Synoposis Panera Bread Company is a highly successful fast casual restaurant that has grown drastically even despite the market down trend. One of its best assets is CEO and Chairman‚ Ronald Shaich‚ whose radical and innovative ideas have taught the business world many lessons. When the competition was lowering prices to meet the trend of higher unemployment rates and focusing on making their product cheaper‚ Shaich proposed Panera Bread should raise their prices and cater to the 90% of the
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Panera Bread would like to announce a new cyber-café available at all locations. This product has been upgraded to assist the growing desire for a full service Internet accessibility location. A plan consisting of four-phases has been developed to market the new product. Currently most locations provide free wireless Internet access to their customer base. Panera has the biggest free wireless network in the USA. During the peak hours of business the customers’ will have a limit amount of time
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Jordan Ciaramitaro and Casey Howe Fast Food Analysis Panera Bread Panera Bread is a fast food restaurant where many people go to eat a quick‚ filling meal. Panera appeals to most people because of the amount of options it offers‚ which makes it difficult to be dissatisfied. After choosing foods to use on our good day and our bad day‚ we immediately noticed several differences. For breakfast on the bad day we chose a pecan roll; while on the good day we chose a whole grain bagel with reduced
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Partial Example #2 for Panera Case part 1 analyis Excludes answers to #3 and 4‚ which were covered in the earlier example Item 1 The company’s mission statement‚ although I think of it more as a slogan‚ is “A loaf of bread in every arm.” The company is on a mission to extend the consumption of their baked products broadly in the areas where they operate. Their strength in this mission comes with their strategic locations in high traffic urban areas. These locations enable them to service
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Panera Bread Company Mgt# 495 - CMU Contents Introduction All companies must have a strategic plan. How well the strategy succeeds is based on the competitive strategy plan. A competitive strategy is defined as the “specifics of management’s game plan for competing successfully and securing a competitive advantage over rivals in the marketplace.” (Peteraf-Gamble-Thompson‚ 2013). In addition‚ a competitive strategy helps the company provide its position and advantage in
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Panera Bread Report First of all‚ this company is doing great. To big changes in strategy should not be done. The question is how to grow. I have put my efforts in finding problems that may occur while growing rapidly‚ and which strategies Panera Bread must concentrate on to manage a sustaining rapid growth without falling in to those potholes. Problems: 1. How to expand sales of evening meals‚ where there is more direct competition in finer dining? 2. The growth plan is very optimistic‚
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where they eat‚ enjoy the view‚ or talk to friends while eating‚ or merely while away the time? Panera has assessed its capabilities and strengths and in the process has embarked to enter the food market on a very narrow segment of the market in terms of the uniqueness of its product – to serve customers who are looking for the fresh smell of home baked food‚ feel the joy of tasting fresh bread‚ enjoy the ambience of the restaurant and the view‚ or also to be able to work on their laptops and
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9/17/2013 Panera Bread Company 1. What is Panera Bread’s strategy? Which of the four generic competitive strategies discussed in Chapter 3 most closely fit the competitive approach that Panera Bread is taking? What specific kind of competitive advantage is Panera Bread trying to achieve? Driving concept: to provide a premium specialty bakery and café experience to urban workers and suburban dwellers. Generic: Broad differentiation strategy. Competitive advantage: striving to build
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1. Panera Bread’s strategy is to deliver a high quality dining experience by offering high quality food; an inviting and comfortable atmosphere; sought after menu options; friendly service; efficiently and at an affordable price. Their strategy includes growing the business both organically‚ through encouraging higher frequency of visits from current customers throughout the day‚ as well as growing through the opening of additional franchise bakery-cafes. Panera Bread is trying to achieve
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1980 Mr.Shaich started his first bakery called the cookie jar‚ and over three decades he merged with Au Bon‚ acquired St. Louis Bread Co.‚ and eventually morphed into Panera Bread (PNRA). In the past five years Panera’s stock has returned 243%‚ making it the second-best-performing U.S. restaurant after Chipotle (CMG). Shaich (pronounced "shake")‚ 58‚ had a big 2012: Panera‚ with $1.8 billion in revenue and $3.4 billion in system wide sales‚ including franchisees‚ joined the Fortune 1‚000 and in February
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