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    Online Publishing

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    Introduction This assignment will give you an insight of online publications and online content. Online publicatons are defined as contents which are not offered in a physical way but in the internet. This definition entails for instance how far the internet (datacontent) supersedes traditional objects. Examples for main type products are e-Books‚ e-Magazines‚ Newsletter‚ Weblogs‚ Databases and Websites. Consequently‚ we tried to find out how many people adopt the medium internet and use rather

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    Case Study

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    Cited: Copley‚ C. (2012‚ July 3). Analysis - After Roche Merger‚ biotech tail wags big pharma dog. Retrieved May 31‚ 2014‚ from Reuters.co.uk: http://uk.reuters.com/article/2012/07/03/uk-roche-genentech-idUKBRE8620FZ20120703 GEN News Highlights. (2012‚ July 3). Retrieved June 1‚ 2014‚ from

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    market share by being first to market with a competitive advantage. As organizations develop their competitive advantages‚ they must pay close attention to their competition through environmental scanning. Environmental scanning is the acquisition and analysis of events and trends in the environment external to an organization. Information technology has the opportunity to play an important role in environmental scanning. 1. Business Dilemma The Broadway Cafe has been in business since 1952 and

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    particular companies that are increasing their sustainability commitment‚ and analyse the success of this. 4 Company One 5 Company Two 5 Company Three 5 Using an appropriate analysis tool‚ identify the broad forces that can affect an organisation in a macro-environment 5 Conclusion 5 Appendix 5 Porters Five Forces 5 SLEPT 5 Supply Chain 6 SWOT 6 References 6 Introduction Letter Dear Company Executive Team‚ I am writing to you to inform you of an opportunity within the market

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    Introduction Bayerische Motoren Werke (BMW) is a German company that manufactures luxurious vehicles based in Munich. BMW Malaysia Sdn. Bhd. is the Malaysian coalition to the parent company in Germany importing these high performance vehicles into the Malaysian market. Auto Bavaria‚ a subsidiary of the Sime Darby Group is one of the appointed authorized dealers for BMW‚ MINI and Mottorad. Established in 1988‚ Auto Bavaria is the largest retail and service organization that has eight branches

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    profitability. Characteristics of the external environment are the factors that are relevant to the firm’s performance at a given point in time so in order to avoid blind spots in an industry analysis‚ managers should always integrate their analysis of a firm’s industry with a broader stakeholder analysis. Managers must remain focused on the industry and not on a particular firm operating in it. C. The external environment has two major components: i. The Macro Environment (Political‚ Economic

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    2351 assignment2

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    L. (2010). Cases in international business: strategies for internationalisation (1st ed.). Prahran‚ Vic: Tilde University Press. Porter‚ M. E. (1979). How competitive forces shape strategy. Harvard Business Review‚ 57(2)‚ 137-145. Porter‚ M. E. (1980). How competitive forces shape strategy. Mckinsey Quarterly‚ (2)‚ 34-50. Porter‚ M. E. (2008). The five competitive forces that shape strategy. Harvard Business Review‚ 86(1)‚ 78-93.

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    Dell Value Chain

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    introduced by porter is its entire product flow from the supplies to the customers and manageing the information flow such that the customer derives maximum satisfaction while the company increases its profidt. Dell’s value chaing is unique in the sense that the company sources all its components from vendors across the world‚ undertakes the financial assemply and sells it directly to the consumer. Dell’s model of selling and build-to-order have been the main driving forces that have enabled

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    Gazellein 2012

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    Gazelle in 2012 Gazelle is a leading online market to purchase and sell used electronic devices. However‚ its legal name is “Second Rotation” but customers see it as “gazelle” which was chosen for branding and operational purpose by Gannet‚ Aurelien McElhiney the co founders of Second rotation. How did gazelle attain sustainable competitive advantage? The secret of Gazelle for attaining the sustainable competitive advantage (a competitive advantage that is difficult for competitors to

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    successful‚ so second edition provides a completely revised‚ extended and updated information and that is why it was republished again. It was republished in 2011‚ making it up-to-date. Source 2 – Online journal article Reference: Porter‚ Michael E. (2008). The Five Competitive Forces That Shape Strategy. Special

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