FIVE FORCES ANALYSIS WORKSHEET Exhibit III-1 Five Forces Affecting Industry Structure ENTRY BARRIERS Economies of scale Proprietary product differences Brand identity Switching costs Capital requirements Access to distribution Absolute cost advantages Proprietary learning curve Access to necessary inputs Proprietary low-cost product design Government policy and international treaties Expected retaliation RIVALRY DETERMINANTS Industry Growth Fixed (or storage) costs/value-added Intermittent overcapacity
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Analyze Industry Structure In the analysis of the structure of the industry‚ competitive forces in industry analysis can be developed such as: 1. Threat of new entrants. In every industry there are problems for companies to face such as the entry of new competitor in the same industry. This is because it can lessen the market share of the company. These new companies use different approaches to attract the customers like they might offer cheap rates as compared to the well reputed brands for the
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Five force model of PIXAR Threat of new entrants: High Advanced technologies make it difficult for new competitors to enter the market because they have to develop those technologies before effectively competing. The requirement for advanced technologies positively affects PIXAR. The PIXAR has a high level technology development department‚ so the threat of new competitors is the technology. Threat of substitute products or services: Moderate I consider substitute products to be theater or
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5 Competitive Forces Analysis 1. Rivalry among existing firms(competitors) Competitiveness of enterprises and the current does not play a very important role in Disney’s external business environment. That is true‚ the company’s very high exit barriers. In addition‚ the ability to increase in a very large investment. Therefore‚ there is no strong direct competitors Disney’s business. Competitors‚ such as "Lonely Tunes" retail stores bear the expensive advertising to gain market share.
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Chapter Two – Closing Case: Five Forces in the Beauty Products Industry In the beauty product industry incumbents such as L’Oreal‚ Nivea‚ Shiseido‚ Elizabeth Arden‚ and Max Factor are leaders of the industry. Incumbents have remarkably long staying power in this industry. Their support comes from the richer‚ aging baby boomers in developed economies and an increasingly more influent middle class in emerging economies. The industry leader L’Oreal was founded in 1909 and other companies
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6. Five forces model The Porter’s five forces model is applied in order to see how attractive the North German market is for Vanclaes. The market potential for Vanclaes will be clear in the conclusion of this model. Supplier power There are lots of different suppliers in the Netherlands and Germany. This means that the various materials that are used to build a boat trailer are very easy to get. What this also means is that the power of the suppliers is not so big. All the different suppliers
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Harlequin Five Forces Analysis Threat of Entry High economies of scale required. For an entrant to gain success in romance novel market‚ it must possess mature sales‚ production‚ and distribution to operate effectively‚ which also leads to great risk. High product differentiation required. Other companies start to add more features while Harlequin products remain relatively unchanged. Significant capital requirement required. This is evident in Simon and Schuster’s case‚ in which it bears a high
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Sonia’s smoothies 1) Nick calculated that of 200 customers who completed the questionnaire at the rock festival‚ the mean age was 23. The age distribution conformed to a curve of normal distribution with a standard deviation of 5. Calculate the number of customers aged 33 and over who featured in Sonia’s survey (33-23)÷5 = 2 2% of 200= 4 Answer= 4 2) With reference to the report on the UK smoothie market (appendix 2) analyse two limitations of using secondary sources as the
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Industrial Analysis The Plastic Pipe Manufacturing Industry Prepared by Lau Yee Leong‚ Mike Master of Management‚ Taylors University Lakeside Contents No. | Description | Page Number | | | | 1.0 | Market Assessment | 3 | | | | 2.0 | Internal Rivalry | 4 | | | | 3.0 | Barriers to Entry | 5 | | | | 4.0 | Supplier Power | 6 | | | | 5.0 | Buyer Power | 7 | | | | 6.0 | Substitutes | 9 | | | | 7.0 | Conclusion | 10 | | | | 8.0 | List
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disadvantages.] Section 2: Application of model and critical analysis of IKEA’s competitive strategy = 50% [Apply model or what you consider as relevant components of the model to IKEA . Remember to be more analytical.] Section 3: Conclusion and recommendations = 20% [In light of your analysis in Section 2‚ recommend strategic options or directions that IKEA should take] Section 4: Literature Review = 10% [You are expected to support discussions/analysis and debates with relevant literature] -------------
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