POLITICAL AND LEGAL ENVIRONMENT Marketing decisions are highly affected by changes in the political/ legal environment. The environment is made up of laws and government agencies that influence and constraint various organizations and individuals in society. Legislations affecting business has steadily increased over the years. The product the consumes and the society against unethical business behaviour and regulates the functioning of the business organizations. Removal of restrictions to the
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Positive Versus Negative Traits Sandra Martinez COMP/172 06/09/2014 Myrene A. Magabo Positive Versus Negative Traits Despite what many might think‚ Positive versus Negative Traits is well known for centuries across nations and all around the world. Positive and Negative Traits are very significant meaning in the lives of many human beings. They are qualities of human consciousness‚ or perhaps we can call endowments of character or simply disposition or personality traits
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(Einstein). This notion of technological advances‚ surpassing human capacity has impacted the way the world functions today. Technology has evolved into this great phenomenon that everyone uses. Whether that’s communicating with a family member‚ making purchases online‚ getting to and from school‚ or just simply killing boredom. It seems that technology has had a positive influence on today’s society. But‚ on the other hand‚ many people refuse to think about the negative aspects that come with the
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WHAT ARE THE MICRO AND MACRO ENVIRONMENT AFFECTING MARKETING INTRODUCTION A Business principally is the organized effort by individuals in an organization to produce goods and services and to sell these goods and services in a market place to earn a good profit margin. The operating environment for all organizations whether they are commercial‚ charitable‚ governmental‚ or in the public sector more generally‚ is never static and seldom entirely predictable‚ and can therefore profoundly affect a
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Negative Impact of Technology How information technology is changing the family and how it might affect the future. Some of the ways that IT may affect the perceptions and behaviors of individuals are considered next. Critics of this technology argue that it is negatively affecting our family lives. Their concern is that because of increasing use of home computers‚ a growing number of family people are becoming addicted to computers and loosing human interaction. Information technology is
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Introduction 3 Objectives 3 Methodology 3 Understanding marketing mix and the four Ps 4 Marketing Mix Strategy Using Four P’s 6 Product 6 Product differentiation 7 Feature 7 Ingredients 8 Quality 8 Packaging 9 Price 10 Discount 12 Allowances 12 Payment Period or Credit Terms 12 Place 13 Channels 14 Transport 15 Coverage 15 Promotion 16 Sponsorship 18 Personal Selling 19 Public Relations 19 Internet marketing 19 Sales Promotion 20 Advertising 20 Conclusion 21
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plan to serve the market effectively and efficiently with their marketing strategy. Being marketingoriented requires that organisations have knowledge on external forces (as explained in Chapter 2)‚ but also knowledge on customers’ needs and wants (to be addressed in Chapter 4). It is against this backdrop of changes in the environment‚ such as the decrease in government funding and the increase in competition‚ that the need for marketing in higher education can be seen. In order to survive and to develop
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their conflict positively – with respectful attention to the legitimate needs and interest of all concerned. In terms of explaining the difference of negative and Positive peace this definition seemed the most appropriate. Johan Galtung‚ who had been often referred to as the father of peace studies distinguishes between ‘negative peace’ and ‘positive peace’. Before I elaborate on these two concepts‚ Galtung grew up during World War II in German-occupied Norway‚ where his father arrested was by the
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In the late 1940s‚ Dick and Mac McDonalds were searching for a way to improve their little drive-in restaurant in San Bernardino‚ California. They invented an entirely new concept based upon speed service‚ low prices‚ and big volumes. Word of its success spread quickly and in 1952 they had more than 300 franchising inquires a month from all over the country. McDonald’s is now the largest and best-known foodservice retailer and one of the two best-known and powerful brands in the market. With more
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Television: Negative Impact Should children be permitted to watch TV on school nights? There are couples of factors to be considered; will this affect a students’ academics performance? Will the student be able to maintain his/her physical stamina throughout the day? The problem lies in the over usage of television by children and students alike. Students who have poor school performances‚ physically inactive and act violently towards others are dealing with consequences for excessive amounts
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