1. The question for the essay is “Journalism and Public Relations: Symbiosis or Parasitosis?” Journalists and Public Relations (PR) practitioners interact with each other everyday as part of the process of news production. Journalists communicate towards public relations practitioners with requests for information or material to help produce the stories they are writing. While public relations practitioners advise stories and deliver journalists with information they have created themselves
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GOOD GOVERNANCE AND PUBLIC RELATIONS According to Hamdan Adnan (2004)‚ as the expert in communication and relationship building‚ the government public relations practitioner’s role in the development and maintenance of good governance has become increasingly crucial. Governments are expected to provide high quality services that citizens appreciate or value‚ provide for measure and reward for both organizational and individual performance (including the introduction of Key Performance Indicators/KPIs)
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Methodology Literature Review 1. Public relation 2. Understanding PR 3. Advertising 4. Advertising- types and how to use it in the 5. present Business Scenario 6. The Objective of an Advertiser’s Right Selection 7. Role of media vehicles in Advertisement 8. The Better Tool of Communication 9. An Analysis PR Vs Advertising 10. The Present scenario 11. The Research
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SUNNY LEONE HISTORY Sunny Leone was born in Sarnia‚ Ontario‚ to parents who emigrated from India. When she was 15‚ her family received their green card and migrated to the United States. After graduating from high school in 1999 she enrolled in college She first worked in a German bakery‚ then a jiffy lube Through an agent she got work for penthouse‚ and in March 2001 she was voted penthouse pet of the month. The same year‚ she got a 3 year contract offer from Vivid‚ and slowly transitioned into
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THIS WEEK IN PR #2 Clipping Date: January 24‚ 2014 Outlet: Sun Sentinel Topic: Justin Bieber Arrested for DUI and expired license Summary of Story and PR Concept/Tactic: Pop star Justin Bieber was arrested in Miami‚ Florida for various illegal actions including drag-racing‚ driving under the influence‚ and driving with an expired license. Justin Bieber was then taken into custody the morning after and was charged with DUI‚ and a bail set at $2100. Justin Bieber was then released hours after
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different kinds of situation‚ public relations practitioners have different ways to handle and solve those issues. There are 3 types of environmental changes which can cost PR practitioners to make another decision to deal and to adapt those issues which are: 1. Information 2. Action 3. Relationships Structure plans and programs of organization. | | Desired relationship with public (goal state) | Knowledge predisposition and behavior of publics | Four Elements of Systems Theory
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CREATIVITY IN PR The importance of creativity in public relations (PR) cannot be underestimated and creativity is a part and parcel of all aspects in PR. The Public Relations (PR) is an industry is supposedly staffed by creative people producing creative PR programs. What are the various methods by which PR practitioners can better manage creativity in their PR process. It is with these notions in mind that Mr. Parekhit Bhattacharjee conducted his research on the Role of creativity in PR. Research
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10 Point PR Plan Lock The Gates Campaign Executive Summary Page 1 Goal Page 2 Research and situational analysis Page 3 Specific objectives Page 4 Target publics Page 5 Strategy Page 6 Tactics Page 7 Main message Page 8 Budget Page 9 Evaluation Page 10 Word count: 1673 Executive Summary: From our previous and ongoing research‚ we have discovered that the Lock The Gates Alliance does not have enough awareness
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Starbucks Case study Charmain Jarrett Liberty University COMM 658 Dr. A. Widgeon March 8‚ 2013 I. Introduction: Starbucks is a coffee sensation that is sweeping the world by storm. It all began in 1971 when the first store was opened in Seattle Washington. Starbucks started out as a single coffee shop that sells high quality premium coffee beans. In the 1980’s they expanded their locations but remained in the state of Washington. Starbucks has now expanded its locations all across
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FORM 4A APPLICATION FOR PERMANENT RESIDENCE IN SINGAPORE FOR PROFESSIONALS‚ TECHNICAL PERSONNEL AND SKILLED WORKERS This application is an application for an Entry Permit under Regulation 4 of the Immigration Regulations Affix a recent passport-sized colour photograph of Applicant here This form may take you 20 minutes to fill in PART A – APPLICANT’S PARTICULARS (To be completed by Applicant) FOR OFFICIAL USE FIN No (if any) : I__I__I__I__I__I__I__I__I__I Identification Type and No. (for Malaysians
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