Department of Marketing Faculty of Business Studies University of Dhaka Course: - mkt114 (Business & Society) An Assignment on A Case Study of Inland National Bank Submitted to: Usmita Afrose Assistant Professor Department of Marketing University Of Dhaka Submitted by: On behalf of Group- REGULATION BBA 19th Batch Section: A Department of Marketing University of Dhaka Date of Submission March 31‚ 2013 GROUP PROFILE |S.N. |Members Name
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debtors had the chance to receive recoveries according to their level of seniorities. A deeper examination of this case also revealed a significant amount of inequitable wealth transfer among creditors‚ which brought to our speculations about the valuation of Kmart during the D-I-P. It’s a game played among the company‚ the claimers‚ the investors‚ the market and the Court. In this Kmart case‚ the management team and the hedge fund investors were the ultimate winners. By 2000‚ Kmart’s margin had been
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2413003937000 INTEGRATED CASE STUDY MAD4013 SEMESTER I (2014/2015) INDIVIDUAL ASSIGNMENT: REPORT OF CASE FLAT CARGO BERHAD: AN AUDITOR’S CONUNDRUM Submitted To: PROF. DATO’ DR. MUHAMAD MUDA (28 OCTOBER 2014) 206819523749000 NOR NURUL IZZA BINTI AINUDDIN 1110927 TMB5 INTRODUCTION Kencana & Associates served as Flat Kargo Berhad’s auditor‚ which is one of the largest air freight companies in Malaysia‚ servicing several government linked companies. In 2006‚ the auditors identified
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Some argue Enron’s record-breaking bankruptcy and eventual demise was the result of a lack of ethical corporate behavior attributed‚ more generally‚ to capitalism’s inability to check the unmitigated growth of corporate greed. Others believe Enron’s collapse can be traced back to questionable accounting practices such as mark-to-market accounting and the utilization of Special Purpose Entities (SPE’s) to hide financial debt. In other instances‚ people point toward Enron’s mismanagement of risk and
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THE CASE BRIEF A Model for Case Analysis‚ Writing and Discussion John Washbush University of Wisconsin-Whitewater washbusj@uww.edu ABSTRACT The session addresses a common problem in undergraduate case discussion and writing—the tendency for students to reiterate lengthy lists and discussions of facts of the case without effectively identifying key facts while failing to adequately addressing their implications. The case brief‚ using the basic problemsolving model‚ provides a carefully structured
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Sample Case Analysis – Google 22-BA-5080-002 Summer Semester‚ 2013 SUMMARY One of the major drivers of future success for both Google and Microsoft is the ability of both companies to use software applications to “drive eyeballs” to advertisers. Each company is positioned differently in this regard. Microsoft has a sizable‚ mature installed base of app users‚ but the company’s business model is currently focused on selling these apps as a consumer product to users‚ rather than on advertising
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INDIVIDUAL WRITTEN CASE ANALYSIS You have been assigned to a strategic planning committee where your charge is to analyze the search industry and Google’s competitive position. Your report should include a 3 to 5 page executive summary of recommendations necessary to allow Google to strengthen its lead in the search industry and to make a success of its smartphone business‚ cloud computing‚ entry into emerging markets‚ and other recent ventures. Your recommendations should be specific and supported
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Wal-Mart‚ 2007 Case Analysis International Business Executive Summary 4 Challenges 5 Re-Aligning the Marketing Strategy for Greater Relevancy 5 Figure 1: Wal-Mart Segmentation Strategy 8 Figure 2: Customer Segment Loyalty Analysis 10 Human Resources Lack Compliance and Governance 11 Figure 3: Wal-Mart’s Chain of Command 14 Ethnocentrism Rampant In Global Growth Strategies 15 Competitive Strategies must get Beyond Price Wars 18 Wal-Mart’s Competitors 19 Figure
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situation and with a lack of advertising‚ critical strategic decisions need to be made regarding whether to increase prices‚ revise the marketing strategy‚ and consequently provide an answer to potential production capacity issues. After careful analysis‚ it is recommended that the company implements a strategy that constitutes a hybrid of a small 2.5% price increase combined with an aggressive advertising and promotion strategy. The company should also begin the process of planning to increase capacity
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Questions: 1. Does Anna have a case here? What are the critical variables? Yes‚ Anna has a case here. Anna is well qualified with this position only she has the sclerosis problems. David refuses to hire Anna because of her disabilities. The critical variables for Anna are disabilities‚ including Multiple Sclerosis and she is a wheelchair user‚ accommodations‚ the qualifications‚ and all her rights under the ADA law. For David‚ his variables will be the expense‚ agreement to the specific disabilities
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