INTEGRATIVE CASE 7.0 The Plaza Inn OVERVIEW David Bart‚ General Manager of the Plaza Inn‚ received a letter from the hotel association of which the Plaza Inn was a member. The letter stated that the hotel’s service levels did not measure up and that the front desk and reservations‚ two critical departments‚ received the worst ratings among all of the association’s properties. Unless the management of the Plaza Inn could submit a plan for guest service improvement and pass the next inspection
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Prerequisites: 93.344‚ Principles of Management 8. Catalog Description: This course discusses the difference between micro and macro perspectives in the study of organization and provides a macro view in which the organization is the unit of analysis instead of individual members. The course provides students with an in depth understanding of how organizations are formed and how external as well as internal factors influence the structure and design of the organization. In addition‚ it examines
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Introduction Amber Inn & Suite‚ Inc. was built in 1979 and is composed of 250 hotels chain empire of which each consisting an average of 120 exquisite guest rooms or suite units. The profits are $422.6 million and deficits of $15.7 million. The Amber Inns & Suite have total of 30‚000 rooms. The Company’s objective is to cater mainly to professional clienteles that are traveling with fabulous guest rooms at an economical price. Amber Inn & Suites‚ Inc. is located in areas amid ten western and Rocky
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Company Description The Country Inns & Suites is an upper midscale hotel brand with over 470 locations within the Carlson Rezidor Hotel Group. The Carlson Rezidor Hotel Group is a family-owned hospitality and travel company and is also the parent company to the Park Inn‚ Radisson Red‚ Park Plaza‚ Radisson‚ Radisson Blu‚ and the Quorvus Collection .The Country Inns & Suites Raleigh Durham Airport Location is a three star rated location where the core product is the rooms‚ and the facilitating products
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Amber Inn & Suites‚ Inc.‚ Case Analysis Case Recap Amber Inn & Suites‚ Inc. is a 250-property hotel chain with locations in 10 western and Rocky Mountain States. Their market position lies between a limited-service and full-service hotel chain. Joseph James is the newly appointed president and CEO. He initiated an aggressive goal for the senior leadership team (SLT) to formulate a strategy to achieve profitability in the next two years and sustain future growth (Kerin and Peterson‚ 2010)
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Prof. J.W. Zuggi The Urban Experience LOVE Park In the heart of Center City‚ Philadelphia is the JFK Plaza‚ which is known to many Philadelphians as LOVE Park. The plaza is the home of The Fairmount Park Welcome Center‚ a single-spout fountain‚ and Robert Indiana’s LOVE sculpture. The plaza serves as a terminal point for The Ben Franklin Parkway and merges it to City Hall. The plaza itself was designed in 1965 by city planners Vincent King and Edmund Bacon as a visitor’s center. The addition
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GoodNight Inn Case Analysis MK610 Professor Hossasin November 4‚ 2012 Tom Green‚ Angela Cosner‚ Ryan Williams‚ Ramakanth Desai‚ Todd Ricketts Executive summary Anton Cahoon left a successful career in manufacturing to purchase an independent motel‚ near an interstate highway exit‚ a short distance from a rapidly expanding resort area. Mr. Cahoon relied only upon passersby as clientele with little other advertising. For the first two years operations went smoothly‚ however the
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The Magnolia Inn sets on a bluff over-looking the Pacific Ocean in scenic Half Moon Bay California. The sole owners of the Magnolia are Jim and Nancy Anderson. They have some necessary experience as they owned and operated a motel until approximately one year ago. This motel was sold to help raise the funds necessary to purchase and renovate the Victorian home used to house the Magnolia Inn. The owners plan on being hands on owners who will be involved in all aspects of the operation of this venture
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Mene Kude Dr. Dixie Marketing 601 November 17‚ 2010 Amber Inn & Suites‚ Inc. Strategic issues and Problem Identification The Amber Inns & Suites‚ Inc. is a 250 property hotel chain‚ struggling with net operating lost since 2002‚ with fiscal year 2005 projected to be its fifth consecutive unprofitable year. The company has projected lodging revenue of $422.6 million and a net loss of $15.7 million for fiscal 2005. Joseph James‚ the company’s new president and chief executive officer
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Table of contents Executive Summary 4 Introduction 5 Chapter 1 6 Quick scan 6 Problem statement 9 Chapter 2: Swot analysis 10 The companies’ business 10 Target group 10 Suppliers 10 Structure 11 Company culture 11 Competitive advantage 11 Competitive landscape 12 Strenghts 13 Weaknesses 14 Opportunities 14 Threats 15 Confrontation matrix 16 Porter’s five forces 16 Chapter three 18 How big is the target market? 18 What is the customer opinion about hosting
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