UNIVERSITY OF THE PUNJAB GUJRANWALA CAMPUS “Principles of Marketing” “MARKETING PROJECT” “New Product Development” Submitted to: “Prof. Hafiz Ihsan-ur-Rehman” Submitted By: Usman Khalid Mc09023 Umar Farooq Mc09002 Faraz Raza Mc09040 M. Usman Mc09026 Jahangir Badar Mc09061 Ahmad Khayyam Mc09035 PROJECT CONTENTS 1. Segmentation & Target Marketing (Characteristics: How Product fit with T. M.) 2. Product Ideas ‚Screening
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Trident University Luis Rodriguez Module 2 Case Assignment MKT 301 Principles of Marketing Dr. Thomas Klein 1 November 14 1. Explain what Fournier means by "having a relationship" with a brand. 2. Using two brands chosen from the categories below‚ explain whether or not you believe that customers have relationships with those brands. The categories for this case assignment will be: automobiles and fast food restaurants. 3. Expand your thinking and explain whether‚ based on Fournier ’s
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CBEB 1106 : PRINCIPLES OF MARKETING CASE STUDY : FROM GALLOP TO RUN PREPARED FOR: PROF. DR MD. NOR OTHMAN GROUP MEMBERS: SITI NUR AMIRA BINTI ZAMANI CEA110138 NUR HIDAYAH BINTI ZAINAL SEF080022 INTRODUCTION The Samsung Electronics Group is part of the South Korea’s Samsung Group‚ largest conglomerate corporation founded in 1938. Samsung Group also owns the world’s second largest shipbuilder‚ a major global construction‚ and the largest life insurance company in Korea and it’s headquarter
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PowerPoint to accompany Chapter 7 Market segmentation‚ targeting and positioning Philip Kotler‚ Stewart Adam‚ Linden Brown & Gary Armstrong Kotler‚ Brown‚ Adam & Armstrong: International Marketing 3e © 2006 Pearson Education Australia Markets Chapter objectives 1. Explain market segmentation‚ and identify several possible bases for segmenting markets. 2. Distinguish between the requirements for effective segmentation: measurability‚ accessibility‚ substantiality‚ actionability. 3. Outline
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MULTIPLE CHOICE QUESTIONS 1. A severe dull ache in the jaw three or four days after surgical removal of a mandibular tooth usually indicates a. Exposure of cementum of an adjacent tooth b. Acute pulpitis of an adjacent tooth c. Loss of alveolar blood clot d. Prescription of an antibiotic agent 2. The greatest barrier to infection is a. Connective tissue b. Fascia c. Epithelium d. Muscle 3.
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MULTIPLE-CHOICE QUESTIONS 1. Which of the following is not a characteristic of money market instruments? a. short term to maturity b. small denominations c. low default risk d. high marketability e. All of the above are characteristics of money market securities. 2. Investors in the money markets are generally willing to take which of the following risks? a. default risk b. interest rate risk c. liquidity risk d. all of the above e. none of the above 3. Small investors are likely to invest
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9. The spleen is situated in the: A. Right Upper Hypocondrium B. Left Upper Hypochondrium‚ protected by ribs IX-XI C. D. E. 18. The pancreatic duct of the pancreas A. Joins the common hepatic duct B. Begins in the tail of the pancreas C. Empties to the duodenum at minor duodenal papilla D. Can be closed by sphincter of Oddi E. After entering the pancreatic head turns superiorly 42. The common hepatic duct: A. Drains the bile and pancreatic secretion B. Is formed by fusion of hepatic and cystic
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CS200-Chapter8-Homework Multiple Choice Identify the choice that best completes the statement or answers the question. ____ 1. Computer communications describes a process in which two or more computers or devices transfer ____. a. data c. instructions b. information d. all of the above ____ 2. A communications ____ is a transmission medium on which the data‚ instructions‚ or information travels. a. route c. flow b. channel d. path ____ 3. Text messaging‚ also called
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Northern Caribbean University Department of Behavioural Sciences SOCI 120: Introduction to Sociology Section A Sectional #1 SPRING 2014 Name: D.M ID#:0120123 Date: February 11‚ 2014 Grade: /30 Section A: Multiple Choice Questions (10 points) Instruction: Read each question carefully and circle the letter that corresponds with the response of your choice. 1. The term “sociology” was coined in 1838 by: a. Karl Marx b. Herbert Spencer c. Adam Smith d. Auguste Comte 2.
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In reality therapy‚ the environment or counseling or psychotherapeutic atmosphere includes which of the following? Answer Selected Answer: d. All of the above Correct Answer: d. All of the above Question 2 2 out of 2 points DBT was initially developed to treat: Answer Selected Answer: d. Borderline personality disorder Correct Answer: d. Borderline personality disorder Question 3 2 out of 2 points The developer of dialectical behavior therapy is: Answer Selected Answer:
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