MAKE IT GREAT: PIZZA HUT Submitted to: MD. Tamzidul Islam Senior Lecturer MKT301: Marketing Management BRAC Business School BRAC University Submitted by: Billal Hossain Faisal‚ ID: 10104015 Morshed Hossain‚ ID: 11204009 Shapan Douglas Ison‚ ID: 11204014 Saurov Dhar‚ ID: 11204033 Fariha Ahmed‚ ID: 11204035 Md. Abu Naser Shaju‚ ID: 11204083 Upeksha Abeysekara‚ ID: 11204098 MKT301: Marketing Management Section: 02 BRAC Business School BRAC University
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Case Study – Pizza Hut‚ Inc. Case Study – Pizza Hut‚ Inc. Study: Master of Information Technology Winter term 2003/04 A case study for the subject “Business Administration” at the University of Appllied Science Frankfurt am Main (Fachhochschule Frankfurt am Main). Disclaimer: All information‚ tables and values are taken by “Pizza Hut‚ Inc.‚ 9-588-011‚ Harvard Business School”‚ which was published at May 7th‚ 1991‚ or is mentioned in the appendix. We intended not to use any copyrighted material
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Administrator [PIZZA HUT: AN ANALYSIS OF SERVICES] Submitted to: Prof. K.C. Prakash Submitted By: Pallavi (07BS2758) Table of Contents Company Profile ……………………………………………………………………….02 Industry profile…………………………………………………………………………10 Major competitors profile……………………………………………………….……13 Literature review……………………………………………………………………….20 Marketing Mix Analysis………………………………………………………………..23 Marketing Mix Of Competitors………………………………………………………
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PROFILE Pizza Hut is one of the flagship brands of Yum! Brands‚ Inc.‚ which also has KFC‚ Taco Bell‚ A&W and Long John Silver’s under its umbrella. Pizza Hut is the world’s largest pizza chain with over 12‚500 restaurants across 91 countries In India‚ Pizza Hut has 137 restaurants across 36 cities‚ including Delhi‚ Mumbai‚ Bangalore‚ Chennai‚ Kolkata‚ Hyderabad‚ Pune‚ and Chandigarh amongst others. Yum! is in the process of opening Pizza Hut restaurants at many more locations to service a larger
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Executive Summary Pizza Hut is one of the leading pizza restaurant companies in the world in terms of both the number of outlets and the percentage of market share that it holds. Pizza Hut’s main purposes are to provide foods and services of superior quality and value that improve the lives of the world’s consumers‚ now and for generations to come. Pizza Hut believes a plentiful and leveraged diverse strategy is a competitive advantage. Their goal is to grow that competitive edge by fostering
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When dealing with the marketing mix‚ the four P’s of marketing include product‚ place‚ price‚ and promotion. The product is one of the most important items in the four P’s of marketing. This is what you are actually selling. It is important to know what the product will give the customer‚ and what the customer wants from it. Place is where the consumer will look for your product or service. If the product or service is in a store‚ it should be in an area related to the product. It could be in a specialist
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“Should Pizza Hut open a new outlet in Baroda?” Word count:4059(without abstract) Abstract Pizza Hut is the largest restaurant chain with over 123 restaurant crossways in 32 cities. Pizza Hut is planning to open a new outlet in Baroda. Consequently‚ Pizza Hut believes that they can increase their growth by forthcoming outlet successfully. Executives at Pizza Hut are currently investigating various methods in support of opening a new outlet. This
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International Marketing Plan Report (Pizza Hut) (Target Market-Nigeria) Submitted to: Dr. Jawahitha Sarabdeen Subject: Marketing in a Global Economy (TBS982) Due date: 5th December 2013 Prepared by: Nithin Suresh 4465702 Noel Philip 4471350 Mohammed
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jhhhgh NAZIFAH BINTI ABDULL RAZAB No‚3 Kampung Baru Keroh 18000 Kuala Krai‚ Kelantan 09-9609716 013-9327715 ifah_retro@yahoo.com.my 1. Personal Particulars IC No. : 891118-04-5012 Date of Birth : 18th november 1989 Age : 24 years Gender : Female Nationality : Malaysian Marital Status : Single Race : Malay Religion : Muslim 2. Educational Background Highest Education Year : 2009-2013 Level : Ijazah Sarjana Muda Syariah
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Project Yum! Brands: Pizza Hut India Muyuan Wan 06/20/2013 Executive Summary Yum Brands has enjoyed international success for many years. This is especially true of Pizza Hut in India. Pizza Hut India practices a strategy of localization that has appealed to and attracted many local consumers. As age demographics shift‚ fast food is becoming increasingly popular. With these changes within the country‚ Yum will continue to experience success. Their aggressive expansion strategy has allowed the company
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