Lecture 5: PRICE AND PLACE Price: - Define the pricing concept and explain different pricing methods ( cost oriented‚ competitor oriented and market oriented pricing) -Explain pricing strategies for new products( market penetration and market skimming) AND existing products. ( Understand condition and when we can use it) -Consider ethical issue in pricing ( don’t think it will be on the exam) PLACE: Define place(distripution) concept and explain the role of intermediaries in distribution
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April 22‚ 2013 International Business Machines Corp. SUMMARY Current Recommendation Prior Recommendation Date of Last Change Current Price (04/19/13) Target Price (IBM-NYSE) NEUTRAL Outperform 10/08/2009 $190.00 $200.00 IBM reported a dismal first quarter missing the Zacks Consensus Estimate on both lines. Revenue growth was particularly weak‚ due to execution problem and lackluster demand. We believe that sluggish IT spending remains the major headwind in the near term. Additionally
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Bombay Stock Exchange The Bombay Stock Exchange (BSE) (Marathi: Bombay Śhare Bāzaār) (formerly‚ The Stock Exchange‚ Bombay) is a stock exchange located in Dalal Street‚ Mumbai and is the oldest stock exchange in Asia. The Bombay Stock Exchange has the largest number of listed companies in the world‚ with 4990 listed as of August 2010. As of December 2010‚ the equity market capitalization of the companies listed on the BSE was US$1.63 trillion‚ making it the 4th largest stock exchange in Asia and
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A top-down approach to stock valuation for Google Stock Section 1: Investment summary I would recommend the buying of Google stock. The company’s current strategy would probably increase their chances of gaining strategic alliances‚ and make them a more attractive partner. As other companies see that Google is no longer going head on with partners‚ they may be more willing to cooperate with Google as well. Especially in developing markets‚ such strategic partners can offer Google a huge advantage
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EQUITY MARKET In financial markets‚ stock is the capital raised by a corporation through the issuance and distribution of shares. A person or organization which holds shares of stocks is called a shareholder. The aggregate value of a corporation’s issued shares is its market capitalization. When one buys a share of a company he becomes a shareholder in that company. Shares are also known as Equities. Equities have the potential to increase in value over time. It also provides the portfolio with
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MALAYSIA SARAWAK Assignment EBA 6423 Strategic Marketing Individual Assignment Case 1: Price the Product Name: Martina ak Minggat Matrix no: 12030020 Prepared for: Prof Dr Ernest Cyril De Run CASE STUDY 1: Which option would you choose‚ and why? 1. No. Pricing the entire menu at $1.29 would make things simple for the company and consumers‚ as well as offering the most potential profit per item. However‚ the challenge would be to convince consumers that the $1.29 truly was a value
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these is correct The following price quotations on IBM were taken from the Wall Street 2. Journal. The premium on one IBM February 90 call contract is A. $4.1250 B. $418.00 C. $412.50 D. $158.00 E. None of these is correct 3. A put on Sanders stock with a strike price of $35 is priced at $2 per share‚ while a call with a strike price of $35 is priced at $3.50. The maximum per-share loss to the writer of an uncovered put is __________‚ and the maximum per-share gain to the writer of an uncovered
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Individual Stock report: Google Inc. (GOOG) Chao ZHANG Description of the company Business & Relevant history Google Inc. (NASDAQ: GOOG) is an American multinational corporation which provides Internet-related products and services‚ including internet search‚ cloud computing‚ software and advertising technologies. Advertising revenues from AdWords generate almost all of the company’s profits The company was founded by Larry Page and Sergey
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Price hike:- Price rise send family budgets haywire NEW DELHI: Even as India’s economy is said to boom‚ millions of its citizens are groaning under soaring prices of vegetables and food grains and | | wish the government would do something about this‚ reports from across the country say. From Chandigarh in the north‚ to Ranchi in the east and from Bhopal in central India to Kerala in the south‚ a cacophony of voices has been raised against the relentless price rise‚ with the common man
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every quarter. The cash dividend per share is $2.20 billion which steadily grew from $1.92 billion in 2007. In order for investors and traders to make buying and selling decisions‚ they depend on stock analysis. With this method‚ they are able to study and evaluate past and current data of the company. Even though the company is continuing to grow‚ shareholders must decide whether or not their investment will have a margin of safety. They must buy at prices that are below their value. The
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