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    DEPARTMENT OF TECHNOLOGY AND BUILT ENVIRONMENT Chinese culture‚ Chinese corporation culture and innovation How does a corporation implement innovation properly? Hengsong.TU & Xin.YUAN 06.2010 Master’s Thesis 1 Abstracts: 文化反映在人类生活中的很多方面,诸如做事情方式,沟通的礼节, 教育,历史事件,经济状况等等方面。在很大方面,一个国家的文化 会影响到企业的经营方式。通过当前比较流行的霍夫特德的文化区分 理论,我们了解到中国的文化特点体现为比较长的权利距离,集体主 义倾向,更男性化,强调风险规避以及考虑长期目标。因此,中国的 企业也长期处在中国文化的影响中,表现起来就是中国的企业更强调 集体文化,以及把企业当作家的思想。企业中存在许多的规章制度以 及等级观念,员工的晋升与个人的成就和服从相关联。通过这篇文 章,我们在一系列文献整理的基础上,更好的了解中国文化和中国企

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    Google Inc Case Study

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    I. Case Summary/Introduction This case study is about is about an Internet Company named Google. Google is a well known search engine that wants to step up an operation in China. Because of the strict laws and government in China the executives are finding it very difficult to launch this service within the country. II. Identification & Analysis of Issues The issues identified in this case study are the controversy with Google promoting the website in China and unhappy stakeholders (business

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    the company. However‚ you found this uninteresting and eventually forgot about it. Green Rope Inc. (GRI) is a new entrant. It is competitive in terms of prices with the company giant RWC. However‚ quality wise‚ GRI’s product is not very good despite using the same materials as RWC. After the stint in RWC‚ you

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    *Microsoft’s Financial Reporting Strategy 1. What are the factors that likely explain the difference between Microsoft’s market value of equity and its reported book value of equity? The most obvious reason for the difference between the market value of equity and the book value of equity is the inability to record certain intangible assets such as brand value‚ customer loyalty‚ and perhaps most importantly‚ human capital. These intangible assets are likely to provide tremendous earnings

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    Case Study: British Telecom: Searching for a winning strategy Tuomo Summanen Michael Pollitt Judge Institute of Management November 2002 1. Introduction The development of the telecommunications market in the United Kingdom and the corporate strategy and development of the incumbent‚ British Telecom‚ represents an interesting object of analysis for several reasons. First‚ the UK telecommunications market was - along with the U.S. market - among the first telecommunications market that

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    ABC Inc. Case Study Analysis John Doe COMM/215 April 16‚ 2013 Joan Doe ABC Inc. Case Study Analysis Although ABC Inc. employees should know how to do their jobs‚ a company standard work procedure‚ otherwise known as a standard operating procedure‚ document should be written. Employees need step by step guidance on how to accomplish specific tasks and departments need to know what they are responsible for on a regular basis. New employees‚ in particular‚ need to know what is expected of

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    Case Study Google Inc

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    1. Do you expect the search business to become more concentrated? Is search a winner-take-all business? For the case of Google‚ we can conclude that the search business of Google has become more dominated and concentrated. In terms of the companies‚ they do not expect the search business to be dominated by only fewer firms. Because the search business earned large revenues from the corporates’ advertisement and the fee is very high. If the companies want to advertise on the website of search business

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    In 2005‚ Phillip (Phil) Landgraf faced several glaring problems in the financial performance of his company‚ BioPharma‚ Inc. The firm had experienced a steep decline in profits and very high costs at its plants in Germany and Japan. Landgraf‚ the company ’s president for worldwide operations‚ knew that demand for the company ’s products was stable across the globe. As a result‚ the surplus capacity in his global production network looked like a luxury he could no longer afford. Any improvement in

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    Lululemon Athletica Inc. is one of the fastest growing retailers and designers of athletic apparel that serves primarily in the United States‚ Canada‚ Australia‚ New Zealand‚ the UK and Singapore. Lululemon is a Canadian based company whose head office is located in Vancouver‚ British Columbia. This company once had a goal of opening only one store but has now grown into an international yoga inspired athletic apparel company. Lululemon not only offers its customers a wide range of performance

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    Case Johnson Beverage Inc

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    Versão em Inglês Jason Rodgers‚ the operations manager for JBI‚ was listening carefully. This was the first he had heard of the situation‚ but to a careful observer‚ his nod would have revealed what he was thinking. He said: You know‚ I’m not a bit surprised to hear all this. Saver Superstore is a great customer. They buy lots of beverages‚ and they’re easy to deal with. They place their orders on a regular basis and almost never ask for anything special. I don’t remember the last time we had to

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