MPK732: Marketing Management OPTION A: CASE STUDY ANALYSIS REPORT Tough Mudder – Not for the faint hearted (Vieceli 2012) Unit Chair: Dr. Nichola Robertson 3 May 2013 Executive Summary: This report presents a case study analysis of the US-based mud run event‚ Tough Mudder‚ presented in Vieceli’s (2012) case study‚ Tough Mudder – Not for the Faint-Hearted. Three years since its inception‚ Tough Mudder has become a leader
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Chapter-6 Training and Development This chapter explains the HR function of training and development‚ the training and development policy at Genpact‚ subsequently the policy integration and its impact on organizational performance. Proceeding from the framework the research findings are described and at the end‚ discussions on results are outlined. Training and development is one of the most important aspects of work lives of all working professionals‚ not matter on which hierarchy they may be
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ACKNOWLEGEMENT No work is created entirely by an individual. We would like to express our indebtedness and gratitude to all those who have directly or indirectly helped us in accomplishing this assignment. The sense of gratitude through words would hardly suffice our feeling for our Prof Mr. Kunwar Milind Singh for providing the intellectual stimulation and enlightening guidance through the course of our project We are highly indebted for his scholarly suggestion‚ constructive criticism and consistent
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1. Introduction. Tesco a leading food retailing company founded in 1924 by Sir Jack Cohen who used gratuity from his Army service to start selling groceries in London’s East End markets. The food and drink retail sector rеprеsеnts the largest industry in the UK‚ providing еmploymеnt for over thrее million people in primary production‚ manufacturing and retailing. In 2003 retail accounted for 9% of gross domestic product (Data monitor‚ 2003). In recent years UK supermarkets
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National Diversity and Conflict The Role of Social Attitudes and Beliefs Proefschrift ter verkrijging van de graad van Doctor aan de Universiteit Leiden‚ op gezag van de Rector Magnificus prof. mr. P.F. van der Heijden volgens besluit van het College voor Promoties te verdedigen op dinsdag 13 April 2010 klokke 11.15 uur door Nailah Ayub geboren te Al-Khobar in 1976 2 NATIONAL DIVERSITY AND CONFLICT Promotiecommissie: Promotor: Overige leden: Prof. Dr. K. A. Jehn‚ University of Melbourne
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Knowledge Management and Knowledge Management Systems: Conceptual Foundations and Research Issues Archer‚ S. (1988). ‘Qualitative’ Research and Epistemological Problems of the Management Disciplines. In Competitiveness and the Management Process‚ (Pettigrew‚ A Barley‚ S. (1986). Technology as an Occasion for Structuring: Evidence from Observations of CAT Scanners and the Social Order of Radiology Departments Bhaskar‚ R. (1989). Reclaiming Reality. Verso‚ London. Carlsson‚ S. (2001). Knowledge Management
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30-32. Retrieved June 1‚ 2011‚ from ABI/INFORM Global. (Document ID: 823351991) Ndubisi‚ N Ogilvie‚ J. R. (1985)‚ Advertising and Peer Feedback. Human Communication Research‚ 12: 79–98. doi: 10.1111/j.1468-2958.1985.tb00067 Pride et Quester‚ J. Pettigrew‚ M. & Hawkins‚ D. (2010) Consumer Behaviour: Implications for marketing strategy. 6th Ed: 125-130. Sanderson‚ R.‚ (2006) Reuters‚ Nokia’’s Very rings up sales of $338‚500 phone. Sheth‚ J. (1992)‚ “Emerging marketing strategies in a changing macroeconomic
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BSc (Hons) Business Management Module 2. Organisation Theory and Change Management STUDY GUIDE Organisation Theory and Change Management is the second of four modules which form the BSc (Hons) Business Management top-up degree: • • • • Module 1. Managing into the future Module 2. Organisation Theory and Change Management Module 3. Strategic Management Module 4. Leadership: Theory and Practice © 2012‚ Management Development Partnership Page 1 STRUCTURE OF THE MODULE The Organisation
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time: a situated change perspective‚ Information Systems Research‚ 7(1)‚ pp. 63–92. Ouchi‚ W. (1981) Theory Z: How American Business Can Meet the Japanese Challenge (Reading‚ MA: AddisonWesley). Peters‚ T. (1993) Liberation Management (London: Pan). Pettigrew‚ A.M. (2000) Linking change processes and outcomes: a commentary on Ghosal‚ Bartlett and Weick‚ in: M. Beer and N. Nohria (eds) Breaking the Code of Change (Boston‚ MA: Harvard Business School Press). Pugh‚ D.S. (1993) Understanding and managing
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Simon & Schuster‚ New York. Pavan-Langston‚ D. and E. C. Dunkel (1991). Handbook of Ocular Drug Therapy and Ocular Side Effects of Systemic Drugs. Boston‚ London. Peters‚ T. and R. Waterman (1982). In Search of Excellence. Random House‚ New York. Pettigrew‚ A. M. (1979). ‘On Studying Organizational Cultures’. Administrative Science Quarterly‚ 24‚ pp. 570–581. Pinfield‚ L. (1986). ‘A Field Evaluation of Perspectives on Organization Decision Making’‚ Administrative Science Quarterly‚ 31‚ pp. 365–388
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