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    Marketing and Logistics

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    marketing and major logistics objectives. Although marketing and logistics can be classified as two totally different subjects in the University‚ there are a lot of similarities‚ and undoubtedly‚ some critical differences. In this article‚ I will begin by discussing the similarities and differences between major marketing and logistics objectives‚ followed by some other discussion on warehousing and inventory management issues. First of all‚ one of the major objectives of both logistics and marketing

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    Reverse Logistics

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    Reverse logistics and the return portion of the supply chain is often an overlooked and mismanaged process. Companies tend to focus their efforts on the forward portion of supply chain management‚ while failing to take advantage of the many opportunities that reverse logistics presents (Benton‚ 2007). What these companies do not realize is that the effective management of reverse logistics has the potential to make them more profitable‚ and to add value to many other parts of their supply chain

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    Logistics Outsourcing

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    Advantages of Logistics Outsourcing In the face of increasingly intensified competition in the emerging globaleconomy‚ manufacturing and retail firms are progressively turning to outsourcing of their logistics functions. Outsourcing is a viable business strategy because turning non-core functions over to external suppliers enables companies to leverage their resources‚ spread risks and concentrate on issues critical to survival and future growth. One way of extending the logistics organization

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    Logistics Management

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    pter Measuring logistics costs and performance Logistics and the bottom line 83 Logistics and shareholder value 88 Logistics cost analysis 95 The concept of total cost analysis 96 Principles of logistics costing 99 Customer profitability analysis 103 Direct product profitability 109 Cost drivers and activity-based costing 111 3 81 LSCH_C03.QXD 12/11/04 12:04 pm Page 82 LOGISTICS AND SUPPLY CHAIN MANAGEMENT This chapter: Outlines the many ways in which logistics management can impact

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    D.H.L Logistics

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    A.I.L.S Project D.H.L Logistics Vinith perla 0901AEET012 Company profile : DHL Express is a division of the German logistics company Deutsche Post providing international express mail services. Deutsche Post is the world’s largest logistics company operating in all four corners of the globe. DHL is a world market leader in sea and air mail. Originally founded in 1969 to deliver documents between San Francisco and Honolulu‚ the company expanded its service

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    Anticipatory Logistics

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    ANTICIPATORY LOGISTICS IN THE CORPORATE WORLD What is anticipatory logistics? It’s a system made of information which anticipates the requirement of customers needs so suppliers can provide adequate service production to meet their needs. Anticipatory logistics is part of the supply chain management which is how things get from the manufacturer to the customer‚ but it also is the raw materials that are needed in manufacturing. The U.S. Army uses Anticipatory logistics in their supply chain

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    International Logistics

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    Logistics is the designing and managing of a system in order to control the flow of material throughout a corporation. This is a very important part of an international company because of geographical barriers. Logistics of an international company includes movement of raw materials‚ coordinating flows into and out of different countries‚ choices of transportation‚ cost of the transportation‚ packaging the product for shipment‚ storing the product‚ and managing the entire process. The concept

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    Relief Logistics

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    Relief Logistics What is it? The basic task of a logistics system is to deliver the appropriate supplies‚ in good condition‚ in the quantities required‚ and at the places and time they are needed. In reality‚ relief logistics is a systems exercise‚ which involves a performance that is coordinated and integrated from wide group of specialists. Much of this activity‚ particularly the work of the control and support staff‚ is hardly visible to the outsider. Mainly relief logistics is concerned

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    Logistics Cycle

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    LOGISTICS CYCLE Therefore the emphasis is on designing the logistics management information system and inventory management activities‚ rather than central-level activities such as quantification and procurement. However‚ as the logistics cycle demonstrates‚ all these functions are interrelated and so when the logistics system is designed‚ these other activities must be considered‚ such as ensuring that the data required for quantification are collected and that quality monitoring is incorporated

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    Components of Logistics

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    Logistics is the management of the flow of resources between the point of origin and the point of consumption in order to meet some requirements‚ for example‚ of customers or corporations. The resources managed in logistics can include physical items‚ such as food‚ materials‚ equipment‚ liquids‚ and staff‚ as well as abstract items‚ such as time‚ information‚ particles‚ and energy. The logistics of physical items usually involves the integration of information flow‚ material handling‚ production

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