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    References: 1. Laudon‚ K. C. & Laudon J. P. (2010). Management of Information System. Managing the Digital Firm (11th Edition): Prentice Hall NJ 2. http://www.tigerairways.com/au/en/index.php 3. http://www.scribd.com/doc/35106354/Airasia-Five-Forces 4. http://www.freeonlineresearchpapers.com/airline-strategic-management 5. http://www.itchy-feet.com.au/22/review-of-tiger-airways-australia/comment-page-1 ----------------------- [pic]

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    Porter Five Forces Analysis STRUCTURE AND REMAIN CONCEPTS: The threat of the entry of new competitors Profitable markets that yield high returns will attract new firms. This results in many new entrants‚ which eventually will decrease profitability for all firms in the industry. Unless the entry of new firms can be blocked by incumbents‚ the abnormal profit rate will tend towards zero (perfect competition). The existence of barriers to entry (patents‚ rights‚ etc.) The most attractive segment

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    Threat of new entrants Profitable markets that yield high returns will attract new firms. This results in many new entrants‚ which eventually will decrease profitability for all firms in the industry. Unless the entry of new firms can be blocked by incumbents‚ the abnormal profit rate will trend towards zero (perfect competition). The existence of barriers to entry (patents‚ rights‚ etc.) The most attractive segment is one in which entry barriers are high and exit barriers are low. Few new firms

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    7.Limitations of the five forces Model 8.Porter in the airline industry/Ryanair Introduction The model of the Five Competitive Forces was developed by Michael Porter in his book Competitive Strategy: "Techniques for Analyzing Industries and Competitors" in 1980. Since that time it has become an important instrument for analyzing an organisations industry structure in the strategic processes. Porter’s model is based on the idea that a business strategy should meet the opportunities and threats

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    Robert Deluce introduced Porter Airlines in 2006 aiming to create a higher value experience for its customers compared to other major players and competitors in the Canadian airline industry such as Air Canada and West Jet. The brand image is designed to provide upscale and refined service to its customers‚ giving the sense of traveling in first class with free amenities that competitors provide at very high prices such as meals‚ beverages‚ wine‚ etc. Even thought Porter has had considerable success

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    Model is actually a business strategy tool that helps in analyzing the attractiveness in an industry structure. It let you access current strength of your competitive position and the strength of the position that you are planning to attain. Porters Model is considered an important part of planning tool set. When you’re clear about where the power lies‚ you can take advantage of your strengths and can improve the weaknesses and can compete efficiently and effectively. Porters model of competitive forces assumes

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    This paper will look at Ridley Scott’s use of distinctive characteristics from both science fiction and film noir‚ in the multi-generic film Blade Runner. In order to do this‚ we must first establish what the main characteristics are for film noir and science fiction respectively. These can be divided into visual style‚ structure and narrational devices‚ plots‚ characters and settings and finally worldview‚ morality and tone. The reason why it is important to know these genres‚ is because genre

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    man who deserves his permanent place with these others would be Cole Porter. Porter’s extensive library of songs has become classics along with a series of hit musicals that are still done in high mass today. Porter had his share of incredibly tough times‚ and it simply only makes his rise to the top even more impressive. Cole Porter is without a doubt one of the best composers to ever write for the stage in history. Cole Porter was born in Peru‚ Indiana in 1891. From the beginning of his life

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    Jaychandran and Chandana Chakraborty on INDIAN SOFTWARE INDUSTRY : STRUCTURE‚ TRENDS AND CONSTRAINTS published in Journal of Services Research‚ Volume1‚ November 2(October 2001) 4. "What Is Strategy?" by Michael E. Porter‚ Harvard Business Review‚ 1. Volume 74‚ Number 6‚ pp 61 - 78. 5. “Competitive Strategy”‚ By Michael E. Porter Free Press‚ 1980 3. http://www.indianembassy.org/indiainfo/india_it.htm 4. http://www.thehindubusinessline.com 5. http://www.dnb.co.in/TopIT/overview.asp 6. http://in.news.yahoo.c

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    PORTERS The threat of potential new entrants (High) High capital required to enter into mobile industry which needed large investment on technology‚ distribution‚ service outlets and plant. Difficulty for customers in switching cost‚ when they are satisfied with their current product as well as difficultly for new entrants to have product differentiation because customers had already familiar with those established mobile companies‚ therefore new entrants have to spend a lot on branding and

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