A Problem with Price A Problem of Price This vignette is characteristic of what happens when buyers are asleep at the wheel. Sue Jones is a newly promoted buyer that is paying close attention to details of her new job. Sue finds that the companies that have bided in this process are all within about $50 of one another. The strange thing about thus is not the fact that the bids are so close but that the winning bid is not low enough. How does she get her cost down even lower? Sue should focus
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Price setting is a key strategy decision. Pricing decisions affects the number of sales and amount of money a company makes. There are many ways to set prices‚ the simplest approaches are demand-oriented and cost-oriented price setting. Demand-oriented price setting approaches consist of Marginal analysis‚ price sensitivity‚ value in use pricing‚ and reference prices. Cost-oriented setting approaches consist of markups‚ Average-cost pricing‚ types of cost‚ and break-even analysis. Some price objectives
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Promotion type Advertising in women’s magazines Selling toys in entire product line Day time television talk show and soap opera Price policy The old guard believed that their success had come from a moderately priced product line. The new manager‚ Asthalter and Weinschreider‚ thought many exciting new product ideas could not followed the policy that keep prices below $5 level. Developing the ATV Explorer Product name ATV (All-Terrain Vehicle) Product features it could carry 200 pounds;
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that the price Mediquip was proposing was not very attractive and his offer was “much above the rest” of the offers‚ especially those from Sigma and FNC. The main reason why Mediquip lost the bid is because the sales engineer focused on the technology itself and the technical specs of the CT scanner to explain why the price was relatively high‚ instead of working out a convenient price with the Hospital managers. The salesman was given “a second chance” to be more convincing and lower the price since
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tendency to balance and equilibrium. The following three points define why Wal-Mart can be analyzed using Structural function theory: They keep their prices low but make profits on high volume and fast turnover. Wal-Mart is most admired for its reputation in cost cutting and low prices. Wal-Mart is known to have very low and cheap prices for their products. It stops the need to go look for a bargain at other stores because we know that we won’t find a better deal elsewhere. This way
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Question 5 – Transfer Price Division A‚ which is part of the ACF Group‚ manufactures only one type of product‚ a Bit‚ which it sells to external customers and also to division C‚ another member of the group. ACF Group’s policy is that divisions have the freedom to set transfer prices and choose their suppliers. The ACF Group uses residual income (RI) to assess divisional performance and each year it sets each division a target RI. The group’s cost of capital is 12% a year. Division A Budgeted
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COMPUTRON INC. CASE I. Problem Identification: What bid price should Computron Inc. set‚ so that the Computron can achieve management’s profits target‚ match the customer’s requirement and be competitive with respect to the competitors? II. Alternatives: 1) Bid Price: $ 746‚880.00 within 20% offered by Digitex pricing of $ 622‚400. - Will sell less than factory cost of $ 768‚000‚ hence no profit and reduces cash flow required for future investments. - Computron will lose premium quality
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he government on Wednesday decided to raise petrol prices by Rs 5 per litre and diesel by Rs 3 per litre that will result in freight charges going up. Currently‚ freight charges are about Rs 1.40 per tonne per km with an average of about 450-500 km for a company normally. “The fuel price hike will have a cascading impact on all input costs. Cement prices will be impacted by about Rs 3-4 per 50 kg bag‚ and if we are not able to pass on the hike‚ it will definitely impact our margins‚” said KC Birla
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new ultrasound Imaging system * The product was faster‚ cheaper and more compact * Design was supported by Heidelberd division’s engineers at full cost of time compensation. To get a best price for its component‚ ISD did a bidding which involved Heidelberg. Unfortunately Heidelberg bidding price was much higher than outsider company‚ therefore ISD decided to buy from Display Technology Plc Here is the bidding: Supplier | Cost per X73 System (€) | Heidelberg Division | 140‚000
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Rising Gasoline Prices Over the past four years‚ Americans have been battling with high gas prices. The price of gas affects everyone’s lives. High gasoline prices hurt many people’s budgets. The prices at the gas pumps are not our only concerns. If gas prices go up then the cost of consumer products will go up. Many people need gas to drive to work. Gas prices continue to increase‚ making people in the United States feel the affects. Gas should be made affordable so it does not negatively interrupt
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