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    International Marketing

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    INTERNATIONAL ASSIGNMENTS B. Sebastian Reiche & Anne-Wil Harzing Version September 2008 Published in A.-W.K. Harzing‚ & A. Pinnington (Eds.)‚ International Human Resource Management (3rd ed.). London: Sage. Copyright © 2007-2010 Sebastian Reiche and Anne-Wil Harzing. All rights reserved. B. Sebastian Reiche‚ PhD Assistant Professor IESE Business School Department of Managing People in Organizations Ave. Pearson‚ 21 Barcelona 08034‚ Spain Tel: +34 93 602 4491 Fax: +34 93 253 4343 E-mail:

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    CHAPTER 1 1. – Descibe the characteristics of an organisation Managers work in an organisation‚ which is a deliberate arrangement of people to accomplish some specific purpose. Organisations have three characteristics: - they have a distinct purpose - the are composed of people - they have a deliberate structure Many of today’s organisations are structured to be more open‚ flexible and responsive to changes‚ and have undergone some major changes in relation to how they operate. 2

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    Mode

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    Chapter 11 Developing Global Managers "When going global‚ you have to communicate to everyone what the company vision is and what the long term goals are. And then you have to follow through and design processes that force the interaction to continue. Every single employee must believe that there is a great value in managing the company in an integrated way. To do that‚ you have to bring people together on real projects that tackle real problems or that explore opportunities on a cross border

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    Global Marketing versus Domestic Marketing Introduction Marketing is far and wide. Informally or formally‚ organizations and people engage in various actions that could be called marketing. Marketing deeply influences our everyday lives. Good marketing is the result of careful designing and implementation. Marketing practices are continually being refined and reformed in virtually all industries the chances of success. But marketing excellence is rare and difficult to achieve. Marketing is both

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    Intellectual Leadership

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    Leadership‚ Organizational Change and Consultancy Final Paper NEW LEADERSHIP MODEL: INTELLECTUAL LEADERSHIP HARUN MENGES (s1279521) 1 HARUN MENGES (s1279521) 09.07.2012 INTRODUCTION Since the corporations’ requirement change in time ‚ leadership conception develops and becomes more important. Changes in the field of total quality management result in arising new concepts about leadership.Especially since 1978‚ it has been found that conventional approaches about leadership style is not enough

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    HR Summary

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    Business Notes – Human Resources Role of human resource management Strategic role of human resources Human resource management refers to the management of the total relationship between an employer and employee in order to achieve the strategic goals of the business. Its role is to ensure that the productivity of a business or its output per person can achieve its fullest potential because employees are effective and efficient in the way they go about their tasks. It also is to reduce conflict

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    About Ceramic Industry in Bangladesh Ceramic Industry manufacture of useful and ornamental articles from clay by shaping and hardening it in high temperature. The industry is basically a development of indigenous pottery works. Broadly‚ ceramics denote the manufacture of any product made from a non-metallic mineral hardened at high temperatures. Industrial ceramics comprise all industrially used solid materials that are neither metallic nor organic. Major ceramic products include glass‚ earthenware

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    Global Marketing Management

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    Table of Contents Brand new Matalan in Bangladesh Company ’s Profile: Matalan is one of the largest and leading clothing retailers offering a comprehensive selection of quality fashion‚ homeware‚ ladies‚ men ’s and children ’s clothing and footwear in the UK. The company has found in 1970 ’s by John Hargreaves. Matalan also has an relationship with few designers and brands such as Jeff Banks‚ Calvin Klein and Farah according to Matalan ’s website. Their main competitors

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    Contents 1 Introduction 2 1.1 History 2 1.2 Vision 2 1.3 Business idea 2 1.4 The human resource idea 2 1.5 Limitations 2 2 Empirics 3 2.1 IKEA’s presence in the global market 3 2.2 IKEA going global 4 2.3 Managing foreign establishments 5 2.4 IKEA in China 6 2.4.1 Duplication system 6 2.4.2 Training 6 2.4.3 Vacant positions 6 2.4.4 Social Responsibilities 7 2.4.5 Staffing 8 3 Analysis & Discussion 10 4 Conclusions 13 5 References 14 5.1 Articles 14 5

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    Disneyland World Journey

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    Disneyland A World Journey 11008326 Fan Yuen Ching‚ Jane 11008350 Ho Li Shan‚ Hailey 11017368 Tang Wing Lok‚ Renee 11050438 Huang Yiyi‚ EE 13509969 Corbion Morgane Alexandra 13050044 Tong Hui‚ Anna Table of Contents Table of Contents 3 Introduction 4 The Walt Disney Company 6 Disneyland 6 Disneyland in the United States 7 Tokyo Disneyland 9 The Project 9 Behind the Miracle 10 Disneyland Paris 13 The Project 13 Mistakes over Mistakes

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