Amul’s Diversification Strategy: A Pizza for Rs 20! In early 2001‚ Gujarat Cooperative Milk Marketing Federation (GCMMF)1 planned to leverage its brand equity and distribution network to turn Amul2 into India’s biggest food brand. Verghese Kurien‚ Chairman of GCMMF‚ set a sales target of Rs.10 bn by 2006 as against sales of Rs 2.3 bn in 2001. In 2001‚ GCMMF entered the fast food market in India with the launch of vegetable pizzas under the brand name SnowCap in Ahmedabad‚ Gujarat. GCMMF was also
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During the thirteenth century‚ the Mongolian Empire dominated Eurasia through theconquests of Ghenis Khan‚ and the victories over vast regions of people and land allowed for theestablishment of trade routes across great distances. This merger of lands permitted the beginning of trade between the oriental and occidental; therefore‚ the Mongolian Empire became an agent for theunprecedented exchange of ideas‚ goods‚ and political gestures on an international scale. There weremultiple causes that lead
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ALBUKHARY INTERNATIONAL UNIVERSITY FOUNDATION STUDIES PROGRAMME 2011-2012 ALBUKHARY INTERNATIONAL UNIVERSITY FOUNDATION STUDIES PROGRAMME 2011-2012 Assessment Task: Team Project (10%) Type of assessment: Four persons in a team Starting Date: Week 5 Ending Date: Week 10 Learning Outcome tested: 1. LO1 – Explain the difference between data and information‚ the economics and problems associated with information. 2. LO2 – Distinguish between different types of technologies for acquiring
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to cast light on both the negative and positive impacts of the crisis. I will try to reveal the negative effects for Asian countries‚ and the inconveniences what these effects cause to Europe as well. It is important to examine what kind of role Asia has in these turbulent times‚ because this helps us understand the actual situation‚ and it also helps to forecast what would happen in the future‚ in order to prepare economically. It also makes us able to learn from the crisis‚ to learn what are
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Bsb Inc: Pizza Wars Come To Campus Case Analysis Report 1. Statement Renne Kershaw‚ the food manager at BSB. Inc.‚ has had a successful one year sales at a medium sized university in the Southeast from its pizza delivery service and thinking of expanding its operations. Until then BSB. Inc.‚ was the only food service operating on campus. However‚ she came to know that the president of the university has announced construction of a student center that among other facilities will house a food
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Sphinx Asia News Letter 4th Quarter [Oct. 2010 – Dec. 2010] We are recommending five (5) stocks for immediate purchase to implement a portfolio sector and issue shift in equities that emphasizes the undervalued nature of some segments of the Chinese market as well as an oversold situation that has overly discounted short term corporate negatives. In addition‚ we are the beneficiaries of some highly regarded private research‚ that our clients have successfully relied upon in the past‚ to identify
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Company overview: Air Asia After acquiring Air Asia from the Malaysian government in 2002‚ Tony Fernandes completely altered the business model of its previous owners and re-established the company with just 3 air planes. Owing debts of about 11 million U.S‚ this move was very risky; however by offering low cost prices‚ the company was able to attract sufficient travellers. After acquisition‚ 5 years later Air Asia became renowned globally as the least expensive airline in terms of cost per seat
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Ashley Suter Coffey WR-122 Rogerian Argument Male Sports Dominate Female Sports An issue that I have always been concerned with is how much attention male sports get‚ while female sports get pushed aside. Males and females put forth the same amount of effort and the same amount of hard work towards the sports they play‚ and in return males dominate the limelight. Arguments opposing this show that males are obviously better athletes than females. According to Mariah Burton Nelson‚ controversial
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Abstract The main purpose of the report is to conduct the independent analysis of the recent trends and development of Air Asia (low cost carrier model) in the current economic condition. And this report clearly explains about the methodological approach used to find‚ select and analyses the data. Also this report provides a brief outline about the Air Asia. In addition this report exactly speaks about how they sustain in their industry by using the recent trends and modern technology. Introduction
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Introduction of Healthy Lifestyle Many of us have erroneous idea about healthy lifestyle. We think that it is something difficult and requiring much effort: to shy away from all favorite food‚ habits and activities. We think that for living healthy one should become something between an ascetic and a monk who has refused from all pleasures of this life. That is why many people do not even try to live healthy‚ being frightened by the prospects described above. Fortunately‚ healthy lifestyle is
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