Lessons from the Rich and Famous By: Sejung Marina Choi‚ Wei-Na Lee‚ and Hee-Jung Kim. Journal of Advertising. Summer 2005 (85-96) Abstract: The celebrity endorsements on TV of the U.S. and Korea are studied based on the characteristics of low context‚ high context‚ individualism‚ and collectivism. Article Summary: A study was undertaken which focuses on celebrity endorsements on TV found in the U.S. and Korea. Marketers invest significant sums in celebrity endorsements. Many countries adopt
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René Descartes (1596—1650) René Descartes is often credited with being the “Father of Modern Philosophy.” This title is justified due both to his break with the traditional Scholastic-Aristotelian philosophy prevalent at his time and to his development and promotion of the new‚ mechanistic sciences. His fundamental break with Scholastic philosophy was twofold. First‚ Descartes thought that the Scholastics’ method was prone to doubt given their reliance on sensation as the source for all knowledge
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Reaction Paper GECKOES:New Treatment for Ailments? By:Jed Russell A. Labrador 8-Almond Some says that these is the latest promotion by those who believe in traditional asian medicine.But I don’t believe in that particular asian medicine‚ because World Health Organization (WHO) announced that geckos can cure diseases have absolutely no credebility and proveness and the rumor that the reptile can help cure aids is not TRUE‚and they reiterates that until today there is no direct treatment
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anesthetic‚ also spelled anaesthetic ‚ any agent that produces a local or general loss of sensation‚ including pain. Anesthetics achieve this effect by acting on the brain or peripheral nervous system to suppress responses to sensory stimulation. The unresponsive state thus induced is known as anesthesia n anxiolytic (also antipanic or antianxiety agent[1]) is a drug used for the treatment of anxiety‚ and its related psychological and physical symptoms. Anxiolytics have been shown to be useful
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II. Give a summary of the problem or issue in the article The author started off with the statement”Now we’re told that Dr. Soledad Borromeo-Buehler’s book “The Cry of Balintawak” proves it did not happen the way it has always been written” another was “In this day and age of fakes‚ it is a tender mercy that we continue to celebrate what is real for us Filipinos: Our National Language‚ now honored..”. Clearly‚ one can infer that there were a lot of criticisms in our National Language‚ also known
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Nagtago si Pedro‚ labas ang ulo. (Pedro hides but you can still see his head. ) 2.Hindi pari‚ hindi hari‚ nagdadamit ng sari-sari. (Not a priest‚ not a king but wears different kinds of clothes.) 3.Bugtong-pala-bugtong‚ kadenang umuugong. (Riddle me‚ riddle me‚ here comes a roaring chain). 4.Heto na si Kaka‚ bubuka-bukaka. (Here comes Kaka‚ walking with an open leg.) 5.Buhok ni Adan‚ hindi mabilang. (Adam’s hair‚ you can’t count.) LEGENDS Aboriginal Elders Teachings Wisdom and Proverbs
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ethos of the people before the arrival of a huge cultural influence – literature as a cultural tradition‚ than a form of art that had a particular set of decorum. · Early Forms of Philippine Literature: o Bugtong (riddles; a bugtong contains a metaphor called‚Talinghaga)‚ Salawikain (proverb); o Pre-colonial poetry – Tanaga (expresses a view or a value of the world)‚ Ambahan (songs about childhood‚ human relationships‚ hospitality; sung by the
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PHILIPPINE LITERATURE I. PRE-COLONIAL PERIOD (--BC to 1564) A. Characteristics1.Based on oral traditions2.Crude on ideology and phraseologyB. Literary Forms1. Oral Literaturea. Riddles (bugtong) – battle of wits among participants Tigmo – CebuPaktakon – IlonggoPatotdon - Bicolb.Proverbs (salawikain) – wise sayings that contain a metaphor used to teach asa food for thoughtc. Tanaga - a mono-riming heptasyllabic quatrain expressing insights and lessonson life is "more emotionally charged
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Gerald M. Zinampan II-5 (Marketing) HISTORICAL BACKGROUND Long time before the Spaniards and other foreigners landed onPhilippine shores‚ our forefathers already had their own literature stamped in the history of our race. Our ancient literature shows our customs and traditions in everyday life as traced in our folk stories‚ old plays and short stories our ancient ancestors also had their own alphabet which was different from that brought by the Spaniards. The first alphabet used by our ancestors
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two literary forms during the pre-colonial period: written and oral literature. It’s really awesome how native people thought of having an interactive learning system for children considering the innocence they have in terms of civilization. Bugtong or riddle‚ for me‚ is an effective way to inculcate the ability of logical thinking of a child. Since its main target is to improve the vision of the child‚ of how he observes his surroundings and to make his mind work to find the right answer
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