguyen Dan Que – CT0221284 How IKEA will conquer America 05/12/2014 1. Introduction The purpose of this report is to analyze external business environment on IKEA Company. The first framework is PESTLE analysis conducted on the USA with six segments - political‚ economic‚ sociocultural‚ technological‚ ecological and legal. In this part‚ the report will provide explanations how these six segments impact on IKEA company and draw a conclusion whether this country is attractive for business or
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from an external influence they need to adapt their products or services. Pestle stand for ‘Political‚ Economical‚ Social‚ Technological‚ Legal and Environmental. In this report I am going to use 4 articles which are about a specific firm and discuss how each one suffers from one of the factors of the PESTLE analysis 1. Tube gets first Wi-Fi connection at Charing Cross 1.1 Technology is one external factor from the PESTLE analysis‚ The article is about project Wi-Fi which is about the introduction
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and adapt to the new environment in order to survive. Contents Summary 2 Contents 3 Introduction 4 Strategic Issues Facing the Warner Music Group 4 Macro Environmental Issues shaping the music industry 4 PESTLE Analysis 5 The Attractiveness of the music industry 5 Industry Dynamics 6 Globalisation 7 Risk 7 Ethics and CSR 7 Recommendations 8 Conclusion 8 References 8 Introduction In the 1980’s the rather stable music industry started
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and its operating environment‚ this analysis will discuss the external and internal factors‚ of EBay and the implications of their environment in relation to the factors analysed. This in-depth analysis will be aided with analytical tools such as PESTLE‚ SWOT‚ and the use of rich picture. Subsequently with the analytical findings‚ suggested strategic options will be discussed which EBay may have opted to choose. EBay’s History: EBay was established in September 1995 by Pierre Omidyar as an online
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Flooding the Indian Motorcycle Market A spree of launches An Introduction: This case talks about how the Indian market got flooded with Motorcycles. In 1999 the main players in the market were :- * Hero Honda Ltd. * Kinetic Engineering Ltd. * Bajaj Ltd. * Royal Enfield Ltd. 1999: Hero Honda launched CBZ 156cc motorcycle . Bajaj launched Kawasaki‚ Boxer AT & CT .Royal enfield launched machismo A350 and lightning 535 . Kinetic engineering ltd launched Brat and kinetic challenger
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International marketing Use examples to demonstrate your ability Define you topics e.g. pestle but most marks will be in ability to apply knowledge Look at the brand republic for people doing the resit paper Mind tools and business balls and strategic models good books to look at Key topics: Why would a business internationalise? International marketing strategies e.g. Ansoff growth strategies and think global‚ act local Culture‚ what is it and what are typologies and their use to marketers(
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the effect of change on the substrate concentration on the activity of an enzyme(catalase). Materials Potato‚ mortar & pestle‚ 4 test tubes‚ test tube rack‚ spatula‚ hydrogen peroxide 6%‚ 3%‚ 1.5%‚ pipettes‚ scalpel‚ ruler. Procedure 1. Cut using scalpel several raw potato cubes each measuring 1 cubic centimeter (cc). 2. Each cube was ground with a mortar & pestle and then added to a test tube using a spatula. 3. Test tube 1 was left as the control with no added hydrogen peroxide
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FAST FASHION Over the past few years there has been an apparent change in the fashion retail industry which is taking control of it‘s speed. ‘Fast Fashion’ is the new 21st century phenomenon currently dominating high-street retail. Stores like H&M and New Look have become the masters of the quick turnaround and are closing in on trends at such a speed that they can have fresh looks on their shelves for the customer‚ months before the original designer can get their garments shipped out of the
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