Rooms Divisions C3201229 1.0 Premier Inn 3 1.1. Target Market 3 1.2. Mission Statement 3 1.3. Business Mix 3 2.0 Yield Management 4 2.1. Performance 4 2.1.1. Occupancy 4 2.2. Promotional Packages 5 3.0 Recommendations 6 4.0 Bibliography 7 Premier Inn Premier Inn is a chain of budget hotels belonging to the Whitbread Group PLC. It is the market leader in budget hotels; there are 466 Premier Inn hotels throughout the UK with approximately
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New starter information Premier Inn at a glance “Premier Inn is the UK and Irelands biggest and fastest growing hotel company‚ with over 650 budget hotels offering quality accommodation at affordable hotel prices”. (http://www.premierinn.com/) It is the largest division of Whitbread which “is a multinational hotel‚ coffee shop and restaurant company”. (http://en.wikipedia.org/wiki/Whitbread) Premier Inn provides large beds‚ en-suite bathrooms‚ a widescreen TV with Freeview and 30
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Different Leadership Theories on Premier Inn The theories which are followed by the Premier Inn are now being described in the below: 1. Great Man Theories of Leadership in Premier Inn | This based on the conviction in Premier Inn that leaders are outstanding populace‚ instinctive with inborn qualities‚ destined to show the way. The make use of of the expression ’man’ was deliberate because until the concluding part of the 20th century management was contemplation of as a thought that is
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include Premier Inn‚ Beefeater Grill‚ Brewers Fayre‚ Table Table‚ Taybarns and Costa Coffee. In this report Premier Inn is going to be the principal case study used‚ mainly because of its noticeable growth‚ using clever marketing strategies‚ such as introduction of different programmes and aiming its chain of hotels to be present at the most important cities around the world‚ increasing profitability and at the same time satisfying costumer’s needs. According to their website‚ Premier Inn is today
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Profitable growth 17 – Good Together 18 Finance Director’s review 20 Risk management Group at a glance Premier Inn Premier Inn is the UK’s largest budget hotel chain‚ with more than 47‚000 rooms across the UK and Ireland. Over 75% of the UK population live within five miles of a Premier Inn. Overseas we have three hotels in Dubai‚ one in Abu Dhabi and two in India with more on the way. Premier Inn bedrooms have an en-suite bathroom‚ TV with Freeview‚ and WiFi internet access. All our hotels have a
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Table of contents Executive Summary 4 Introduction 5 Chapter 1 6 Quick scan 6 Problem statement 9 Chapter 2: Swot analysis 10 The companies’ business 10 Target group 10 Suppliers 10 Structure 11 Company culture 11 Competitive advantage 11 Competitive landscape 12 Strenghts 13 Weaknesses 14 Opportunities 14 Threats 15 Confrontation matrix 16 Porter’s five forces 16 Chapter three 18 How big is the target market? 18 What is the customer opinion about hosting
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Premiere Man Premier Man is one of the UK’s foremost direct home shopping company‚ which has its business in 20 successful catalogue brands. Premier Man provides a vast array of products which includes clothing‚ footwear‚ sports apparel‚ home essentials‚ furniture collections‚ bikes‚ camping equipment etc. In addition you get a lot of fashionable and leisure styles to select from. These products are of high quality. Premier Man offers customers with first-class service and offers big savings all
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Introduction Amber Inn & Suite‚ Inc. was built in 1979 and is composed of 250 hotels chain empire of which each consisting an average of 120 exquisite guest rooms or suite units. The profits are $422.6 million and deficits of $15.7 million. The Amber Inns & Suite have total of 30‚000 rooms. The Company’s objective is to cater mainly to professional clienteles that are traveling with fabulous guest rooms at an economical price. Amber Inn & Suites‚ Inc. is located in areas amid ten western and Rocky
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In “No Room at the Inn” Yasmin Alibhai-Brown (2002) argues on how immigrants changed from being in high status in Europe to being discriminated. Yasmin Alibhai-Brown has a bachelor in English literature from Makerere University(Wikipedia‚ 2014). Also‚ she has a Master of philosophy degree in English Literature. Also‚ Alibhai-Brown writings focus on immigration‚ multiculturalism and diversity. Furthermore‚ Yasmin wrote several books that has been successful such as the Independent and Who do we think
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Financial Analysis Past Performance: In regards to the past performance of the Westover inn‚ it is clear to see that the inn has been an underperformer in regards to recording any positive net income. Despite the consistent years in failure to produce a positive income‚ the trend is clear that progression is being made as each year has shown an increase in profit and revenue. This has much to do with the productive way of reducing expenses and the inn gaining more recognition and consistent
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