chapte r Chapter 4 4 Emphasizing Institutions‚ Cultures‚ and Ethics Global Strategy Strategy Global Mike W. Peng Mike W. Peng Copyright Copyright © © 2014 2014 Cengage Cengage Learning. Learning. All All Rights Rights Reserved. Reserved. May May not not be be scanned‚ scanned‚ copied copied or or duplicated‚ duplicated‚ or or posted posted to to aa publicly publicly accessible accessible website‚ website‚ in in whole whole or or in in part. part. Outline • Understanding institutions • An institution-based
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Test 1 Chapters 1 - 4 Question 1 2 out of 2 points Which of the following is the primary objective of demarketing? Selected Answer: Correct Answer: To dampen demand for products‚ especially those that create unwanted costs for society To dampen demand for products‚ especially those that create unwanted costs for society Response Demarketing is used to dampen demand for products‚ especially those that Feedback: create unwanted costs for society. This public service message
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BADM 112 Chapter 15: Case Study – Nordstrom 1. Nordstrom is a department store retailer‚ carrying household goods‚ electronics‚ apparel‚ cosmetics & sometimes furniture. Each department has their own area of checkout & the few other department stores include Macy’s‚ JCPenney‚ Sears‚ & Dillard’s. All these department stores carry the same type of products‚ but from different manufacturers. 2. Nordstrom would be considered a full service store because their employees can be persuasive in purchases
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I. Time Context: Present Time II. Viewpoint: Owners of Lajoma Furniture III. Central Problem: Potential loss of customers due to delays of materials causing increasing orders not to be accommodated. IV. Statement of Objectives: Must: Redesign Lajoma products thru innovation and continuously accommodate increasing demand from customers. Want: Retention of current customers and sustain company’s success and profitability
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Executive Summary 3 Problem Statement 3 Situation Analysis 3 Alternatives 6 Recommendations 8 Action Plan 8 Contingency Plan 9 References 9 Executive Summary Palliser Furniture Upholstery Ltd (Palliser)‚ located in Winnipeg is the largest furniture manufacturer in Canada with facilities in Canada and Mexico. These centrally and strategically located plants allow Palliser to provide prompt‚ cost efficient service and delivery to its customers. In order to
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CASE ANALYSIS: LA JOMA FURNITURE I. Time Context 1980 II. Viewpoint Viewpoint of the owners/partnership (Gaffud‚ Roque and Palisoc) III. Central Problem Unsteady supply of main raw material (wood). IV. Statement of Objective Must: To accommodate furniture demands of client and dealer by having steady supply of raw materials. Want: To be a top supplier of quality furniture in the Philippines. V. Areas of Consideration EXTERNAL ENVIRONMENT
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capability and skills viii. Strengths-things they do well or any unique resources it has ix. Weaknesses- things they don’t do so well or don’t have x. SWOT-STRENGHTS WEAKNESSES OPPORTUNITIES THREATS e. Step 4- Formulating Strategies f. Step 5- Implementing Strategies g. Step 6-Evaluating Results xi. How effective are the strategies? xii. Did they help reach goals? xiii. Adjustments?? 3. What is SWOT analysis
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Case Study 6-A Summary: The economy is down due to recession and a Florida hotel resort is trying to change their cleanliness policy to bring customers back. To do this‚ the hotel managers propose the “$10 dollar test”. The cleaning staff clean rooms based off of an instructional video. The manager observes them and then picks one random room to inspect. If the room is clean to the manager’s expectations‚ he or she will leave ten dollars. However‚ the manager will subtract a dollar for every mistake
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Anderson Bauman Tourtellot Vos & Co. An ABTV Industry Watch Report The American Furniture Industry: What Will It Take to Survive? The first decade of the 21st century has not been kind to the American furniture industry. Having experienced the “Asian Invasion‚” which rapidly eliminated nearly all domestic wood production and disrupted upholstery production‚ the industry is now facing a severe economic slowdown‚ with incoming orders 20 to 40 percent below normal levels. The combined impact
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Introduction BatesManor Furniture is a relatively small manufacturer of middle to high-end wood furniture for the bedroom‚ living room‚ and dining room. The manufacturer has been around for over 100 years and is still a family owned and operated business. BatesManor sells its furniture through many high-end department stores as well as independently owned specialty stores across the country. The company currently has 10 salesman and two sales managers. During the last year‚ they have had a net
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