Marketing Plan Project Computer Business Consulting Leiza L Martin GM 522 Marketing Keller Graduate School of Management Prof. Ken Ninomiya October 17‚ 2010 Marketing Plan Executive Summary Services Description‚ Situation Analysis Computer Business Consulting is a new company in formation that will provide a complete service the consultancy in computer information system and projects managements. The company functions will be services tutoring‚ training and documentation of systems
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Model Sopra Group’s core competence is to provide assistance and guide its clients so as to ensure the success of their transformation projects focusing on their business processes and their information systems. The three business segments namely consulting‚ IT
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History Initially called Andersen Consulting‚ Accenture was formally established in 1989 when a group of partners from the Consulting division of the various Arthur Andersen firms around the world formed a new organization focused on consulting and technology services related to managing large-scale systems integration and enhancing business processes. Accenture changed its name from Andersen Consulting in 2001 after severing ties from its parent company Arthur Andersen. The company went public
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The International Council of Management Consulting Institute In May 1987‚ thirty-two management consultants from ten countries met to explore the common ground between professional institutes which were known to certify individual management consultants. During the meeting the delegates proposed the formation of an International Council of Management Consulting Institutes to improve the certification of management consultants around the world. IMCs of seven countries formed the founding members
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on the skills of team b‚ the three choices of consulting firms were a management consulting firm‚ security systems firm and a career consulting firm. Each of these firms was generated because of the skills that each team member could bring to the consulting firms. Out of the three choices one selection had to be made for the team. The way that this decision was made was through weighing the pros and cons of each consulting firm. The management consulting firm was option one. This is was a good idea because
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reproduced‚ stored in a retrieval system‚ used in a spreadsheet‚ or transmitted in any form or by any means – electronic‚ mechanical‚ photocopying‚ recording‚ or otherwise – without the permission of the Kellogg School of Management. The 2004 Kellogg Consulting Club Case Book Table of Contents I. Introduction................................................................................................................................. 2 II. How to Ace Case Interviews ............................
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I. Statement of the Problem In September 1995 Electronic Data Systems (EDS)‚ an information technology firm acquired A.T. Kearney‚ the world’s largest global management consulting firm. There were significant concerns that were held by the consultants; which led to a fear of losing as well as the inability to attract talented people. Along with the fact that a technology firm was merging with a business firm‚ would that be successful? There was question as to whether these two organizations
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design‚ develop‚ and maintain software for US Corporate clients in banking‚ manufacturing and telecommunications (Lok 2005). In 2006‚ the market for IT services was large and growing (Hill and Jones). Forrester Research forecasted in 2003 that IT consulting would grow at 5 percent compounded annually for the next five years. There were many other companies vying for a share in the industry. These companies include big names such as IBM and Accenture. Infosys Technologies was in this list of top companies
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preparation‚ marketing plan preparation‚ and financing search and procurement. Ongoing services include business plan updates‚ marketing plan updates‚ search and procurement of additional rounds of financing‚ management development‚ IT consulting services‚ e-commerce consulting services‚ operational advising‚ and human resources advising. Entresol is flexible‚ working with its clients in the fashion preferred by the client‚ be it on-site‚ remotely‚ or a combination of both. Entresol typically works on
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have a lot to offer. Our years of experience along with our level of education will lead to positive outcomes. One important fact about the Human Service field is it offers the opportunity to gain more knowledge in different areas of service. The consulting firms will be able to provide support to families‚ children‚ and other individuals to assist them in becoming self sufficient. Skills Needed and Plan to Obtain The skills matrix help Team B identify specific areas that need fine tuning for
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