STRATEGIC MANAGEMENT (PMS 3393) ‘AIR ASIA’ Prepared by: Ahmad Izzuddin Bin Ahmad Zamri (4102005781) HaslindaBinti Ismail (4092008911) MohdAzuan Bin MohdAbdKadir (4102008091) Muhammad Khairil Anwar Bin Othman (4102004441) Nur An-NisaBintiRahmat (4071032881) SitiAisyahBintiMohdYusoff( 4102001031) SitiKhajirahBinti Abdul Aziz (4092008931) Prepared for: Dr. HafsahBinti Ahmad Submission Date: 22nd November 2012 Table of Content
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Southeast Asian History – Essay Outlines 1 ‘Before 1941‚ nationalist movements across Southeast Asia were characterised by their rejection of colonialism.’ Discuss. [AJC 2008] Characterised – main feature of‚ marked by Rejection of colonialism – nationalism = anti-colonialism‚ implies the movement towards achieving independence from colonial rule‚ abrogation‚ and the rejection of colonial institutions‚ changes wrought by colonial rule. Some forms of nationalism – cultural/religious‚ economic‚ ethnic
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AIR ASIA – FLYING LOW COST WITH HIGH HOPES 1. Synopsis Air Asia was taken over by Tony Fernandes when the global economic crisis happened in 2001. It was restructured into the first no-frills and low cost carrier (LCC) in Asia. It is now the award winning with the largest operation low fare in Asia. The approach is to be easy to book‚ pay and fly and most of the seats are sold through online‚ this is in line with its motto ‘Now Everyone Can Fly’. Not only in Malaysia‚ Air Asia expanding the business
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Asia has experienced decades of peace and stability with many experts providing competing views as to whether this stability will continue or would it be just the ‘calm before the storm’ as depicted by some experts foreseeing inevitable use of force by Asian states to achieve its respective political means. I intend to provide a brief summary on the argument made by Alagappa in the chapter ‘Introduction: Predictability and Stability Despite Challenges’ of his book ‘Asian Security Order: Instrumental
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West Asia Syria and Lebanon As in other parts of Asia‚ there was an upsurge for freedom in West Asia also immediately after the Second World War. You have read in the previous chapter about the movement of the people of Syria against the French rule. After the war‚ the French tried to restore their authority over Syria and Lebanon but‚ in the face of opposition from the people of these countries and the world opinion‚ they were forced to withdraw. Both Syria and Lebanon became independent by the
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Like Facebook groups and school clubs‚ nationalism strives to unify people with something in common‚ that being‚ but not limited to‚ one’s nation. As one of the most widespread ideologies‚ nationalism plays a huge role in the world today. Ultimately‚ it is a system that leads to separation‚ rather than unification. Because of this‚ and although it can have some positive aspects‚ nationalism is more harmful to the world than it is helpful. Nationalism is often mistaken for patriotism. However
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Running head: COMMUNITY IMMERSION SOUTHEAST MEMPHIS Community Immersion Southeast Memphis Theodore Williams USC School of Social Work Community Immersion Southeast Memphis I. Introduction It has always been my dream to have a substantial positive impact on the world that I live in. Since as far back as I can remember the desire to help others has dominated not only my thought process‚ but also my actions. I believe that this desire is what has led me to pursue the social
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‘Nationalism is inherently expansionist and aggressive.’ Discuss (45marks) The term nationalism is derived from Nasci‚ which means ’to be born’. Nationalism is often regarded as a 19th century phenomenon‚ it is a collective emotion felt by groups of people who consider themselves to have common circumstances of birth. Its Origins lies in the desire of some 18th and 19th century peoples to create a solid and enduring basis for the formation of a political community. There are two contrasting
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in Asia. With in seven months of operation they all repaid all its debts. AirAsia earn $8 million of profits on sales of $66 million. AirAsia now can accommodate 20 cities with as low as $16 from kuala lumpur to senang. They are keeping prices low of maintain. Their regular fee from different cities. One of the competitor is valuair stated by a former SIA pioneer‚ 71 year old chin beng lim. II – Statement of the Problem Finding a way to develop and to improve the capacity of the air Asia‚ and
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1.0 Introduction Our MKT303/310 lecturer‚ Mr. Lawrence Sheah had assigned us a group assignment which takes up to 30% of the coursework. This group assignment has been done by Teah Su Hoey‚ Angel Chia‚ Lo Sau Fui and Shim Yun Khi. In this assignment‚ students are needed to select any one local or multinational service company to do a research report regarding on how the company plan‚ decide and execute their service marketing activities in order to compete and to survive in the competitive business
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