would like to thank the senior management of Baleno for their inputs/ comments in the preparation of this case and the staff of the Asian Center for Brand Management‚ Hong Kong Polytechnic University for their clerical support. Baleno: Expanding Retail Operations in China INTRODUCTION It was a hot and humid Friday afternoon. Samuel Chan‚ Marketing Director of Baleno‚ was preparing for a meeting with the staff of the Franchising Department. They were to discuss whether the company should continue
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Retail Management 3rd assignment Rahul Nakarmi Silver Mountain Graduate Business School Retail Management‚ Semester 5 Sachin Karanjit Feb 11‚ 2013 Advantages and disadvantages of different retail business There are various forms of retail and among them classification based on ownership seems quite popular. There types based on this are independent‚ chain and franchise retailer. Personally the example of independent retailer (small retail outlet) is one near my house which owned by a Gurung
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Marketing Implementation Retail Project Upbeat - The Fashion Studio T.V.Swamy road RS Puram Submitted by Vidya. K Cpg05bm119 The retail store chosen for conducting this study is "UPBEAT The fashion studio". The reason for choosing this shop for the study is the uniqueness of the products and services it offers and also the support and cooperation extended by the proprietors. Before looking into the marketing implementation of this store‚ it becomes essential to gain understanding of the 3 C and
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FINANCIAL MANAGEMENT STRATEGIES FOR CORPORATE RETAIL INDUSTRY IN INDIA-A CASE STUDY OF RETAIL SCENARIO IN HYDERABAD AND SECUNDERABAD SYNOPSIS I INTRODUCTION: (1) Retail Industry in India The Indian retail industry is the largest among all the industries‚ accounting for over 10 per cent of the country’s GDP and around 8 per cent of the employment. The retail industry in India has come forth as one of the most dynamic and fast paced industries with several players entering the market. But all
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Introduction Industries in our modern day are facing tremendous pressures or drivers like society conformation‚ technology innovation and market competition. These three forces describe by Boyett and Boyett‚ (1995) catalyzed an organization to initiate goodwill responses‚ improve their technological platform and invent systems to automate their operational processes. These are efforts contributed to retain their competitive edge thus preserving their existence. In the context of this essay‚ we
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Natural Disaster and the Retail Business Owner Natural Disaster and the Business Owner People make difficult decisions in business everyday. People that make these decisions have to stand by them. The situation in this assignment‚ speaking of hurricane Katrina‚ I have mixed feelings on the business owner Brian decision. From a person on the outside looking in perspective‚ I felt he was wrong for raising the prices of the hotel rooms. But in reality‚ I had to put myself in the shoes of
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franchisee that allows the franchisee to operate a retail outlet using a name and format developed and supported by the franchisor. Full-line discount store Retailers that offer a broad variety of merchandise‚ limited service‚ and low prices. Hypermarket Large (100‚000-300‚000 square feet) combination food (60-70 percent) and general merchandise (30-40 percent) retailer. North American Industry Classification System (NAICS) Classification of retail firms into a hierarchical set of six-digit
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REVERSE LOGISTICS: CHALLENGES AND ISSUES FACED BY THE MAJOR RETAIL PLAYERS IN THE UK. INTRODUCTION: “In the sweat of your face you shall eat bread till you return to the ground‚ for out of it you were taken; For dust you are‚ And to dust you shall return.” Genesis 3:19. Effective and efficient management of product returns is an intriguing practical and research question. Growing green concerns and advancement of reverse logistics (RL) concepts and practices make it all the more relevant
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PEST Analysis of Indian Market for the Apparel Industry 1. Political Factors: The proliferation of international trade and liberalization of the global trade regime has dawned in India with the implementation of several programs by the Government of India (termed as GOI from now onwards in the report) to help the textile and apparel industry adjust to the new trade environment. In 2000‚ the GOI unveiled its National Textile Policy (NTP) 2000‚ aimed at enhancing the competitiveness of the textile
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Rustom Kazak 8/30/13 English 12A/ EWRC Timed Write #1 In today’s competitive retail environment‚ methods of “capturing consumers awareness of your brand” have drastically changed to become almost illegal. Retailers are now defending the practice of only hiring good looking workers to portray a certain image they think their customers are looking for. Some of these companies are skirting the edges of antidiscrimination laws and provoking a wave of private and government lawsuits. Hiring people
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