marketing techniques in sustainable tourism Seeking to understand the customers in terms of their motivations and determinants Need to scan its business environment for relevant data that might determine the stances it takes towards sustainable tourism The potential role of marketing techniques in sustainable tourism (cont.) The scanning should involve: 1. 2. 3. 4. Government legislation on environmental issues The economic climate The level of public concern
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The Framework of Tourism: Towards a Definition of Tourism‚ Tourist‚ and the Tourist Industry (Leiper‚ 1979) Find six academic definitions for tourism‚ tourist or travel. Discuss each of these six definitions and explain the merits and efficiencies of each one‚ making connections with the points raised by Leiper (1979) where possible. Then provide an overall discussion about which definition is best and for what reason/s. Introduction Six definitions for the term Tourism were found from a variety
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Executive Summary Cruise tourism is becoming an increasingly popular “leisure choice” worldwide‚ and keeping this point in mind cruise tourism potential of India is vast and is still in infancy stage. Mumbai as the commercial capital and gate way of India possess the great potential of cruise tourism as this place sees the highest number of tourist coming in and going out so it becomes the necessity of the time to convert Mumbai port from “port of call” to “home port”. This report has been prepared
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the travel expenses of the international travelling and this has positive impact on the tourism industry‚it is a trend without drawbacks.Both positive and negative impact of the increasing tourism activity will be discussed in this essay. Tourism industry is playing a important part in different countries in term of social economy.Firstly‚a host countries will benefit in term of currency exchange rate thus has a positive impact on the locals whether directly or indirectly.Increase of the tourist
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a journey can be called a tourist. Over the decades‚ tourism has experienced continued growth and deepening ?diversification to become one of the fastest growing economic sectors in the world. Tourism has become a thriving global industry with the power to shape developing countries in both positive and negative ways. No doubt it has become the fourth largest industry in the global economy. Similarly‚ in developing countries like India tourism has become one of the major sectors of the economy‚ contributing
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Objectives The aim of the report is to study dark tourism and discuss what are the issues generated by the evolution of this phenomenon. 1.2 Scope The report includes a definition of dark tourism‚ the history‚ a description of its target markets with its marketing implications‚ the push and pull factors and the various impacts caused and the challenges faced. Lastly‚ conclusions will be drawn. 2.0 Main Discussions 2.1 Definition Dark tourism is demarcated as encompassing the visitation to
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Tourism Concern Case Study for Schools and Colleges BURMA BURMA CASE STUDY Welcome to this case study put together for you by Tourism Concern. We are a charity whose specific aim is to fight exploitation in tourism. For several years we have been running a campaign to raise awareness of the situation in Burma and present information to interested parties including tour operators‚ tourists‚ members‚ members of the public and students. This case study has been produced for students
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concludes that majority of the TOEs and TREs found tourism programs of the City of Baguio yielded low. The study should not be considered as immaterial. The study should be considered as a benchmark to show that tourism programs being implemented in the city were not beneficial all year long to the TOEs and TREs. That there was seasonality in terms of the realization of tourism benefits. Only the accommodation facilities experienced medium impact because tourists only stay in the City for a
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Tutorial Three chapter 5 & 7 1. Why is an understanding of tourism supply fundamental to the analysis of how the tourism sector is organized and operates? Supply is the result of productive activities and exists to meet the tourism demand. Supply can be classified into three categories: a) Descriptions of industry‚ its operations‚ management and marketing. b) The Spatial (geographic development) and interactions which characterise the industry on a local‚ national and international
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by the tourism industry in Malaysia‚ one of the countries in the BIMP EAGA regions. The main issue in tourism are low productivity and low skilled labours. Towards Vision 2020‚ Malaysia needs to produce a world-class tourist destination. However‚ the imbalance between global demand for and supply of tourism sector urges Malaysia to produce high skilled labours and productivity. Our findings includes five factor contributing to the two main issues‚ which are; lack of cooperation among tourism stakeholders
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