copies last year‚ which puts the total tally of Madden games sold to just over 60 million Weaknesses * Dependence on consoles * Just because a new and amazing console is created‚ that doesn’t mean that people will run out to buy it (Playstation 3) * Niche Market * For the 2007 fiscal year over 70% of the company’s revenues from the US were derived from seven key customers * Weak Global Sales * In order to remain globally competitive‚ EA must increase sales worldwide
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Q2. SWOT Analysis: Strengths y g • • • • • • • • • • • Global Size and Market Share Presence in numerous markets Solid brand image Creates market-defining products Experience and strength of brand Level of vertical integration Strength of “Playstation” Brand Japanese Strength in Electronic Engineering Design Alliances with other manufacturers Alli ith th f t Exposure to global markets New l d hi N leadership Q2. Continued... SWOT Analysis: Weaknesses • • • • • • • • • Overcapacity Too broad
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despite the creator of Lara Croft (Toby Gards) intentions for her to be sexy "only because of her power". This can be seen through Robert Ashley of Official U.S. PlayStation Magazine description of Lara Croft as the first video game character openly thought of as sexy plus moreover Publications like Play‚ GameTrailers‚ and PlayStation Magazine listed big breasts as one of the character’s most famous attributes. Her sex appeal is so great that male players perform in-game actions to make Lara Croft
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industry in June 2011? - mobile game sales were increasing to up and over 15% while handheld software game sales were decreasing by 19%. The entrants of new substitutes decreased the attractiveness of the video gaming industry. - Microsoft and Playstations during 2010 developed better motion sensor products than wii‚ which was their core competitive offering for their systems‚ they didn’t have graphics to go with it. - they also offered other bundled technology‚
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Market equilibrium process is defined as the matching process of supply and demand of the consumers. The law of demand is simply the pricing of items as it relates to the demand of item. McConnell‚ Brue‚ & Flynn (2009)‚ “states that consumers preferences along with marketing of goods; expectation of consumers; level of income from consumers purchasing products; and cost of goods determines how the level of demand will be affected” (Chapter 3). Consumers are drawn to items for many reasons
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game is a first 3D game in the series of Grand Theft Auto. First it was release for PlayStations later on PC Xbox. Moreover GTA 3 also develops for Apple App store and Android devices. On other hand Grand Theft Auto vice city release on October 29‚ 2002 developed and as well as publish by Rockstar Games in United Kingdom. GTA Vice city is second 3D game in the series of Grand Theft Auto. It also releases for Playstation later on PC Xbox. But now it also realease for Apple App store and Android devices
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http://blog.clientheartbeat.com/customer-expectations/ Customer expectation a. The hard facts about customer expectations 1. Manage promises 2. Customers want relationships 3. The service process is the key to exceeding expectations b. Understanding customer expectation The benefits of understanding customer expectations Understanding your customers’ needs C.examples of companies exceeding customer expectations Amazon exceeds expectations with delivery Google and youtube Excellent customer
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existence for long time‚ that provides itself a unique culture and history. The people could easily love this brand because of its culture and history‚ which can show their own favorite style. For instance‚ like PlayStation 3‚ people have good customer service after purchase PlayStation 3 because it is from a famous brand – Sony; also it is a big company in the world. That is typical example for the good
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Released this past month where the next-generation gaming consoles. Hoping to capture a market dominated by Sony’s PlayStation 2‚ Microsoft has earmarked $500 million for its marketing campaign and the hype alone is enough to make a certain people look at this console. A sizable investment at $299 for the Xbox and $199 for the Game Cube‚ getting past the price tag is only the first hurdle. The second is deciding which to buy. The world’s largest software maker followed familiar territory in
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televisions‚ Projection televisions CRT-based televisions * Information and computers – personal computers‚ printers * Semiconductors- LCD‚ CCD‚ and other types of semiconductors * Games – PlayStation * Television and motion pictures * The company offers a Sony Card and a PlayStation card‚ these are rewards cards credit cards which allows customers to earn redeemable points when they purchase Sony products and services Price * HVRA1U C-MOS 1080i HDV Camcorder – Broadcast & Promotion-
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