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    Generic strategy The three generic strategies identified by Michael Porter‚ namely cost leadership‚ differentiation and focus are all options available to small businesses. cost leadership requires a tight set of interrelated tactics that include aggressive construction of efficient-scale facilities; vigorous pursuit of cost reductions from experience; tight cost and overhead control; avoidances of marginal customer accounts; cost minimization in all activities in the firms value chain. Differentiation

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    SAFARICOM CREDIT CARDS

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    wholesalers of their cards. It’s very easy for an individual to access any credits of his/her ability to buy from all parts of country in Kenya. PRICE For consumer products‚ consumers use price as an important extrinsic cue and indicator of product quality or benefits. Customers often perceive high priced brands and less vulnerable to competitive price cuts than low priced brands. Safaricom is a firm that which does its business within the base of pyramid segment to develop products which are affordable

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    and to help farmers improve their margins they need to iron out the flaws in the existing inefficient supply chain system. The e-Choupal project ensured that farmers were equipped with weather forecasts‚ best practices‚ crop information‚ market and price information and could interact with specialists for Q&A. They also had a choice of selling in the ‘mandi’ or directly to ITC. This would ensure that the farmers got a better margin on their produce‚ middlemen and unscrupulous practices are eliminated

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    would be the price of apples in terms of bananas? Why? There is now another country‚ Foreign‚ with a labor force of 800. Foreign’s unit labor requirement in apple production is 5‚ while in banana production it is 1. D) Construct the world relative supply curve. Now suppose world relative demand takes the following form: demand for apples/demand for bananas = price of bananas /price of apples. E) Graph the relative demand curve on your solution to D F) What is the equilibrium relative price of apples

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    Hoi Tin Tong Analysis

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    product only with the finest quality. Top graded raw ingredients are used in their Turtle Jelly. Good quality can keep customer from patronizing again and again. Price List Price The price of the Turtle Jelly at the price of $50 has not been raised since the first shop is opened. New products are selling in a reasonable price as well like the Freshness Retained Jelly Series. Each costs $35. Discount Numerous special offers can be seen when we pay a visit to its website. E-coupon can

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    Wilkerson

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    $187‚500 $12‚500 $56‚250 $30‚000 $35‚000 $321‚250 $25.70 $58.20 $70.00 $36‚000 $25‚000 $112‚500 $50‚000 $110‚000 $333‚500 $83.38 $115.38 $62.00 Target  selling  price Planned  gross  margin  % $71.03 35% $89.54 35% $177.50 35% Actual  selling  price Actual  gross  margin  %

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    my muuesli marketing plan

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    Knostmann     3   Mode  of  entry   •  Through  exports   –  less  risky  and  less  money  required   –  Marginal  existence  of  trade  barriers    European   Union   –  Price  stability  in  Sweden   –  Strong  Swedish  Krona    huge  opportunity  for   mymuesli  because  the  Swedes  tend  to  import   more  instead  of  expor/ng       30.11

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    Curled Metal

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    Introduction Curled Metal Inc (CMI) is a company whose strategy evolves selling products that used certain types of metal as a raw material. CMI rapidly grow in the last decade due to Slip-Seal‚ a product that meet the demanding specification of the automaker imposed by US strict environment legislation. In order to diversify offer from auto industry‚ CMI’s management decided to examine a new application for curled metal technology. Situation Analysis Company Business Model and Competitive

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    Costing Sheets

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    a dollar for extra cost makes it $11.77 per plate. My restaurant wants a food cost of 33%‚ so factoring that in it makes it $35.67 for a suggested menu selling price. In all reality I can sell this dish for $34.00‚ setting the food cost at 34.6%. With my restaurant being a fine dining Yacht Club‚ shirt and tie facility‚ I can up price my dishes. You need to be a member to enter the restaurant‚ and it is no cheap membership. With a prepared lamb dish people will sell some good money to eat well

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    P2 Break-Even

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    done or the loss. It is important for everybody who is running a business‚ from now on the break-even point is a lower limit of the profit when prices are set and margins are determined. The advantages and disadvantages of using break-even analysis. The break-even analysis enables the business organization in order to: 1. To predict the effect of price changes of the sale. 2. for analysis connection between the fixed cost and the variable cost. 3. To predict the effect on profitability if changes

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