Factors affecting Pricing Strategies Introduction Pricing can be defined as the assignment of value or the cumulative amount of value that a customer must exchange in order to receive a particular product or service (Gerth‚ n.d.). For marketers‚ pricing can be viewed as a single strategic tool that can translate a potential business entity into reality (Abratt & Pitt‚ 1985). On the same notion‚ Avlonitis & Indounas (2005) noted that pricing is the only element of the marketing mix that
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The United States airline Industry is a complex business that is affected by many internal and external factors. The successes and failures of this industry are constantly fluctuating over time. While deregulation brought great triumph and positive change‚ the tragedy of 9/11 was the initial factor leading to the downward spiral of failure that the current airlines face today (Siddiqi‚ 2009). Currently‚ the International Air Transport Association reported that the airline industry suffered a net loss
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Like other universities‚ FEU Diliman is experiencing a high number of BSA students’ shifters and low academic performance in accounting course. Comments and voiced of sentiments of the shifters’ and academics led the researcher to question the factors affecting the shifters’ population and if the problem exists with the course. Broad Field of Accountancy requires varying levels of competence‚ skills and intellectual abilities. According to the Theory of Intellectual Abilities (Sternberg‚ 1985; 1986:23)
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The market environment is a marketing term and refers to all of the forces outside of marketing that affect marketing management’s ability to build and maintain successful relationships with target customers. The market environment consists of both the macroenvironment and the microenvironment. Microenvironment refers to the forces that are close to the company and affect its ability to serve its customers. It includes the company itself‚ its suppliers‚ marketing intermediaries‚ customer markets
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Economic Profile: Airline Industry Introduction The airline industry provides services for passenger and cargo transport. Over the years the airline industry has faired fairly decent. That is‚ until the September 11 tragedy in 2001. From 1995 through 2000‚ the airline industry earned about $23 billion then lost about $35 billion from 2001 through 2005 (McCabe‚ R.‚ 2008). There are many factors that indicate the economic downfall of the airline industry after the September 11 incident. The purpose
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com THE FACTORS AFFECTING THE STUDENTS’ PERFORMANCE: A CASE STUDY OF ISLAMIA UNIVERSITY OF BAHAWALPUR‚ PAKISTAN Muhammad DANIYAL1; Tahir NAWAZ1; Muhammad ALEEM1; Ali HASSAN2 1 Lecturer‚ Department of Statistics‚ The Islamia University of Bahawalpur‚ Pakistan 2 Department of Media Studies‚ The Islamia University of Bahawalpur‚ Pakistan ABSTRACT The performance of the students in academics is not only influenced by their own characteristics gifted by the nature but also various factors are involved
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Factors affecting Cultural tourism Economic Impact The events and festivals are recognized as economic drivers‚ with their help business and tourism are not only industry field which benefits from festivals‚ but the most cities and municipalities themselves benefit. Cultural tourism has been placed at the center of many urban regeneration strategies because it can provide the basis to reanimate city centers‚ rejuvenate existing cultural facilities‚ create new cultural
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Table of Contents No Particulars Page 1 Introduction 3 2 Contents 4 – 11 3 Summary 12 4 Reference 13 - 14 Introduction What are the factors that affect Job satisfaction‚ to understand this question in extend‚ we must first understand what “Job Satisfaction” is. Job satisfaction as by Archnahr (2006) is “One’s attitude towards his or her job‚ whether Positive or Negative.” If looked into more details‚ Lawrence K. Jones (2011) States that there are different kind of job satisfaction
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AUSTRALIA: RUNNING LLOYDS BANK IN AUSTRALIA: Political factors: Australia is a democracy which is the following: The Constitution‚ the Federation‚ and the judicature. The Australian nation‚ (which is also known as the Commonwealth of Australia)‚ started in 1901 when the six former colonies owned by the British agreed to join together (Federate.). This is now Australia’s six states. Since Queen Elizabeth II is the Queen of Australia‚ Lloyd’s bank wouldn’t have a problem to run in Australia. All
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Environmental Factors Angela Mackey MKT 421 January 4‚ 2011 Harry Caldwell Environmental Factors Marketing in the world today is affected by so many factors in the environment. The factors include political and legal issues‚ which are the most important. Some other environmental factors that have a major effect on the marketing world are social‚ cultural economics‚ technological‚ and competitive. These factors surround the basis of the decisions made within marketing. Most organizations
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