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    Google Case

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    Google Inc. Study Questions 1. What were the key factors behind Google’s early success? 1. Better search algorithm (PageRank). 2. More indexed web pages (over one billion in the first year) 3. Fast‚ and user-friendly interface and search experience. 4. Effectively being able to monetize searches 2. Do you expect the search business to become more concentrated (i.e.‚ dominated by fewer firms)? Is search a winner-take-all business? I do expect that the search business will become

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    Google Inc.

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    Google Inc. began in 1996 as the brainchild of two bright computer science grad students‚ Sergey Brin and Larry Page. These two intellectually gifted men met in 1995 at Stanford University where they were doing their PhDs. During their time together at Stanford‚ both came up with creative ways of finding and organizing large amounts of data. After that‚ Brin and Page developed a technology called PageRank that enabled them to analyze a particular website’s significance. The idea of a search engine

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    Truman Capote’s‚ “A Diamond Guitar”‚ is a mellow dramatic depiction of two people who fell into each other’s lives‚ needed each other‚ and who inevitably used one another. Throughout the story you are led to believe that there is two main protagonist characters‚ but the author discretely turns one of them into an antagonist during the climax. Mr. Schaeffer is an older man‚ trapped in a “prison” on a farm that is surrounded by woods. The prison being a metaphor for his mind’s lack of freedom‚ serves

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    Porters' value chain

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    Michael Porter published the Value Chain Analysis in 1985 as a response to criticism that his Five Forces framework lacked an implementation methodology that bridged the gap between internal capabilities and opportunities in the competitive landscape. This framework focused on industry attractiveness as a determinant of the profit potential of all companies within that particular industry. However‚ significant differences in performance exist between companies operating within the same industry that

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    Google, Inc

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    Question: (Case 1-1 Google‚ Inc.) Where is the company most vulnerable‚ from a communications standpoint? Answer: Introduction To be a major competitor within the world of computer science and technology‚ you have to be innovative‚ creative‚ and crafty. Two of Stanford University’s very own doctoral computer science students‚ understood this idea all too well. Sergey Brin and Larry Page‚ cofounders of Google Inc. went on to do just that‚ by creating a web “search engine” that delivered

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    Michael Porters Strategy

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    Michael Porters Strategy Michael Porter is the University Professor (the highest honor in Harvard University) in Harvard Business School. He is acknowledged as the father of competitive strategy. He has two main theoretical perspectives; one is “the five forces model of competition”‚ and the other one is just the “three competition strategies” (Michael Porters Strategy). The three competition strategies are cost leadership strategy‚ differentiation strategy and segmentation strategy. These strategies

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    Porter Strategic Group

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    Porter generic strategies Michael Porter described three types of strategy to achieve/maintain competitive advantage in his 1980 work Competitive strategy: techniques for analysing industries and competitors. (CS:TAIC) These generic strategies are based on two dimensions: market scope + core competency with two competencies being the most important: product differentiation/product cost. [pic] Porter (1980) stressed that failure to adopt single strategy of differentiation or low cost results in

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    The History of Google

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    THE HISTORY OF GOOGLE The internet is one (if not) the biggest fastest forms of communication we use in this world. It’s used to connect people to one another from any point on the earth. The internet also consist of a large number of search engine. Each search engine can look up and find about anything you are looking for. One of the biggest search engines today is google. Google is a play on the word googol. Googol was coined by a

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    Google Globalization

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    Google- globalization and ethics Google- globalization and ethics Google has a basic out-look on ethics. If it would look bad on a front page of a paper or headline news do not do it. This is the basis of a multi-page code of ethics that the company Google strives to support and live by. They have adopted the mantra “don’t be evil.” The company expects employees to follow and know the code of ethics. Google ethics code is broken up into sections‚ first is serving the user. Users deserve

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    WHAT IS STRATEGY? BY MICHAEL PORTER! 1! ! ! What is Porter’s definition of Strategy? ! Porter claims that a competitive strategy refers to the fact of being different to the competition‚ choosing a different set activities to deliver a unique mix of value to the client. He affirms that the essence of strategy is in choosing to perform actions in a different way than the rivals do and differentiate themselves in the market aligning themselves at the same time with the needs and wants

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