Link: https://www.youtube.com/watch?v=HUzPwIP9BqE Coca-Cola - Share a Coke This Summer This video is relevant to this marketing course because it shows the target market‚ the messages and the strategies that Coca-Cola is using in the 21st century against their competitors. First‚ in the video the company is showing who their target market is (Demographic Segmentation: Gender‚ Age‚ Lifestyle‚ etc.)‚which is revealed to be teenagers. However‚ in reality the Coca Cola Company has a wider target market
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Market Share of iphone in Indian Market Note : This research is only based on the secondary data sources mentioned at the end of this report. Defining the Management Problem Apple is the world’s largest manufacturer of the smart phones known as iphones. It frequently launches its new version after every 2-3 years with much improved and latest features for the consumers every time. It is a market leader in iphones and other products like ipads and ipods with almost 50% market share in US
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INDEX Introduction Preliminary Research Survey Objectives Methodological Discussion Beneficiaries Expected Results References INTRODUCTION: Reading plays a very vital role in the life of children. It is not only necessary for studies in schools and colleges but it is also very important for the mental and emotional development of a child’s personality because reading stimulates the development of the brain through continuous exercise of the muscles of the mind. This helps
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1- Service What are different services that PIL offered to their customers? 1- PIL provides service to their customers‚ which was transporting cargo from shippers at containers to many different countries. 2-PIL company gives an advantage to their customers that to talk to them directly and ask about their shipments for loading and discharging at their containers and what are the operations that can be done from when shipper loading cargo and then discharging until it reaches to the destination
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A Study on Brand Preference for Bajaj Two Wheeler’s Name: Contact No: Age: Education * Below +2 | * +2 or Diploma | * UG | * PG & Professionals | Occupation * Self employed | * Private Sector | * Public Sector | * Student | * Others | Monthly Income (If Student‚ mention your family income) * 5000 & below | * 5001- 10000 | * 10001-15000 | * 15001-20000 | * 20000 & above | 1. What is the need for you to buy the
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Consumers preference towards the brands GAP and Marks and Spencer This chapter is about research methods which would be used for taking the research further. It forms the basis for the entire approach used ‚ tools of data collection‚ methods. Bryman and Cramer (1990) gave the research model. This model is very useful in understanding the research process and it makes the research more easy and simple to follow and understand. Adapted from: Bryman and Cramer (1990)‚ Research Process 4.2 Research
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A COMPREHENSIVE PROJECT REPORT ON A Study on customer preference towards telecom network providers SUBMITTED TO L.J. Institute of Management Studies IN PARTIAL FULFILLMENT OF THE REQUIREMENT OF THE AWARD FOR THE DEGREE OF MASTER OF BUSINESS ADMINISTRATION In Gujarat Technological University UNDER THE GUIDANCE OF Prof. Raji Bhavsar Submitted on: Submitted by: Submitted by: Jatin Sharma (127290592154) Abhishek Dwivedy (127290592041) MBA SEMESTER IV Batch No.: 2012-2014
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Consumer buying behaviour report Micromax mobile phones By Mansi Choksey Roll no. 19 PGDM Marketing Product chosen: Micromax Mobile phones Issue to be addressed: How to increase Market share: Background on the company: Micromax Mobile needs no introduction today. Just two years back people were not aware of the brand at all but today it’s India’s third largest mobile selling company by volume after Nokia and Samsung (IDC Report).Brand’s success can be attributed to it’s ability to
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QUESTIONNAIRE Name: - Age: - Contact no: - Occupation: - 1) What kind of investments you have made so far? ← Saving account ← Fixed deposit ← Mutual fund ← Gold ← Stock/equity market ← Real estate ← PPF ← Insurance 2) How much is your total investment annually? ← Less than 15000 ← 15000 – 40000 ← 40000 – 60000 ← More than 60000 3) What is the purpose
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KEYWORDS Sex. Seating Preference. With Whom Student Resides. School Location. School Proprietor. Preferred Occupation ABSTRACT Student learning is influenced by many factors which educational research is tasked to determine and feed into the teaching-learning process to enhance its effectiveness. Several studies with different populations have determined that that to which a learner attributes his or her performance significantly influences such performance. To determine some of the factors
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