2-pages Executive Memo Recommendations regarding Starbucks ’ Future Internationalization “A 16 years Internationalization Strategy which led reaching one third of the world ’s countries and two thirds of earth ’s entire population .” March 2012 Consultant : Cyril-André LESAGE Introduction This short memo ’s goal is to provide some strategic advices regarding the future of Starbucks ’ internationalization. The following analysis will be divided in two main parts. First part will focus
Premium Coffee Starbucks
Harvard Business Case: Ducati Introduction After the introduction of Federico Minoli‚ Ducati has transformed from a company on the verge of bankruptcy into one of the most profitable motorcycle manufacturers in the world. But this is not enough for Minoli‚ who currently considers entering the Harley Davidson niche: introducing a Ducati cruiser. However‚ according to the analysis below – prepared using some basic strategic questions - this would not be a very wise
Premium Motorcycle Harley-Davidson
Spring 2010 Ameritrade - Harvard Case Study Background: Ameritrade Holding Corporation is securities brokerage services and technology-based financial services firm from the United States. The company was founded in 1971 and is headquartered in Omaha‚ Nebraska. “Ameritrade MERITRADE for self-directed retail investors; TD AMERITRADE Institutional that provides brokerage and custody services; trading platforms that enables research and analysis; a suite of education
Premium Stock Rate of return Preferred stock
Cinemex Cinemex is a Mexican venture started by two Mexicans (Dávila and Fastlicht) and one American (Heyman) entrepreneurs‚ which met while doing their MBA degree at Harvard University. The venture consisted in creating a new cinema experience‚ including more screens and movie prints (4-14) per theater‚ excellent seating/service and outstanding projection and sound presentations never seen before in Mexico. 1. Defining the Problems There are several decisions that need to be done as Cinemex is
Premium Mexico Mexican American United States
On Planet Drosnin‚ a werewolf and a young boy must defeat a wicked dictator destined to take over the planet with magic plants that have the ability to create fantastic powers. BRIEF SYNOPSIS: HECTOR (50) a malevolent dictator on the Planet Drosnin‚ wants to take over the planet with magical plants that grow deep in the green jungle. He runs factories that pollute the planet. He enslaves children and Indigenous Warriors and forces them to work at the factories. It’s up to werewolf JACOB (50) to
Premium English-language films American films Earth
SAVE PLANET EARTH Our planet is changing. We need to help it change for the better and we’re asking for your help to do that! There are a lot of things that affect our planet in a bad way but the good news is that everyone can help to reduce them and do their bit for the environment. * Pleasing products Many household cleaning products contain harmful chemicals which are washed down the drain. Encourage your parents to buy eco-friendly products or even make your own from natural substances
Premium Fluorescent lamp Paper Incandescent light bulb
The Forbidden Planet During the post World War II era‚ in 1956‚ director Alfred M. Wilcox created this scince fiction masterpiece‚ which was based on Shakespeare’s The Tempest‚ The Forbidden Planet. This exciting film stars Leslie Nielson‚ Walter Pidgeon‚ and Anne Francis. If you have read The Tempest‚ you know that a ship full of people crash onto a desolate island inhabiting a mage and his daughter and a deformed fish man. In The Forbidden Planet‚ rather than a vessel crashing‚ it’s replaced
Premium English-language films The Tempest World War II
the regression‚ it would be valuable for Starbucks to place emphasis on the sales of prepaid debit cards in regions where a higher income has been documented. 2. The Null Hypothesis: There is no relationship with the number of days spent in starbucks per month (dependent variable)‚ with age‚ income‚ prepaid balance‚ cups of coffee (independent variables) The Alternative Hyphothesis: There is a relationship with the number of days spent in starbucks per month with the independent variables
Premium Statistical hypothesis testing Revenue Debit card
THE GLOBALIZATION OF STARBUCKS 1. Where did the original idea for the Starbucks format come from? What lesson for international business can be drawn from this? The original idea for the Starbucks format came from the 1980´s when the company´s director if marketing‚ Howard Schultz‚ came back from a trip to Italy enchanted with the Italian coffeehouse experience‚ the idea was to sell the company´s own premium roasted coffee and freshly brewed espresso-style coffee beverages‚ along with a variety
Premium Coffee Fair trade Starbucks
An Increasingly Globalized Planet In his book A Brief History of Globalization: The Untold Story of Our Incredible Shrinking Planet‚ Alex MacGillivray interprets four historical phases: the Iberian carve-up‚ the Britannic meridian‚ Sputnik world‚ and the global-supply chain. -------------. MacGillivray supports his arguments of movement and trade creating an increasingly globalized planet by giving examples of the ? in the ? phase‚ ? in the ? phase‚ ? in the ? phase‚ and ? in the ? phase. MacGillivray
Premium Globalization Sociology Economics