"Pharmaceutical industry attractiveness" Essays and Research Papers

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    Case Study: Merck & Co

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    store in 1816. Merck is not only one of the largest pharmaceutical companies but also has published many series of medical reference books. Merck had always been admired worldwide for their brilliance in delivering the best in their reseach and producing medicines of quality and effectiveness. Merck had contributed in poducing a cure for river blindness disease and donating the drug Mectizan. Mectizan had showed its effectiveness

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    According to the American Journal of Health-System Pharmacy‚" experts say that recent increases in the prices of off patent generic drugs are closely tied to the drug shortages that have plagued hospitals for years". These shortages led to the pharmaceutical developers of Epipen raising the price of this life saving drug by almost 400 percent in the beginning of 2016 (Rubin‚ Rita). Many United States citizens depend on this drug because of the short amount of time they have to receive treatment after

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    drug applications incorporate Omniscan‚ Cubicin as well as Teslascan. He has served in various health care organizations which includes Salutar and Catalytica‚ Nycomed Salutar‚ Cubist Pharmaceuticals‚ Relypsa‚ and Novira. Dr. Scott Rocklage was the Chairman and the Chief Executive Officer of Cubist Pharmaceuticals. When he was in Nycomed Salutar‚ he used to serve as the President as well as the Chief Executive Officer of the firm. He carried massive research and established positions in Salutar

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    Biocon Case Assignment Questions 1. Assuming Biocon receives approval for BIOMAb‚ should it launch the drug immediately or conduct phase 3 trials before launch? Elaborate the various elements of your action plan. If Biocon receives approval for BIOMAb‚ the management team will need to carefully consider what the best course of action is moving forward. If the company elects to launch the drug immediately‚ they will be able to have the first mover advantage‚ reaching the market before their

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    a Attractiveness of domestic aviation industry in Australia [MPM703] Business Strategy and Analysis [800351339] Ashan De Silva Wijeyeratne [600313359] Kevin Procter TABLE OF CONTENTS Executive Summary 3 Introduction 4 Industry Analysis 6 Methodology 8 Results 9 Industry Rivalry 9 Competitor Analysis 9 Environmental Analysis

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    Knowledge Management in the Pharmaceutical Industry Introduction The study of Knowledge Management is a process that has been researched for centuries by western philosophers and traditional theorists‚ however it is only until recently that knowledge management has been the main focus for many organisations. Many have said that it was the publishing of Karl Wiig’s‚ “knowledge management foundations” (1993)‚ that sparked the huge interest in knowledge management and nearly two decades on KM is

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    FDA Approved Drugs: Do risks outweigh benefits? Among all of the ailments that are a part of everyday life there is a necessity for remedies from big too small. But in the end are the potential risks and hazards of these medicines worth the questionable outcome. This is the question you must ask yourself‚ for yourself and your family. “A drug is removed from the market when its risks outweigh its benefits. A drug is usually taken off the market because of safety issues with the drug that cannot

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    INTRODUCTION The pharmaceutical industry is praised as one of the leading industrial sectors. The fruits of its extensive research and development are traded worldwide and have improved the length and quality of life of countless individuals. At the same time‚ however‚ the industry is criticized for its marketing and pricing practices—and even for its research and development priorities. Industry’s consistently high profits and large expenditures on research and development as well as on marketing

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    “Strategic marketing focuses on choosing the right products for the right growth markets at the right time” (Jain & Haley‚ 2009‚ p. 26). When Lipitor hit the market in 1997 that is just what it achieved – the right product‚ the right growth market‚ and the right time. Lipitor quickly gained the No. 2 spot with 18% of the market share within the first year that led the way to gain the top spot as the market share leader. Warner-Lambert developed the drug initially but needed to catch up in

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    Merck - River Blindness

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    Merck and Co. and river blindness MANUEL VELASQUEZ‚ Business Ethics. Concepts and cases 4th edt.‚ Prentice Hall‚ Upper Saddle River‚ New Jersey‚ 1998 River blindness is an agonizing disease that affects some 18 million impoverished people living in remote villages along the banks of rivers in tropical regions of Africa and Latin America. The disease is caused by a tiny parasitic worm that is passed from person to person by the bite of the black fly which breeds in river waters. The tiny worms

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