Conclusion of primary research Analysis of primary research 2.0 Introduction 2.1 Profile of manager and business 2.2 Analysis of questionnaire finding 2.3 Conclusion Theory regarding porters 5 forces framework 3.0 Introduction 3.1 Porters five forces diagram 3.2 Analysis of Porters five forces 3.3 Past analysis of Ryanair 3.4 Conclusion Application of SWOT analysis 4.0 Introduction 4.1 SWOT analysis for Ryanair 4.2 SWOT analysis for Aerlingus 4.3 Conclusion Appendices
Premium Management Leadership Airline
McDonalds using a well known model to assess the competitive position that it occupies within its industry Laudon & Laudon (2006) claim that the most widely used model for understanding competitive advantage is a model known as “Porter’s Competitive Forces Model”. To assess competitive position using this model we must consider traditional competitors‚ the possibility of new market entrants‚ availability of substitute suppliers‚ similar products available in the market and the customers of an organisation
Premium Nutrition Fast food Brand
George Haraktsis February 2nd‚ 2015 Google in China Introduction Since the statement made by Google‚ on January 12th‚ regarding the cyber-attacks it has been no secret that world’s major search engine has faced its fair share of setbacks in China. In 2006 Google launched the Chinese search engine Google.cn in hopes of un-tapping the 105 million growing Chinese internet users that existed at the end of 2005. However‚ as the Chinese government’s censorship of and policies to the Internet have
Premium Internet Web search engine Mobile phone
SUBJECT: Google in China Given the guidelines and requirements on self censorship imposed by the Chinese Communist Party on local internet service providers‚ it is my recommendation that before Google develops businesses under such requirements it has a clear understanding on the role and impact its services will play in peoples lives under these circumstances to avoid being used unintentionally as a political tool. Services provided by Google‚ such as blogs and email accounts‚ which are knowingly
Premium People's Republic of China Communism Google
Google in China Google in China This case is about how Google‚ an American company with a strong corporate philosophy‚ deals with one of today’s fastest growing markets: China. Google summed up its philosophy in 10 principles thoroughly explained. It is a company that has clearly defined its identity‚ its vision of the future and its strategy. Google promotes free and easy access to information for everyone. Since the foundation of the company in 1998‚ Google has always tried to stick to
Premium China People's Republic of China Han Chinese
Ó Springer 2008 Journal of Business Ethics (2009) 86:143–157 DOI 10.1007/s10551-008-9840-y Google in China: A Manager-Friendly Heuristic Model for Resolving Cross-Cultural Ethical Conflicts ABSTRACT. Management practitioners and scholars have worked diligently to identify methods for ethical decision making in international contexts. Theoretical frameworks such as Integrative Social Contracts Theory (Donaldson and Dunfee‚ 1994‚ Academy of Management Review 19‚ 252–284) and more recently
Premium Business ethics Ethics Decision making
Why did Google issue the statement of January 12? 1). The direct reason was Google detected highly sophisticated attacks from China on its computer systems‚ which tried to access email accounts of Chinese human rights activists. 2). The real reason was Chinese government’s censorship regulation against to the core principles in Google. Since both of them insisted with their own principles and cannot cp 2. Can Google take comfort
Premium China Strategy Han Chinese
Case Study: Google in China Google issued a statement mentioning the attacks across the Internet generated from China and declaring its unwillingness to censor search results any more and indicating its decision of exiting China. Several months later‚ the company moved from Beijing to Hong Kong‚ out of Mainland China‚ and still has provided services to users in Mainland China‚ but also has faced many difficulties. This case is very typical and meaningful for foreign companies‚ which have willingness
Premium Hong Kong China People's Republic of China
communications standpoint? Google entered China in 2006 with high hopes of taking over the Chinese internet market. In order to become a major player for internet search engines in China‚ however‚ they had buckled and filtered search results according to the Chinese government. When Google.cn was launched‚ a loud public outcry over its giving in to the Chinese government on censoring and filtering search engine results‚ the company faced a communications crisis. Since Google had always been known for
Premium Web search engine Yahoo! Google search
Google in China Q1: What philosophical principles did Google’s managers adopt when deciding that the benefits of operating in China outweighed the costs. Google’s managers made the decision to operate in China because of vast profit assumptions and predictions. Therefore they had to adopt to the local Chinese habits and the governments restraints and regulations. But to which philosophical approach does this behavior refers to? Maybe on the first sight it seems to be either the Cultural Relativism
Premium Censorship China Government