9-803-133 REV: MARCH 11‚ 2003 JAMES L. HESKETT Southwest Airlines 2002: An Industry Under Siege Amid Crippled Rivals‚ Southwest Again Tries To Spread Its Wings; Low-Fare Airline Maintains Service‚ Mulls Expansion In Risky Bid for Traffic — Front Page Headline‚ The Wall Street Journal‚ October 11‚ 2001 The Age of “Wal-Mart” Airlines Crunches the Biggest Carriers; Low-Cost Rivals Win Converts As Business Travelers Seek Alternatives to Lofty Fares — Front Page Headline‚ The Wall Street Journal
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Introduction Singapore Airlines (SIA) was created in 1972 and was fully state owned. The company expanded rapidly‚ and with a strategy of concentrating on customer needs by providing exceptional in-flight service‚ the airline quickly became a noteworthy competitor in the market. During its formative period in the 1970s‚ SIA developed all the hallmarks that made it one of the most successful and consistently profitable airlines in the world. Through a constant investment in personnel skills and
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If you’re totally illiterate and living on one dollar a day‚ the benefits of globalization never come to you. Jimmy Carter In the US‚ most progressives start to see the differences between internationalism and economic globalization. David Korten It has been said that arguing against globalization is like arguing against the laws of gravity. Kofi Annan People have accused me of being in favor of globalization. This is equivalent to accusing me of being in favor of the sun rising in the morning
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Malaysia is a multiracial country with a rich cultural heritage. Here‚ people strongly believe in respecting each other’s culture and religion. Malaysia is unique because of its diversity of races‚ religions and cultures‚ the stability of the country and many places of interests. Besides‚ there are many international achievements which are the pride of our nation. Diversity of races‚ religions and cultures is a significant characteristisc of our nation. Languages There are as many languages spoken
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Philippine Airlines‚ Asia’s first and oldest airline‚ started its operations in 1941. Since then‚ the Philippines was opened up to foreign countries and foreign trade. The Philippine Airlines opened up the country to tourism. It thrived from 1970s to early 1980s but during the mid-1980s‚ the tourism growth slowed down dramatically compared to other neighbouring Southeast Asian countries. Despite the Philippines’ huge head start‚ it was left behind. How did this happen? The Philippine government
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suicide is a major issue in Malaysia that requires the use of public relations to reach out to the society and convey the subject and its effects. Through the use of Public relations campaigns‚ it is possible to educate all parties to take action to limit the stigma surrounding suicide and help our youth through support and treatment. Through past cases and campaigns‚ it is possible to identify the key components that would make a suicide prevention campaign more effective in Malaysia. Background
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case case Continental Airlines: One Company’s Flight to Success In the last decade‚ Continental Airlines has had a spotty track record. The airline twice filed for bankruptcy‚ realized diminished performance culminating in a $613 million loss in 1994‚ and was ranked dead last in industry indicators such as on-time performance among the major carriers. During these years‚ employees at Continental had undergone several series of layoffs and withstood both wage cuts and delayed wage increases in
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Continental airlines case The biggest challenge that the continental Airlines is grappling with is with regards to their operational efficiency. Their previous decision of oursourcing key functions like reservations‚ payroll and EDS were causing a delay in flow of information thus hindering data based decision making in the company. Most decision thus were being made not by what data said but by the “hunch” or “intuition” which often proved wrong. Lack of real time data‚ complex system of booking
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“WOMEN EMPOWERMENT THROUGH POLITICAL PARTICIPATION: ISSUES & CHALLENGES” H.S. ABZAL BASHA ** Dr. B. KRISHNA REDDY* Research Scholar‚ SKIM‚ Professor‚ B.SEKHAR *** bkreddy.usha@gmail.com‚ Research Scholar‚ Dept. of Commerce‚ Mobile: +919440209689‚ ------------------------------------------------- Sri Krishnadevaraya Institute of Management‚ S.K University
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Prioritization of Key Issues/ Problems 2 2.0 Application of Theory and Critical Analysis 2 2.1 SWOT Analysis 2 2.1.1 Strengths 3 2.1.2 Weaknesses 3 2.1.3 Opportunities 3 2.1.4 Threats 3 2.2 Business Model 4 2.2.1 Customer Value Proposition 4 2.2.2 Profit Formula 4 2.3 Best-Cost Provider Strategy 5 3.0 Recommendation and rationale 7 References 8 1.0 Identification and Prioritization of Key Issues/ Problems In 1959‚ China Airlines Limited (CAL) was
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