Customer Centric Marketing Prof. Barak Libai 1 Prof. Barak Libai 2 Prof. Barak Libai 3 Prof. Barak Libai 4 “Technology is creating a radical new business model that alters the whole dynamic of customer service “ And Marketing in general Prof. Barak Libai 5 Next How the customer centric view is becoming essential in modern marketing Customer profitability analysis Prof. Barak Libai 6 A historical view of marketing The product
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Berhad (012‚ 017‚ 0142) and Digi Telecommunications Sdn. Bhd (016‚ 010‚ 0146‚ 014-30‚ 014-31‚ 014-32) while another minor company which is U-mobile (018). Basically the main competitive factors in the mobile services market are network coverage‚ customer service quality‚ pricing / promotion and brand popularity. First and foremost‚ our group is going to show some short briefing to those telecommunications companies: - Telekom Malaysia Berhad‚ formerly a government agency‚ Jabatan Telekom Malaysia
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FOUR SQUARE (42) VALUES OF CUSTOMER RETENTION IN EMERGING MARKET SCENARIO: A NEW PARADIGM Mr.Ch.Trinadha Rao‚ Asst. Professor Miracle School of Management‚ Miracle Educational Society Group of Institutions (Approved by AICTE‚ New Delhi & Affiliated to JNT University‚ Kakinada) Kongavani Palem‚ Bhogapuram‚ Vizianagaram (Dist)-535216‚ Andhra Pradesh‚ India
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Manage quality customer service BSBCUS501C Assessment AT1 INDEX 1. Customer service plan 2. Reflection Assessment AT1: Develop customer service plan Customer service plan 1. Our vision and mission Innovative Widget will motivate its staff to be the best they can be. We will engage in sustainable practices. Improving the quality of products and maximize return to the stockholders. Provide the highest quality of widgets for our customer and improve our post
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Executing the Customer Experience - A white paper The concept‚ ideas and activities of customer experience are not new. Work around it is already in progress for many companies. Many have nailed the rationale for achieving ‘distinctiveness’ in customer experience and understand that they need to differentiate their customer experience‚ address customer pain-points and that they have an uphill challenge to execute this. You also know that the customer experience has to happen by design and not
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Managing Customer Value Apple‚ L’Oreal & Ikea Case Study This assignment is about three different case studies for Apple L’Oreal and Ikea. Each member has performed research on their respective parts. It outlines how each organization improves different types of marketing strategies to satisfy their consumers. Group Members: Abdul Wasay Irfan TP021459 Arash Samimi TP020830 Reza Shalbafan TP029903 Intake Code UC2F1210E-BUS Module Code BM028-3.5-2 Module Title Managing Customer Value
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…………………………………………………………………………………..……………......2 Policies and Procedures ………………………………………………………………..………………..3 The RATER Model ……………………………………………………………….……..……………….3 Customer Complaints …………………………………………………………………………..…….4 Managing Records and Data ………………………………………………..…………………….5 One Page Reflection .………………………………………………………………………………………6 CUSTOMER SERVICE PLAN INTRODUCTION Innovative Widgets is a large firm of about four hundred staff‚ and is the largest producer of widgets in Australia. Established
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Abstract Customer loyalty programs are the currently used methods by companies to increase their revenues and customer relationship as they act as value sharing tools to improve the customer’s perception of the organization. This method is used because to every organization‚ loyal customers are treated more precious than the company assets. To retain these customers‚ companies implement several strategies and techniques. To study the influence and impact of these programme on the customers of Al
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THE EFFECTS OF FOOD QUALITY AND CUSTOMER SERVICE IN CUSTOMERS SATISFACTION IN RESTAURANT SETTING I. INTRODUCTION I.1 BACKGROUND OF THE STUDY Basically Filipinos are food lovers. Eating is a necessity for all people. Eating together at home with loved ones or relative has been the tradition of Filipinos as derived from the Filipino culture. But why do people still love to eat out in a restaurant? If people eat out it is usually based on the food offered‚ the ambiance offered and the
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CUSTOMER SERVICE EXCELLENCE Today’s customers are more aware and empowered‚ and have more bargaining power due to the exponential increase in competition – direct‚ indirect or substitute. In retailing‚ they want hassle-free shopping‚ have less time at their disposal to locate the shop and the merchandise and are reluctant to keep waiting. The modern format retail stores are doing their best to anticipate the customer’s demands and are going all out to redesign their store interiors‚ offer more
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