Kiss 100 Marketing Coursework BSc Management By: Boris Borisenko‚ Artem Login‚ Dajana Kostic and Ekaterina Naboychenko. Introduction For our coursework we have chosen Kiss 100 — radio station which specializes in rhythmic and dance music. It is one of the most popular and successful radio stations in London‚ reaching around 2 million listeners per week. However‚ it also has quite strong rivals‚ especially Capital FM in the target market. Hence‚ we have to explore new product for Kiss
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million kinds of music‚ I like R&B the most‚ especially Contemporary R&B. Specifically‚ R&B music is categorized into Original R&B and Contemporary R&B. Original R&B‚ Rhythm and Blues‚ originated from African Americans in the 1940s‚ and Contemporary R&B is a brand new form of R&B music; it was born in the 1980s (“Rhythm and Blues”). For the following paragraphs‚ I am going to evaluate the characteristics and styles of Original R&B and Contemporary R&B music. Generally speaking‚ R&B music is the “‘urbane
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Name Gender Occupation 1) Shopping is a _________ experience for you. (Please circle the most relevant option) 1. Pleasant 2. Fun 3. Exciting 4. Stressful 5. Boring 2) Do you prefer shopping with people or by yourself? 6. With people 7. By myself 3) Is your shopping for apparel planned or unplanned? (Please circle the most relevant
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5. Personalities sometimes affect the sport you are in. that’s what I think. 1. Pop rock‚ beat‚ psychedelic rock‚ blues rock and folk rock‚ which had grown in popularity. 2. Towards the decade’s end‚ genres such as baroque pop‚ sunshine pop‚ bubblegum pop‚ progressive rock and heavy metal started to grow popular‚ with the latter two finding greater success in the following decade 3. The success of rock music and bands in the Japan started a new genre‚ known as Group Sounds‚ which was popular
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The Music And Times Of A Generation Chief Bushnell The Sixties were an exciting and revolutionary period of time with great social and cultural change. Some called it the “Decade of Discontent‚” mainly because of race riots and protests throughout America (Smith 1999). Others‚ contrarily‚ called it the decade of “Peace‚ Love‚ and Harmony” because of the flower children and hippie movement. The sixties were about civil rights and peace marches‚ sexual freedom‚ drug experimentation‚ and a presidential
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Women Old tradition China is ugly; it filled with old customs‚ old habits‚ old culture and most importantly old thinking. The old thinking of what women should be like has been set inside our brains by generation and generation of “traditional education”. Women’s participation was mobilized in the society‚ because they believed that women were only good as “jiating-funv” but nothing else. Remember once my stepfather has told me a joke‚ which he thinks it is funny/ true about traditional women.
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Classical Music versus Pop Music Classical music and popular music are both genres of music that have been in existence for a long time and listened to by the entire populace. Classical music is more complex and appeals to the older population while pop music appeals to the younger population. There are benefits associated with classical music and it is of general opinion that it requires more attention to details than pop music because of its complexity. It is a known fact that music is a
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The impact of the hippie movement The impact‚ good and bad‚ of the 1960’s hippie movement cannot be denied. The movement influenced popular music‚ television‚ film‚ literature‚ and the arts. The music industry‚ particularly the rock music segment‚ experienced an explosion in sales that has continued to this day. In subsequent years‚ unmarried couples no longer felt persecuted for living together. Frankness regarding sexual matters was common. Religious and cultural diversity gained greater acceptance
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fans base. Their wide variety fan makes them an ideal candidate to serve as a spokesperson for a product. The type of product they endorse would vary‚ but also be limited. For example their feel good pop music wouldn’t be used to represent a new drug to treat diabetes. On the other hand their music could be used to endorse entertainment‚ events‚ advancement in technology‚ and other social aspect of our society. 2. The Blacked Eyed Peas have done very well when it comes to socially engaging a
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British Rock Music is an essential part of Western culture. The need and appreciation for music is evident in the everyday lives of people for it is heard in movies‚ on television and throughout all forms of audio media. The majority of people also choose to listen to music for pleasure so it is not surprising‚ considering the bombardment of music one is faced with‚ that music can be an instrument of social influence and change. Music is a powerful form of communication. It can be personal‚ political
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