changes in the economic environment Introduction- In this report I will describe and then explain how the GDP‚ inflation‚ interest rates and employment rates are affected by the growth and recession stage of the business cycle. I will also explain how the balance of payments is and how Tesco’s contributes to trade surpluses/deficits. I will also be stating what the conflicting objectives are of Tesco’s and how they affect them as a business whilst describing‚ the ripple effects and providing an example
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External environment External Factors (environment) - It is the external forces that are beyond the control of the individual business A number of external factors can affect business (STEEPLE analysis) - economy - These are factors outside the business - political/government policy that may affect its - social decisions. - External factors that - technological may present opportunities - ecological or threats to - legal a business - ethics Economy – business need to observe the economic
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MARKETING ENVIRONMENT The aim of this lecture is: • To describe important role of Marketing Environment. • To differentiate between Macro and Micro Environments. • To assess the impact of Marketing Environment on Marketing Practices. • To describe various method/Model of Marketing Environment Scanning. Background Information Marketing cannot be practiced in a vacuum; as a business function is affected by various factors or elements within the business environments. According to Lancaster
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Unit 1 BUSINESS ENVIRONMENT ASSIGNMENT 1 External Factors Effecting Business Strategy prepared by: Raed F. Banna DATE: 18/NOV/2018 Contents Page 1- Introduction to business environment.......................................................................... ..3 2- Assignment introduction
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Business Environment of Tesco Group The Macro-Environment consists of factors that may influence an organization externally. This is usually outside of the control of corporations. Examples of factors that may influence a business are changes in interest rates‚ changes in cultural trends and tastes‚ more competitors in surrounding areas as well as greater regulations or changes to government laws. (Pagano‚ Margareta‚ 16 May 1987). A popular method used to analyze the macro-environment is through
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"Nature and the Environment" "Ecology or the study of nature and the environment involves us in the conservation of the earth. We are at a point in the history of civilization where awareness of our fragile relationship to nature and the environment is high. We are losing 3‚000 acres of rain forest around the world and four species of plants and animals. More plants‚ insects‚ birds and animals became extinct in the 20th century than in any era since the Cretaceous catastrophe more than 65 million
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This environmental disaster has caused severe impacts on marine life and people living around the affected area in both short and long term. In the short term‚ the oil spilling has caused mass deaths of seabirds‚ salmons and herring. Living environment of marine animals is seriously polluted. Vast expenses are also spent on the cleaning up of the oil spills‚ which caused huge lost of money and resources. Also‚ the pollution on marine life also affects the income generated from the seafood industry
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Table of Contents 1 Introduction to organization environment 4 2 Background of Macdonald 4 3 Strength and weakness of the company 5 3.1 Strengths 5 3.2 Weakness 5 4 MacDonald specific and general environment 6 4.1 Specific environment 6 4.1.1 Customers: 6 4.1.2 Competitors 6 4.1.3 Supplier 6 4.1.4 Strategies partners 7 4.2 General Environment 7 4.2.1 Economic conditions 7 4.2.2 Political / legal conditions 7 4.2.3 Social culture conditions-society‚ education level‚ religion
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The macro environment Introduction Marketing’s role is to match the capabilities and resources within the organisation with market opportunities external to the organisation. Understanding customer needs is central to achieving this aim‚ but marketers must also be aware of factors that can cause customer needs to evolve. A change in customer needs will impact upon the organisation’s ability to serve its customers. This means that marketers have to be knowledgeable about what is happening in the
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2.0 THE PROJECT ENVIRONMENT 2.1 The Projects: Projects are products of ideas initiated to fulfill a need or exploit an opportunity. The Project Environment also known as Project World are the external factors influencing projects. The single most important influence on any project is whether or not it is being carried out by Public Sector usually undertaken by government to provide public service or Private Sector usually undertaken by individual companies or consortia to
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