"Pico Iyer" Essays and Research Papers

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    Consumption Behaviour

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    Status Consumption According to Mason (1981)‚ significant levels of status consumption exist in all communities in the world. This consumption behaviour contributes significantly in shaping consumer preferences for many products. Eastman‚ Goldsmith‚ and Flynn (1999) define status consumption as “the motivational process by which individuals strive to improve their social standing through the conspicuous consumption of consumer products that confer and symbolize status both for the individual and

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    Burritos

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    In this article I will be talking about Burritos‚ Burritos are one of the well known mexican foods around today. If your just an average american you have probably heard about a burrito‚ there’s history where it came from‚ how to make one‚ and many types of them. I have had plenty of burritos in my days maybe because i am mexican and had a wide variety of them as well. You can put many things into a burritos and they are really good‚ my mom and grandma make some good burritos. I have also been to

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    The importance of the greenhouse effect and the demand for saving energies make the air conditioner manufacturer to focus more on the new kind of products- energies saving products and environmental friendly but better performance. Cooling’s competitors are the famous brands from all over the world. Panasonic‚ Daikin‚ Mitsubishi‚ LG‚ Chinese air conditioner counterfeit in the Vietnamese market.  Panasonic: One of the strongest brands in the world coming from Japan. Vietnam is one of the three

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    Dvt Prophylaxis

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    recommended for the highest risk group. In this review‚ we will focus on the effectiveness of Low Molecular Weight Heparin (LMWH) compared to pneumatic compression devices in the prevention of VTE in very high risk hip and knee surgical patients. PICO Summary: The population included in this review comprised of surgical patients with hip and knee surgery. The intervention examined was the use of LMWH and pneumatic compression devices. The comparison is LMWH versus pneumatic compression devices and

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    Managerial Leadership role for Nurses’ Use of Research Evidence The rapid noticeable change in healthcare delivery coupled with professional responsibilities of nurses to incorporate research evidence into their decision making underscores the need to understand the factors involved in implementing evidence-based practice. Linking current research findings with patients’ conditions‚ values‚ and circumstances is the defining feature of evidence-based practice. Significant and rational for

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    Evidence Based Practice

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    Evidence Based Nursing Practice in Nursing • "Doing the right things right" (Craig & Smyth‚ 2002‚ p.4) • Used to improve the experiences associated with health care and illness • Early examples o Infection control (aseptic technique) o DVT (deep vein thrombosis) prevention Development of the EBP Concept • Began with medicine o Archie Cochran‚ a British epidemiologist in 1972 published a book criticizing the medical profession for not reviewing medical research studies o Believed that

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    73. Jewell‚ RD‚ 2007‚ ‘Establishing Effective Repositioning Communications in a Competitive Marketplace’‚ Journal of Marketing Communications‚ Vol. 13‚ No. 4‚ 231-241. Reed C‚ 2007‚ February‚ ‘What makes ‘Y’ tick’‚ Brand Strategy. Reisenwitz‚ T H‚ Iyer‚ R‚ 2009‚ ‘Differences in Generation X and Generation Y: Implications for the Organization and Marketers’‚ The Marketing Management Journal‚ Vol. 19‚ Iss. 2. Samanta‚ M & Faheem‚ H‚ 2010‚ ‘Canadian Club: Repositionig a Dormant Brand’‚ ICMR Center

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    Naveena Chittineedi Should sex education be allowed in the American schooling system? According to an article from Science Daily‚ “Sex education is a broad term used to describe education about human sexual anatomy‚ sexual reproduction‚ sexual intercourse‚ and other aspects of human sexual behavior.” Sex education is usually instructed at schools in the U.S. – specifically in junior high and during the first two years of high school through health classes. The primary

    Free Human sexual behavior Human sexuality Sexual intercourse

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    PIL an overview

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    INTRODUCTION “Public interest litigation has become the people’s tool fashioned by judges to enforce the obligations of the state‚ its institutions‚ and its functionaries to explore and discover ways and means of giving life and soul to the preambular assurances via the judicial process.” -Justice O.Chinnappa Reddy "Public interest Litigation"‚ in simple words‚ means‚ litigation filed in a court of law‚ for the protection of "Public Interest"‚ such as pollution‚ Terrorism‚ Road safety‚ constructional

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    Social Media Technology

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    Marketing Practice‚ 9 ‚ 231-244. Dutta‚ S. (2012‚ Winter). Enterprsee 2.0: Let the Revolution Begin! Rotman Magazine ‚ pp. 66-71. Giamanco‚ B.‚ & Gregoire‚ K. (2012‚ Jul/Aug). Tweet Me‚ Friend Me‚ Make Me Buy. Harvard Business Review ‚ pp. 88-93. Iyer‚ B.‚ Parise‚ S.‚ Raiaqopal‚ S.‚ & Davenport‚ T. H. (2011). Putting Social Media to Work at Cognizant. Ivey Business Journal‚ Vol. 75 Issue 4 ‚ 18-21. Kaplan‚ A. M.‚ & Haenlein‚ M. (2010). Users of the World‚ Unite! The Challenges and Opportunities

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