consumers and the organisation (‚ 2006). This paper discusses the contributions of the Ansoff Matrix in strategic marketing management. There are different types of strategies used by business in identifying their market. There is the SWOT Analysis‚ in which it identifies the strengths‚ Weaknesses‚ Opportunities and Threats of the target market. Another is the BCG Product Portfolio Matrix which is used by businesses with multiple portfolios or product lines in examining the products
Premium Marketing
PresidentsY/A | Political Philosophy | Achievements | Strengths | Weaknesses | Evaluation | Threats | Laws | GENERAL EMILIO FAMY AGUINALDOTerm: (1898- 1901) | | Aguinaldo is best remembered for the proclamation of Philippine Independence on June 12‚ 1898‚ in Kawit‚ Cavite. Aguinaldo formally established the first Philippine republic. He also designated diplomats who were assigned in the major world capitals to seek recognition of Philippine independence | | | | | | MANUEL LUIS QUEZONTerm:
Free Philippines Senate of the Philippines
IMPACT OF LIPITOR PATENT EXPIRY ON PFIZER. TABLE OF CONTENTS PAGE NO Executive Summary 3 CHAPTER 1: INTRODUCTION 1.1 Introduction 4 1.2 What is Lipitor 5 1.3Expiry of Lipitor patent 5-6 CHAPTER 2: CHALLENGERS 2.1 Challengers 6 2.2 Pfizer’s strategies 7 CHAPTER 3:FINANCIAL IMPACT ON PFIZER AS LIPITOR GOES GENERIC 8-9 Recommendations 10 Conclusion 11 Executive summary: This
Premium Generic drug Pharmaceutical industry Food and Drug Administration
LEGAL BRIEF OF CASE 2-3 Case name‚ citation‚ and court: Ashley County‚ Arkansas v. Pfizer‚ Inc‚ 552 F.3d 659 (8th Cir. 2009) Summary of Key Facts: An ingredient widely used in Pfizer’s products is a necessary ingredient in the manufacturing of methamphetamine in small toxic labs which are responsible for dangerous explosions‚ burns‚ and toxic fumes. Arkansas has one of the largest numbers of small toxic labs in the US and is burdened with high costs of fighting the meth epidemic and is seeking
Premium Pharmacology Medicine Drug
Directional Policy Matrix 1. Introduction Many large companies comprise several distinct divisions or strategic business units (SBUs). So one of the challenges facing the parent company of a multi-divisional company is to allocate resources to each division. So in order to make wise decisions on resource allocation‚ is there a tool that can assist senior executives determine the direction for each division or SBU? Actually there are two tools‚ the BCG matrix and the Directional Policy Matrix (DPM). We have
Premium Strategic management Strategic business unit
Evaluation Matrix The EFE indicates there are significant revenue opportunities in meeting the needs of aging leisure-oriented Baby-boomers (BBs)‚ and the young Generation-Y (GY)‚ who desire fashionable sportswear and are Internet savvy. Two significant threats to the industry are the disruption in product supply from foreign manufacturers such as Indonesia where there is political unrest and not keeping pace with rapid changes in consumer preferences. CPM: Competitive Profile Matrix Nike is a
Premium Marketing
McKinsey Matrix QuickMBA / Strategy / GE-McKinsey Matrix GE / McKinsey Matrix In consulting engagements with General Electric in the 1970’s‚ McKinsey & Company developed a nine-cell portfolio matrix as a tool for screening GE’s large portfolio of strategic business units (SBU). This business screen became known as the GE/McKinsey Matrix and is shown below: GE / McKinsey Matrix Business Unit Strength High High Medium Low Medium Low The GE / McKinsey matrix is similar to the BCG growth-share
Premium Strategic management
Matrix Algebra http://elearning.usm.my Md Harashid bin Haron‚ Ph.D. Accounting Section‚ School of Management‚ Universiti Sains Malaysia (USM)‚ 11800 Pulau Pinang‚ Malaysia Email: harashid@usm.my ; mdharashid@gmail.com Matrices? A rectangular array of numbers consisting m horizontal rows and n vertical columns. 5 3 4 2 2 1 6 4 2 A= 5 3 4 2 2 1 6 4 2 A has a size of 3 x 3; 3 x 3 matrix; 3 rows and 3 columns (row is specified
Premium Diagonal matrix Matrices Linear algebra
Within The Matrix‚ Free will and fate work together to maintain the delicate balance between the Matrix and the real world‚ fate being what is instilled in the humans stuck inside the Matrix‚ and free will for those who get out. In the Matrix‚ the computer generated world in which humans "live"‚ it appears that fate is the driving force of the simulation. This is due to the fact that the computer system is prewritten‚ predesigned‚ and already programed for each individual. However‚ free will begins
Premium Free will Human Metaphysics
4151 The Matrix directly relates to Plato’s Allegory of the Cave. In both works‚ discovering the truth about reality is the major concept. In the cave‚ men are chained up and all they know is shadows of puppets that are displayed before them‚ illuminated by a fire that blazes in the distance. These shadows that the men see on the wall are all they know; this is reality to them. Much like in The Matrix how the people that are in the "Matrix" are unaware of that they are living in a world that doesn’t
Premium Morpheus Truth The Matrix