Pfizer SWOT analysis Pfizer is a global pharmaceutical and consumer products company‚ which discovers‚ develops‚ manufactures‚ and markets medicines for humans and animals. The company consists of three SBU’s (Strategic Business Units): • •Health Care • •Animal Health • •Consumer Health Care The company produces the impotence treatment Viagra‚ cholesterol lowering Lipitor and‚ for high blood pressure and angina‚ Norvasc. The animal division produces treatment both for livestock and pets. The company’s
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Pfizer entered the animal health industry in the early 1950’s. Today‚ Pfizer Animal Health products are sold to veterinarians‚ livestock producers‚ and horse and pet owners in more than 140 countries around the world and used in more than 30 species. Pfizer Animal Health is committed to providing high-quality‚ research-based health products for livestock and companion animals. The company continues to invest more in research and development than any other animal health company. This offers
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PORTERS Five Forces Model The porter’s five forces model argues that the more limited is the ability of the firm to raise the prices and earn greater profits. A competitive force plays an important threat in reducing the profit to the company. Bargaining power of Suppliers Suppliers always play vital role in any industry because the quality of the raw materials will influence the value of the finished goods that are delivered by that organization. If the supplier’s power is high it will increase
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|[pic][pic] | |Pfizer-Wyeth Merger Analysis | | | |“Creation of the World’s Premier Biopharmaceuticals Company”
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Market * Focus on needs of our consumers‚ customers and franchise partners * Get out into the market and listen‚ observe and learn * Possess a world view * Focus on execution in the marketplace every day * Be insatiably curious Strategy http://kathieyork.com/2011/09/01/lightstorm-entertainment-a-titanic-picture-of-strategic-management/ http://www.provenmodels.com/598 http://www.authorstream.com/Presentation/lashanta-1466237-coca-cola-company/ 1. ARENAS Arenas encompass choices
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Pharmaceutical Industry The pharmaceutical industry includes companies that research‚ develop‚ market or distribute generic and branded drugs. The industry expanded during the 1980’s and drugs to treat heart disease and AIDS were prominent. Consumer demand for nutritional supplements and alternative medicine increased during the 1990’s with the Internet facilitating direct purchases of drugs. Advertising for direct consumption of pharmaceutical drugs became more prominent; pharmaceutical companies
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1. Threat of New Entrants - The easier it is for new companies to enter the industry‚ the more cutthroat competition there will be. Factors that can limit the threat of new entrants are known as barriers to entry. Some examples include: • Existing loyalty to major brands • Incentives for using a particular buyer (such as frequent shopper programs) • High fixed costs • Scarcity of resources • High costs of switching companies • Government restrictions or legislation Power of Suppliers
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INTRODUCTION OF PFIZER INC Pfizer‚ Inc. Type Public (NYSE: PFE) Founded Brooklyn‚ New York‚ USA (1849) Headquarters New York City‚ New York‚ USA Key people Jeff Kindler‚ CEO David Shedlarz‚ VC Ian Read‚ Pres. of Pharma. Martin Mackay‚ Pres. of R&D Industry Health Care Products Accupril® Lipitor® Viagra® Revenue ▲$48.613 billion USD (2007) Net income ▲$8.298 billion USD (2007) Employees 106‚000 (2005) Slogan Working for a healthier world™ Website www
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Introduction A group is a well structured organization with different individuals that has different characteristics and diversity these groups can be formal or informal. In my research I have found that retail stores such as Wal-Mart and Kmart has organizational structure. Group task satisfaction describes the group-level counterpart to individual job satisfaction and represents the group’s shared attitude toward its task and work environment. Places such as Wal-Mart demonstrate these skills to
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Pfizer 1 Pfizer’s Drug Testing Strategy James Ward BUS 616 International Businesses Instructor: Dr. Iweka March 23‚ 2015 Pfizer 2 Pfizer’s Drug Testing Strategy in Nigeria a) There are four different stages that a medicinal
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