Sonia’s smoothies 1) Nick calculated that of 200 customers who completed the questionnaire at the rock festival‚ the mean age was 23. The age distribution conformed to a curve of normal distribution with a standard deviation of 5. Calculate the number of customers aged 33 and over who featured in Sonia’s survey (33-23)÷5 = 2 2% of 200= 4 Answer= 4 2) With reference to the report on the UK smoothie market (appendix 2) analyse two limitations of using secondary sources as the
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TV case as a typical example of penetration pricing. Sky TV is launched with a very low price‚ when many companies started using them‚ their prices continued to climb‚ however the product offered is good‚ so it continues to be used. This example also means that when Manac applies this method for their customized product‚ they need to concern more about after-sale service. * For instance‚ Manac is specializing in electrical goods‚ thus‚ the safety as well as the direction of the complex equipment
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A Porter’s five forces analysis can complement other techniques‚ like a SWOT analysis. A SWOT analysis focuses on the company‚ while a Porter’s five forces analysis looks at the external factors impacting on a company. * Porter’s five forces are listed in the left margin. Degree of Rivalry is emboldened because it is the central force‚ which involves all the other forces. Classical economics predicts that rivalry between companies should drive profits to zero. This is part of the threat
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Production Process) Petaling Jaya: Malaysian Plastic Manufacturers Association 8 9. Bina Plastic Industries Sdn. Bhd.‚ 2010. Bina Plastic Industries Sdn. Bhd. (Company Profile) [online] Available at: <http://www.binaplast.com/UPVC-Products-Malaysia-HDPE-Products-ABS-Products/> [Accessed 18 January 2011] 10 11. Malaysian Plastic Manufacturers Association‚ 2009. Malaysian Plastics Industry Directory 2009/2010 (Ordinary Members Listing) Petaling Jaya: Malaysian Plastic Manufacturers Association 12 13
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PepsiCo Inc – Background analysis using Porters five forces Introduction PepsiCo Inc (NYSE:PEP) is the second largest food and beverage (F&B) company globally‚ with revenues of US$58bn in 2010 trailing only Nestle of Switzerland. About half of PEP’s revenues are generated from its beverage business‚ with the balance primarily from snack foods. In this report‚ we review PEP’s history‚ global footprint‚ key strategies and business drivers then evaluate its two core divisions’ competitive positions
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Bargaining Power of Suppliers In the apparel industry‚ commodities and undifferentiated products‚ such as cotton‚ are purchased in the manufacturing of goods sold to customers. Also‚ cheap labor is abundant overseas for manufacturing needed products. Switching costs are low for this industry‚ allowing firms to easily pick and choose which suppliers they would like to do business with since suppliers offer very similar products‚ which gives suppliers in this industry low bargaining power. Price Sensitivity
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reinforcing ‘Government’ as the Sixth Force Lecturer Name: Ms. Arual Dewi A/P P. Arunachalam Student Name Student ID Tutorial Group Thanneermalayan Narayanan 09018003 5 TABLE OF CONTENTS PAGE ASSIGNMENT 1: The Need for reinforcing ‘Government’ as the Sixth Force……………….2-9 References……………………………………………………………
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5 Forces Model 1. Threat of New Entrants.( LOW) a. The average person can’t come along and start up a bank‚ but there are services‚ such as internet bill payment‚ on which entrepreneurs can capitalize. Banks are fearful of being squeezed out of the payments business‚ because it is a good source of fee-based revenue. b. Another trend that poses a threat is companies offering other financial services. What would it take for an insurance company to start offering mortgage and loan services? Not
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Existing loyalty to major brands Incentives for using a particular buyer (such as frequent shopper programs) High fixed costs Scarcity of resources Government restrictions or legislation Entry protection (patents‚ rights‚ etc.) Economies of product differences Brand equity Switching costs or sunk costs Capital requirements Access to distribution Absolute cost advantages Learning curve advantages Expected retaliation by incumbents Michael Porter’s Factor 2) Power of Suppliers This
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Review on Instant Coffee Industry in Myanmar by Porter Five Forces Title : Review on “Instant Coffee Industry in Myanmar” by Porter Five Forces Introduction If we have to talk about coffee‚ majority of people would think of it as refreshment‚ stimulant and joyous drink consumed at every time and on every occasion. Coffee industry is the second largest commodity in the world after oil industry. Coffee is also first fair tradable product that is widely available on the market. The industry
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